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HealthSeeker Facebook Game


Published on

Manny Hernandez, Diabetes Hands Foundation and Michael Fergusson, Ayogo

Published in: Health & Medicine
  • i can hardly wait to start this game and share with friends all over-the=world this treasure
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HealthSeeker Facebook Game

  1. 1. MANNY HERNANDEZ, MS Diabetes Hands Foundation MICHAEL FERGUSSON Ayogo
  2. 2. Engaging and Motivating with a Facebook Game Developed by In collaboration with Support provided by Designed by
  3. 3. <ul><li>MANNY HERNANDEZ </li></ul><ul><li>President, Diabetes Hands Foundation </li></ul><ul><li>@diabetesHF </li></ul>
  4. 4. <ul><li>MICHAEL FERGUSSON </li></ul><ul><li>CEO, Ayogo Games, Inc. </li></ul><ul><li>@ayogogames </li></ul>
  5. 5. Why a Facebook® Health Game? <ul><li>More than 500 million active users (1) </li></ul><ul><li>Average Facebook user: 130 friends (1) </li></ul><ul><li>More than 30% of users are 45+ years old (2) </li></ul><ul><li>10 most popular Facebook games: 200+ million active monthly users (3) </li></ul><ul><li>Average Social Gamer is a 43-Year old Woman (!) (4) </li></ul>(1) July 2010 – Facebook Statistics (2) February 2010 – Pingdom Study (3) July 2010 – Inside Social Games (4) February 2010 - GigaOm
  6. 6. Enter HealthSeeker™ <ul><li>Launched June 14, 2010 </li></ul><ul><li>First Health-centric Facebook game </li></ul><ul><li>Social and fun way to develop healthy habits </li></ul><ul><li>Over 3,000 new players since launch </li></ul> @HealthSeekerFB
  7. 7. The Gap <ul><li>There is an overwhelming demand for new, innovative tools that will engage , empower and motivate people in their day-to-day diabetes management. </li></ul>
  8. 8. HealthSeeker™: “Mission Driven” <ul><li>Missions are a means of providing focused, individualized and tangible methods of achieving health-related goals. </li></ul>
  9. 9. Feedback from Players on Facebook®
  10. 10. Feedback from Players on Twitter
  11. 11. What are Diabetes Educators Saying about HealthSeeker™? <ul><li>“ For educators who are struggling to help patients integrate behavior change, HealthSeeker will be a great tool.” </li></ul><ul><li>“ Very clever! It’s great that the game gives patients examples of specific behaviors to focus on – they need that!” </li></ul><ul><li>“ I like how the game involves peer support, and even support from a significant other. It’s a way for the family to get and stay healthy, too.” </li></ul>
  12. 12. What are Diabetes Educators Saying about HealthSeeker™? <ul><li>“ Would be helpful for players to get e-mail reminders to check in with their progress…kind of like having someone watch over your shoulder, but in a fun way!” (DONE!) </li></ul><ul><li>“ This game would be great to have as a smart phone app.” (VERY SOON! ) </li></ul><ul><li>“ I now feel like I have a tool to recommend to my patients for ongoing support, especially between education appointments.” </li></ul>
  13. 13. <ul><li>MORE </li></ul><ul><li>SCREENSHOTS </li></ul>
  14. 14. Home
  15. 15. Missions > All Missions
  16. 16. Missions > Completed
  17. 17. Friends
  18. 18. Friends > Leaders
  19. 19. Achievement > My Achievements
  20. 20. Achievements > Collective
  21. 21. Developed by In collaboration with Support provided by Designed by @HealthSeekerFB