Ad               SocialNetwork           Network            Viral              Content          Marketing Email           ...
Vietnam Internet User35                                                                        40%                        ...
Vietnam Internet User                                     Vietnam Internet User                   91%                     ...
Vietnam Internet User                        TV 57%  of TV viewers  use the Web            WEB  simultaneously            ...
Vietnam Internet User                        80% of                        Vietnam                        Internet Users  ...
Vietnam Online Activities                              Target                            audience                         ...
Vietnam Facebook/Zingme User                             Age                     30%    18-24                            2...
Vietnam Forum User     The Oldest     network sites     in Vietnam
Website Development               Sitemap                                SEOConcept Idea   Design    Code         Data   M...
Digital Campaign     Brief               Research                                Social Media                             ...
Power Analytics Consumer InsightsWhat do your customers like, love, hate?When & Where are they talking?We help you to answ...
Social Media                                            The largest social network in the                                 ...
Social Media – Content     Content Strategy             Storyline Development                       Content creating      ...
Social Media - Facebook           Fanpage          Event     Ads                            Application                 Fa...
Social Loop
Viral Marketing                                                PR                                                  Social ...
Ad Network             1,000+     Your    Multiple             websites    ad    countries          One stop Ad Network Pl...
Power’s Ad Network (Vietnam)   100+ high quality sites                                                                  *...
Power’s Ad Network (Vietnam)       CPM         CPM                   CPM      CPM          CPM                   CPM      ...
Search EngineTakes a while to see return on investmentbut it does prove its value to patientbusiness owner as once its don...
SEO for nhakhaodaiviet with keyword “nha khoa”
SEO for nhakhaodaiviet with keyword “nha khoa viet nam”
SEO for vie.vn with keyword “tong dai”
SEO for vie.vn with keyword “goi y ta”
Power Communications - Digital
Power Communications - Digital
Power Communications - Digital
Power Communications - Digital
Power Communications - Digital
Power Communications - Digital
Power Communications - Digital
Power Communications - Digital
Power Communications - Digital
Power Communications - Digital
Power Communications - Digital
Power Communications - Digital
Power Communications - Digital
Power Communications - Digital
Power Communications - Digital
Power Communications - Digital
Power Communications - Digital
Power Communications - Digital
Upcoming SlideShare
Loading in …5
×

Power Communications - Digital

341 views

Published on

Published in: Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
341
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Power Communications - Digital

  1. 1. Ad SocialNetwork Network Viral Content Marketing Email SearchMarketing Engine & SMS WHY DIGITAL
  2. 2. Vietnam Internet User35 40% 35%30 35% 31% Keep 30%25 growing year 26% by year 24% 25%20 21% 20%15 15%10 17.7 20.8 22.5 26.8 30.8 10% 5 5% 0 0% 2007 2008 2009 2010 2011 User (Million) Penetration By Cimingo VN
  3. 3. Vietnam Internet User Vietnam Internet User 91% 89% 84% 78% 74% 65% 61% 62% 58% 56% 56% 52% 51% 46% 36% 32% 24% 20% TOTAL 15-19 20-24 25-29 30-34 35-39 40-50 MEN WOMEN 2011 2012 By Cimingo VN
  4. 4. Vietnam Internet User TV 57% of TV viewers use the Web WEB simultaneously By Cimingo VN
  5. 5. Vietnam Internet User 80% of Vietnam Internet Users Use Search Engines By Cimingo VN
  6. 6. Vietnam Online Activities Target audience By Cimingo VN
  7. 7. Vietnam Facebook/Zingme User Age 30% 18-24 25-34 50% Facebook 15-17 35-44 Users 45-54 12% 55+ 7% 1% With 3,8M+ users, increased more than 25,5% in the Target Audience in age 18-34 is 82% of total Vietnam facebook last 6 months users. By Cimingo VN
  8. 8. Vietnam Forum User The Oldest network sites in Vietnam
  9. 9. Website Development Sitemap SEOConcept Idea Design Code Data Management SEM Content
  10. 10. Digital Campaign Brief Research Social Media Management ORM KPI CreativePlanning Process of Digital Campaign
  11. 11. Power Analytics Consumer InsightsWhat do your customers like, love, hate?When & Where are they talking?We help you to answer all of these questions Competitive IntelligenceYou can compare and stay ahead of the competition. Online Reputation ManagementIt helps you to detect early any potential online crisis bymonitoring your brand names, CEO, Board of Directors and otherVIPs. Key InfluencersYou can find online opinions that matter most. Feedback System for Offline MarketingYou can gauge the reaction of your latest TV ad or print Ad: how ads are perceived; Performancewhat clicks, what doesnt.
  12. 12. Social Media The largest social network in the world FacebookA pinboard-stylephoto sharing socialnetwork Pinterest Zingme The biggest social network in Social VietNam MediaA Vietnamese SocialNetwork from VTC Go Twitter Tamtay An online social networkingOne of Vietnamese earliest service and microbloggingsocial networks service
  13. 13. Social Media – Content Content Strategy Storyline Development Content creating & Management Contest & Article Application & News Social Content Video & Music Product Information
  14. 14. Social Media - Facebook Fanpage Event Ads Application Facebook
  15. 15. Social Loop
  16. 16. Viral Marketing PR Social Contest & Networks ApplicationArticle & News Social Content Video & Music Forumseeding Product Information Video sharing sites Plan & Production ORM Evaluation
  17. 17. Ad Network 1,000+ Your Multiple websites ad countries One stop Ad Network Platform Right Audience - Right Environment
  18. 18. Power’s Ad Network (Vietnam)  100+ high quality sites *Content Channels  8 Local Content Channels*  Youth  554 million page views  Business  Lifestyle & Enter  19.5 million unique users  Sports  Technology  News & info Media and creative optimization available throughout campaign  Gaming Free ad serving and weekly reporting Premium (customized) Channels, Demographic Optimization, and Performance (Pay Per Click) available upon request.
  19. 19. Power’s Ad Network (Vietnam) CPM CPM CPM CPM CPM CPM CPM CPM CPM Available for CPC
  20. 20. Search EngineTakes a while to see return on investmentbut it does prove its value to patientbusiness owner as once its donesuccessfully, it generates long term values SEO Search advertising PPC can be quickly started and bring immediate result with highly measurable ROI. However, it follows “you pay, you go”Focus on Keywords model.with 2 kinds :CPC and CPM Google Adwords SEM
  21. 21. SEO for nhakhaodaiviet with keyword “nha khoa”
  22. 22. SEO for nhakhaodaiviet with keyword “nha khoa viet nam”
  23. 23. SEO for vie.vn with keyword “tong dai”
  24. 24. SEO for vie.vn with keyword “goi y ta”

×