This internship opportunity at WFMJ-TV, a local television station in Youngstown, Ohio, would involve marketing and promoting the station's brands. Responsibilities would include event planning and coordination, developing promotional materials, assisting clients with advertisements, and conducting marketing research. The intern would apply and develop skills in areas like marketing, graphic design, public relations, and communications. Several projects and events are mentioned, such as community outreach activities and press conferences. The document emphasizes that the internship would be an educational experience allowing one to expand their skills in preparation for a future career.

1. 21 WFMJ-TV
MARKETING & PROMOTIONS INTERNSHIP
KRISTEN REDARSKY

2. ABOUT WFMJ
• Local television station located in Downtown Youngstown that
serves the Mahoning Valley
• Owned by the Maag family and founded by William Maag, Jr. in
1953
• Top rated station in the Mahoning Valley market, as well as the
only locally-owned station in this market
• Consists of WFMJ, the valley’s NBC affiliate station, and
WBCB, the valley’s CW affiliate station
• Main studio located on W. Boardman Street in Downtown
Youngstown
• Satellite studio located in the Eastwood Mall in Niles

3. JOB RESPONSIBILITIES
• Market the WFMJ and WBCB brands
• Responsible for the scheduling and coordination of events
• Develop marketing and promotional documents
• Assist in general office work within the Marketing and Promotions
departments
• Utilize photo and video editing software
• Assist clients in developing advertisements, such as
commercials
and public service announcements
• Conduct marketing research
• Participate in film shoots and photo shoots

4. SKILLS
Applied and further developed skills previously learned in my
courses at YSU and past work experience, in addition to gaining
new skills
• Marketing
• Event Planning
• Public Relations
• Project Management
• Graphic Design
• Customer Relationship Management
• Teamwork
• Communications

5. PROJECTS & EVENTS
• WFMJ Today Skating Party
• Class Act
• OH! WOW Science Center
• Best of the Class
• Animal Adoption Event with NBC
• YSU Basketball Press Release Conferences
• Panera’s Pieces of Hope
• Second Harvest Food Bank

6. PROJECTS & EVENTS

7. PROJECTS & EVENTS

8. OVERALL EXPERIENCE
• Wonderful experience that was both fun and educational
• Allowed me to apply and expand on my knowledge and skills
learned throughout my courses at YSU
• Gained valuable new skills and experience beneficial to my
future career
• Thankful for such a rewarding opportunity