surveyEmail it or link to it Focus on general questions (i.e. “What is your primary purpose for visiting?” “Were you able to find what you needed?”)
Intercept- put a piece of code onto your web page. This survey will pop up either right away or after a few seconds to ask questions about the website. Simple things like “what’s your purpose on the website today?” “did you find what you are looking for” will be great. Ex. 50% users want to know your hours.
Auditing Your Website for Usability Issues
Auditing Your WebsiteFor Usability IssuesMay 2013
How Do You Know if Your Site is Usable?Ask people. Consider:• User Tests• Surveys• Web Analytics.
User TestsHelps you understand how your site is being used by realpeople to meet a goal.
Recruit Some PeopleRecruit 3-4 users for eachtype of thing you want totest. Ideally, get peoplewho would actually usethe site. But any testingis better than none.
Just Sit Down With ThemSit down with them in front ofa computer and your website.Give them the mouse andkeyboard and let them drive.Ask them what they’rethinking.
Ask Them to Take on A TaskYou could plan the task inadvance, or ask them tothink of one on the fly thatallows them to explore ontheir own terms.
Try to Involve Your Whole StaffSetting up a video camera torecord, or recording the screenand an audio track, can be apowerful way to ensure your staffand board actually believe thereare limitations and challengeswith your site.
Or, Conduct a SurveyIf you want lots of feedback on your website, but don’t havemuch time, a survey can provide useful feedback at a high level.