Content• What is culture?• What is cross culture?• What communication + code of communication?• Example of cross culture• Culture dimension + example form ( outsourced movie )• Conclusion
What is culture• Values, belief, norms and material objects that form peopleway of life.
What is cross culture• Cross culture psychology, factors influence human behavior• Interacting with other culture• Communicating
What is cross culture communication + code ofcommunication• Exchange and flow of information and ideas from one personto another• Codes of communication:• Eye contact• Facial expression• Gestures• Posture and body orientation• Vocal
Example of cross culture• lack of clarity in eating by using there hand• Lack of clarity due to accent• Cross culture form India and UAE
What is culture dimensions• it the values constricts which can be used to describe specificculture.
Example of culture dimension• Low-contest culture and high-context culture• Straight talking style that reflects a Low-contest culture ( Todd ) examplewhen Todd first taken to the call center. ( you got to be kidding me )Individualism: Member put his own interests first then others. Example Toddwhat a 50-inch plasma Tv.Collectivism: Member put his family ahead first then him self or interactivewith author. ExamplePuro takes Todd to Auntie ji’s hose.
• How culture effect us:• The last thing a fish would ever notice would be water. * Linton( 1936 ).