Nine Facts Maine Small Business Owners Should Know About Radio Advertising

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Radio is one of the most powerful marketing tools available to Maine small business owners. For more information visit www.portlandradiogroup.com

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Nine Facts Maine Small Business Owners Should Know About Radio Advertising

  1. 1. www.PortlandRadioGroup.com Facts Every Maine Small Business Should Know About Radio Advertising
  2. 2. www.PortlandRadioGroup.com 93% Of Radio Listeners Stay Tuned During The Commercials NO BUTTON PUSHING!
  3. 3. www.PortlandRadioGroup.com Of 80%CanPrime Time Radio Listeners Be Reached On Weekends and Late Nights for 25% of The Cost…GREAT VALUE
  4. 4. www.PortlandRadioGroup.com 32% of radio listeners to last week were compelled visit an advertiser’s website as a direct result of a commercial.
  5. 5. www.PortlandRadioGroup.com 47% of Americans still discover new music on the radio…RADIO IS STILL RELEVANT!
  6. 6. www.PortlandRadioGroup.com 61% of listen to Americans AM/FM radio at work.
  7. 7. www.PortlandRadioGroup.com 83% of Americans listen to AM/FM radio in their car
  8. 8. www.PortlandRadioGroup.com 77% of consumers listen to AM/FM radio every day.
  9. 9. www.PortlandRadioGroup.com 50% of listeners have made or considered the purchase of an item based on the recommendation of a radio personality.
  10. 10. www.PortlandRadioGroup.com 50% of shoppers report listening to the radio within a half-hour of making a purchase…twice as much as the next closest medium.
  11. 11. www.PortlandRadioGroup.com Facts Every Maine Small Business Should Know About Radio Advertising

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