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Intro to Social Media


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Wondering what the big deal about social media is? Don’t worry—you’re not alone. In this presentation, we explain the big idea behind social media: it’s a way to forge authentic connections with your constituents at scale.

Published in: Business, Technology
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Intro to Social Media

  1. 1. Intro to Social Media Holly Minch LightBox Collaborative
  2. 2. Please make sure your speakers are ON!
  3. 3. Nobody panic! What is social media? “ Social media is any tool that uses the internet to facilitate conversations.” - Brian Solis, technology blogger
  4. 4. <ul><li>Authentic connections... </li></ul>
  5. 5. … at scale.
  6. 6. Should we care?
  7. 7. You are the media mogul
  8. 8. Everyone can participate
  9. 9. … wherever they want to
  10. 10. But who’s in ?
  11. 12. .org  participation =  control
  12. 13. TRUST is the new control
  13. 14. For further information, visit
  14. 15. @LBCollab Holding good ideas up to the light