Getting Your Online Content Marketing Working For You

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Getting Your Online Content Marketing Working For You

  1. 1. Getting Your Online Content Marketing Working For You with Laura Williams
  2. 2. What is Online Content Marketing? Online content marketing is all about forging relationships and creating trust. You do this by providing high-quality articles, videos, or other content to your potential customer base. © 2013 Red Apple Virtual Assistant Services
  3. 3. Create a Google Hangout Through Google Hangout, you can essentially create a free video broadcast visible to anyone in the world, and then promote your broadcast to your social network. © 2013 Red Apple Virtual Assistant Services
  4. 4. Post Videos to YouTube YouTube has been around for quite a while, but it’s still a powerhouse when it comes to sharing online videos. According to market researchers, video is more popular than ever with web surfers. © 2013 Red Apple Virtual Assistant Services
  5. 5. Use Scoop It (or something like it) A service like Scoop It is a great way to publish content outside your own website, and by cultivating a Scoop It community you can build up a network of dedicated followers who will in turn share your quality content with their contacts. © 2013 Red Apple Virtual Assistant Services
  6. 6. Evaluate Your Performance Check the visits to your content pages, the views for your YouTube videos, and the responses to your Facebook promotions of your content. If you’re not getting the attention you want, you need to adjust your strategy! © 2013 Red Apple Virtual Assistant Services
  7. 7. A Content Marketing Manager Would Help? A good content marketing manager will not only help produce and post the content, but also ensure that your content is targeting the correct audience for your business. © 2013 Red Apple Virtual Assistant Services
  8. 8. Thanks for Kicking-ass! For more info please contact: Laura Williams, Principle Consultant Red Apple Virtual Assistant Services Phone: 02 9099 8003 Email: info@redapplevas.com Web: www.redapplevas.com Skype: redapplevas Postal: PO Box 6831 Tweed Heads South NSW 2486 © 2013 Finance

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