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Facebook Mobile Marketing – 5 Steps To Success

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Facebook Mobile Marketing – 5 Steps To Success

  1. 1. Facebook Mobile Marketing – 5 Steps to Success with Laura Williams
  2. 2. 5 Steps to Success Every business owner, whether they run a clothing boutique, a small publishing press, or a fine-dining restaurant, knows how important a Facebook page is when it comes to optimizing their social media presence. © 2013 Red Apple Virtual Assistant Services
  3. 3. 5 Steps to Success Facebook has become THE way that people connect with one another online, and what started as a means for friends to talk with each other has become a way for the entire world, businesses included, to meet new people— and, as far as businesses are concerned, to create new customers.. © 2013 Red Apple Virtual Assistant Services
  4. 4. 5 Steps to Success As an increasing number of people use their mobile phones as their primary source for browsing Facebook, an increasing number of business are going to need to adapt their social media marketing to include these users— otherwise they will be left in the dust. © 2013 Red Apple Virtual Assistant Services
  5. 5. 5 Steps to Success There are five basic things you can do to make sure you have the same success with your Facebook mobile marketing as you do with desktop users: © 2013 Red Apple Virtual Assistant Services
  6. 6. Sponsored Stories Sponsored Stories can be targeted to either desktop users or mobile users. Deciding where to focus your stories can be a big decision for a lot of businesses maintaining a Facebook page. © 2013 Red Apple Virtual Assistant Services
  7. 7. Keep Your Emails Mobile Friendly This won’t be a problem as mobile phone technology becomes more advanced. However, for most customers who check their email on their mobile phones, there are still a lot of limitations in place. © 2013 Red Apple Virtual Assistant Services
  8. 8. Integrate the Online and Offline Experience If you have a brick and mortar store, you may forget how important it is to drive people back to your Facebook page once they have already come in to browse, or sit down or a meal. © 2013 Red Apple Virtual Assistant Services
  9. 9. Make Sure Your Apps are Mobile Phone Ready Many businesses will use third-party apps in addition to Facebook pages in order to help connect with customers. However, these apps will do businesses little good if they do not work on mobile phones. © 2013 Red Apple Virtual Assistant Services
  10. 10. Make Sure Your Apps are Mobile Phone Ready Make sure that you choose an app that works across all technologies before you incorporate it into your social media presence. © 2013 Red Apple Virtual Assistant Services
  11. 11. Perform Tests and Checkups You need to make sure that everything in your social media campaign is running smoothly before it launches. That means testing everything—including the ability of all your pages, apps, and emails to work on a variety of mobile devices. © 2013 Red Apple Virtual Assistant Services
  12. 12. Thanks for Kicking-ass! For more info please contact: Laura Williams, Principle Consultant Red Apple Virtual Assistant Services Phone: 02 9099 8003 Email: info@redapplevas.com Web: www.redapplevas.com Skype: redapplevas Postal: PO Box 6831 Tweed Heads South NSW 2486 © 2013 Finance

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