2010 Trends Summary Klick Pharma

1,038 views

Published on

0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
1,038
On SlideShare
0
From Embeds
0
Number of Embeds
7
Actions
Shares
0
Downloads
59
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

2010 Trends Summary Klick Pharma

  1. 1. 2010 Trends
  2. 2. www.klickpharma.com
  3. 3. Top 10 Trends to Watch in 2010 # Trend Implication Social media continuing to become more 10 Start by listening. mainstream. Pervasive use of technology to solve 9 Technology can be a multiplier. marketing challenges. Moving from “wait & see” attitude” to “try 8 Try pilot programs. & learn” mentality. Increasing use of online channel by 7 Balance your marketing mix. patients & HCPs. Data & intelligence becoming critical 6 Make data planning part of your kickoff. underpinnings of marketing programs. 5 Shift to multidisciplinary solution teams. Make an effort to reach out (early). 4 Mobile becoming the new CRM platform. Think beyond the keyboard. 3 Technology making reps more powerful. Integration is key. 2 Value add beyond the pill. Focus on solutions, not just products. Regulatory bodies embracing the 21st 1 Risk can be managed. century.
  4. 4. Thank You bodonnell@klick.com For more details, please contact: Brian O’Donnell EVP, Interactive Services Klick Pharma

×