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Marketing Your eLearning: Keys to Success

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Join us for this 30-minute master class in getting the word out to get people into your courses. We start by looking at why marketing your eLearning is essential to success then look at how to craft your marketing message and then how to build a communications plan.

Published in: Technology
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Marketing Your eLearning: Keys to Success

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  4. 4. ● 5 IF YOU BUILD IT, THEY WILL COME.
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  9. 9. ● ● ● ● 10 “The aim of marketing is to understand your customer so well the product or service fits him and sells itself.”
  10. 10. 11 “Marketing is not solely about spreading the news.”
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  36. 36. ● ● ● 39 Publish useful content that delights your intended audience. Tell stories that create emotional connections.
  37. 37. ● 40 “Whether it’s video on Facebook, Twitter, or Youtube, the content you need to be thinking about creating and marketing on social for your business is video. Period.” -Gary Vaynerchuk
  38. 38. ● ● ● 41 “Buying decisions are shaped by two things: stories told and the memories they leave behind.”
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