Think LinkedIn is just a B2B platform? Think again. Seven out of ten consumer marketers now use LinkedIn to distribute content, including brands like Mercedes Benz, Fruit of the Loom, and Delta Airlines.
Understand what makes LinkedIn an ideal place for consumer brands to build trust and loyalty with their customers, and how your brand can engage them with the right content on LinkedIn.
This webinar presented exciting new research that revealed:
- How receptive LinkedIn members are to marketing messages from consumer brands
- Why the professional mindset on LinkedIn provides a unique opportunity for consumer marketers
- How opinions from professional peers influence personal buying decisions
Start building stronger connections with professional consumers on LinkedIn.
Watch the presentation here: