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Key features for Building an Online Celebrity Community

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Must-have features for building an online celebrity community

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Key features for Building an Online Celebrity Community

  1. 1. KEY FEATURES FOR BUILDING AN ONLINE CELEBRITY COMMUNITY
  2. 2. Ladder of Engagement CONTENT CREATION CONTENT CONSUMPTION INTERACTION CONTENT RECOMMENDATION VIRALITY This research was done as a part of the pitch for a leading Media Channel
  3. 3. Feature Set  User Profile and Social Login  Celebrity Profile / Biography  User Activity Feed  Discussion Forums and Fan Posts  Gamification  Contests  Integration with Celebrity’s Twitter / Facebook / Instagram  Fan Posts  Latest News This research was done as a part of the pitch for a leading Media Channel
  4. 4. User Profile & Social Login https://rekhta.org/ Users can sign-up using Social Login and can create/edit their profile This research was done as a part of the pitch for a leading Media Channel
  5. 5. Celebrity Profile / Biography http://www.imdb.com/ Celebrity profile that captures all the details about the celebrity including bio, Filmography, Awards, History. This section should be like a Wikipedia page where users can edit the profile This research was done as a part of the pitch for a leading Media Channel
  6. 6. Activity Feed http://www.allabouttrh.com/ Activity feed that lists out all the interactions happening on the community This research was done as a part of the pitch for a leading Media Channel
  7. 7. Discussion Forums http://forum.phish.net/ User can start their own thread with an interesting subject and then engage with other fans on the community portal This research was done as a part of the pitch for a leading Media Channel
  8. 8. Gamification https://www.quizup.com Based on the level of engagement of a user (No of posts, No of comments, Comments upvoted by other users etc) user receives virtual profile titles and badges. This creates a sense of gratification and acknowledges their participation This research was done as a part of the pitch for a leading Media Channel
  9. 9. Contests http://www.doctorwhonews.net Interesting contests to keep the fans engaged This research was done as a part of the pitch for a leading Media Channel
  10. 10. Social Integrations http://gagadaily.com/ Integrations with Social media accounts of the Celebrity This research was done as a part of the pitch for a leading Media Channel
  11. 11. Fan Posts http://www.barcablaugranes.com/ Fans can share a link, tweet, image, photo, video that will be shared after approval from the Admin This research was done as a part of the pitch for a leading Media Channel
  12. 12. Latest news http://winteriscoming.net/category/news/ Latest news source directly from various online platforms about the celebrity. A layer of moderation will help to keep the information consistent This research was done as a part of the pitch for a leading Media Channel
  13. 13. THANK YOU

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