Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Bumble Beach

703 views

Published on

Can I Swim is a platform for collecting and disseminating information on illness risks associated with microbial
pathogens in recreational waters. It streamlines the risk assessment process and enables the public and
authorities to make informed decisions about recreational water quality, health and safety. Its simple user
interface includes location, activity and pathogen selection tools which are customisable based on user needs.
Ultimately, the purpose of Can I Swim is to protect public health from waterborne illnesses.

Published in: Healthcare
  • Be the first to comment

  • Be the first to like this

Bumble Beach

  1. 1. Team: Ginger, Hoang, Shin Giek A/P Gin (PI) and Paul Singh (Mentor) Total No. Interviews: 50
  2. 2. What We Thought Available channels are not updated Lack of capability to measure water quality People are concerned about water quality in public beaches Lack of channel to report pollution events
  3. 3. What To Expect PUBLIC RATING POLLUTION REPORT WATER QUALITY POLLUTION REPORT WEATHER WATER QUALITY RISK ASSESSMENT WATER QUALITY BEACH STATUS WARNING
  4. 4. Initial Business Model Biosensor Manufacturer Government Agency Key Partners Feature Development Key Activities Value Proposition Customer Relationship Customer Segment Key Resources Channels Revenue StreamsCost Structure QMRA Expert Software developer Communicate illness risk during swimming Enable agencies to warn the public Social media Sports groups Government agency Public Internet Mobile Subscription Advertisement Pay to get more information Software development Server and database Water quality measurement QMRA Calculator
  5. 5. Customer Discovery Highlights
  6. 6. Validated Business Model Biosensor Manufacturer Government Agency Key Partners Feature Development Key Activities Value Proposition Customer Relationship Customer Segment Key Resources Channels Revenue StreamsCost Structure QMRA Expert Software developer Communicate illness risk during swimming Enable agencies to warn the public Social media Sports groups Government agency Public Internet Mobile Subscription Advertisement Pay to get more information Software development Server and database Water quality measurement QMRA Calculator Enable access to WQ information Parents Sales of test kit
  7. 7. Market Size Cost $0.2M Profit Available Market Served Market Target Market 110 MILLION YOUNG FAMILIES 3G PENETRATION RATE OF 47% SINGAPORE $1.1 BILLION $0.5 BILLION $2 MILLION
  8. 8. What’s New?
  9. 9. Road Map Project Milestone Key Activity Features Revenue Stream Establish back and front end Gather data Research funding Expand community Launch product Establish community Beach rating Pollution reporting Global geotaging Expand database Risk assessment Continuous improvement Relationship management Subscription Advertisement Sales 2017 2018
  10. 10. Video: https://www.powtoon.com/m/bNREeR6Tc75/1/m

×