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Key features for building portal for school supplies

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An interesting insight on how to build an online portal for School Supplies

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Key features for building portal for school supplies

  1. 1. KEY FEATURES FOR AN ONLINE PORTAL FOR SCHOOL SUPPLIES
  2. 2. Understanding the customer LET’S UNDERSTAND THE CUSTOMER
  3. 3. Nikita Sharma Mother of 11 year old school going child Age: 34 Years Need Has to visit the market and go through multiple stores to purchase products needed for her child’s school and education Online Options She often logs on to multiple online eCommerce portals but often the search is frustrating as all the products are not available on one platform. Also, the products are scattered across the categories which makes product discovery tedious and very difficult Pain Points  Frequent requirements lead to visiting market often that clash with her professional commitments  Browsing through online portals is tedious and frustrating  Has to compromise with the quality of the product due to lack of availability and time I would love to an online portal or mobile app, that allows me purchase all the products that my child need for his school without worrying about the struggle of visiting a market This research was done as a part of the pitch for a retail enterprise
  4. 4. WHAT ARE THE OPTIONS AVAILABLE? This research was done as a part of the pitch for a retail enterprise
  5. 5. ISSUES WITH CURRENT PORTALS Too much clutter ‘School Supplies’ are one of the many categories Don’t cater to all the needs Not specifically relevant to school’s curriculum Lacks Intelligence for Better Recommendations This research was done as a part of the pitch for a retail enterprise
  6. 6. HOW DOES ONE STAND OUT? This research was done as a part of the pitch for a retail enterprise
  7. 7. GIFTING MONTHLY SUBSCRIPTIONS SPORTS ACCESSORIES CLOTHES & FOOTWEAR SCHOOL SUPPLIES Mobile App One-stop solution for the parents to address all the needs of their school going children This research was done as a part of the pitch for a retail enterprise
  8. 8. KEY DIFFERENTIATING FEATURES This research was done as a part of the pitch for a retail enterprise
  9. 9. CALENDAR  The app will connect with the School’s Calendar so that parents are able to track the upcoming events in the school  Parents can check the list of events such as Sports Day, Exams etc and also find the checklist of thins needed for the event This research was done as a part of the pitch for a retail enterprise
  10. 10. IN-APP CHAT  The App will allow the parents to chat with other parents and teachers for recommendations or suggestions This research was done as a part of the pitch for a retail enterprise
  11. 11. CUSTOMISED SUBSCRIPTIONS  Parents can customize the list of products and create monthly subscriptions  Based on the subscription, the products will be replenished on monthly or bi-monthly basis This research was done as a part of the pitch for a retail enterprise
  12. 12. NOTIFICATIONS  Based on the upcoming events and upcoming replenishment, the app will send the push notifications to the parents This research was done as a part of the pitch for a retail enterprise
  13. 13. IN-SCHOOL PICKUP STORES  With prominent schools, the barnd can enter into tie-up and set up pick-up stores at the school, so that there are no hassles in the delivery This research was done as a part of the pitch for a retail enterprise
  14. 14. ADVANCED ANALYTICS  With advanced analytics, the app can recommend personalised products based on the understanding of the user, past purchase and popular products in that age-group This research was done as a part of the pitch for a retail enterprise
  15. 15. THANK YOU

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