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Login 2016 overview

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Login 2016 overview

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Login 2016 overview

  1. 1. 105-6 May 2016 Litexpo
  2. 2. Join us in taking a look back Thank you for being a part of LOGIN 2016!
  3. 3. survey: information sources How did you plan your personal schedule? 21% 25% 19% 35% 0% 10% 20% 30% 40% 50% Not planned in advance LOGIN 2016 Schedule magazine LOGIN 2016 mobile app Schedule section on Login.lt 3.22 3.72 3.16 3.92 0 1 2 3 4 5 LOGIN schedule banners LOGIN 2016 magazine LOGIN 2016 mobile app Interactive schedule on Login.lt How would you evaluate information sources (1 through 5)?
  4. 4. survey: information sources 6% 13% 13% 23% 24% 29% 47% 48% 68% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Other Radio ads Ads in business centres Video ads online Print ads TV commercials Outdoor ads Internet banners Facebook ads Which LOGIN ads did you notice? Other information LOGIN magazine was read by 40% attendees Music at LOGIN received a score of 4,04 (out of 5) Ticketing tool scored 4,18 (out of 5), while registration process scored 4,49 (out of 5) 63% of attendees arrived by private cars Majority - 88% - attended LOGIN for 2 days LOGIN attendees spent more than 66.000 Eur for food, drinks and snacks during LOGIN 2016
  5. 5. survey: login 2016 content How would you evaluate LOGIN content parts (1 through 5)? 3.14 3.42 3.46 3.56 3.57 3.68 3.72 3.83 3.84 3.9 3.92 0 1 2 3 4 5 LOGIN pre-party LOGIN Goest Out LOGIN App Camp LOGIN VIP networking evening LOGIN Game Fest LOGOUT Teo Business Summit @ LOGIN Hardware district LOGIN Startup Fair Other hall sessions Omnitel Hall sessions
  6. 6. survey: login 2016 content What was the best? Cyborgs People, networking & atmosphere Weather Good content Teo Business Summit @ LOGIN Registration area Payment through Wiopay Biohacking Organisers and volunteers Braingasm Startups Food trucks LOGIN Game Fest Solution for asking questions VR, robots and drones What should be improved? Mobile app More schedule banners throughout LOGIN venues More printed schedules Colour-coded halls Payment by card needed Parking Security (Sometimes) overlapping sessions of similar content
  7. 7. survey: top speakers at login 2016 and hundreds OF other great speakers! Take a look at LOGIN 2016 keynotes 1. Neil Harbisson 2. Hannes Sjoblad 3. Tomas Nemura 4. Che Pope 5. Andrius Grigorjevas 11. Alfas Ivanauskas 12. Mykolas Katkus 13. Nicklas Bergman 14. Agnė Jagelavičiūtė 15. Arijus Žakas 6. Anna Jakubowski 7. Julian Assange 8. Tomas Varnas 9. Moon Ribas 10. Robert Böhme
  8. 8. survey: preferred brand activations 360 filming by DNB Interactive smart wall of Teo & Omnitel The Braingasm by Gluk media VR activities by CSC Baltic, Fly VR and Gluk media “Unlock the coffee”game by Lietuvos Draudimas Topo Centras’hoover boards Lithuanian Post’s magician’s performance Free drinks by Vytautas, Coca-cola, Vilkyškių pieninė and The Atomic Garden Vilnius Free snacks by Pigu.lt, Vilkyškių pieninė and Nuttynuff Special offers by Coffee Inn Games offered by many partners Delfi TV studio LOGIN 2016 attendees mostly enjoyed
  9. 9. survey: overall evaluation - Content quality: 3,47 (out or 5) - LOGIN volunteers received an overall score of 4,29 (out of 5) - 69% of participants will (surely) attend LOGIN 2017 - LOGIN attendees identify the following as most important: - knowledge gained (72%) - inspiration (67%) - networking (60%) - 76% of attendees are (very) satisfied with their participation at LOGIN 2016 - 46% of LOGIN 2016 participants say this festival was (much) better comparing to similar events in Lithuania and abroad - most are likely to recommend LOGIN to a friend (score 3,83 out of 5) LOGIN attendees - work in private sector (54%) or have own business (24%) - work in IT (45%), marketing (29%), advertising (19%) or other fields - about 58% are male - are mostly 20-34 years old (20-24: 16%, 25-29: 36%, 30-34: 28%) - earn more than 1.150 Eur/ month (47%) - most (58%) have attended LOGIN more than twice
  10. 10. statistics Internet usage - 441,2 Gb of data downloaded during LOGIN 2016 - 122,4 Gb uploaded during LOGIN 2016 - 1.650 users (devices) on wi-fi network at once during peek times - 2.000 unique wi-fi users during LOGIN 2016 Live stream - 138.000+ unique viewers (total, both days; comparing to 30.000 at LOGIN 2015!)
  11. 11. Photo gallery
  12. 12. login in the future We want LOGIN in the future to be different. To be better. Join us at LOGIN 2017! (date: TBC)
  13. 13. We are proud of LOGIN 2016. It was a success on so many levels. Our attendees appreciated the content as well as networking possibilities. They also engaged in different brand activations, which helped bringing LOGIN participants and brands, associated with LOGIN, closer together.
  14. 14. See you at LOGIN 2017!

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