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Sales leaders come in many flavors – from hospitality to high tech. The one thing they have in common? They are embracing social media to engage in conversations, share what interests them, and to do their jobs better. These sales professionals know that shaping perceptions and building relationships with prospects and customers starts long before, and continues long after, the sale.
With that in mind, we developed this report: “How Sales Leaders Engage on Twitter”, using Leadtail’s Social Media Insights technology to analyze data from Twitter.
The goal of this special report is to help you answer questions such as:
How do sales leaders describe themselves on the Social Web?
What topics are they talking about?
Which content sources are these savvy sales professionals consuming and sharing?
Who are the most influential publications and people with sales leaders?
Armed with these social media insights, you can now take a more informed look at your strategy for reaching, engaging, and influencing sales professionals, and getting them to take the actions you care about most.