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According to an European document published in http://creativemetropoles.eu Barcelona is listed as a best practices with Berlin, Amsterdam, Oslo and Riga. In particular the same document highlights the success of a specific neighbourhood, called 22@: “as a project of urban transformation, it responds to the need to restore the social and economic dynamism or the old industrial area called Poblenou and creates a diverse and balanced environment where the different facilities coexist with state-subsidized buildings, facilities and green spaces that improve the quality of life and work.” (p.66) Indeed, in the “Communication from the commission to the European Parliament, the Council, the European Economic and Social Committee and the Committee of the Regions” (2012) - which outlines the strategies for the Horizon 2020 - it had been claimed that: “At the heart of our social fabric, culture shapes our identities, aspirations and relations to others and the world. It also shapes the places and landscapes where we live, the lifestyles we develop. Heritage, visual and performing arts, cinema, music, publishing, fashion or design manifest themselves strongly in daily life but the contribution that cultural and creative sectors can bring to social and economic development in the EU is still not fully recognised.”
In this presentation it will be outlined how creative communities operating in 22@ perceive this political and urbanistic mandate, how this local and European policy affects their identities, aspirations, conflicts and relations in the city ecosystem and how they organize themselves, the synergies, collaborations or cooperation they promote to ensure work opportunity, welfare and quality of life.