Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Pinterest presentation bloggycon

30 views

Published on

Pinning Power- BloggyCon 2017

Published in: Business
  • Be the first to comment

  • Be the first to like this

Pinterest presentation bloggycon

  1. 1. WELCOME TO: PINNING POWER DEVELOPING A PINTEREST STRATEGY THAT GETS RESULTS
  2. 2. HI I’M KRISTA BLOGGER WEREFARFROMNORMAL..COM AUTHOR PINTEREST COACH
  3. 3. WHAT IS A PINTEREST STRATEGY?? •SETTING UP YOUR BLOG & PINTEREST PROFILE FOR SUCCESS! •USING PINTEREST CONSISTENTLY TO PIN & REPIN YOUR OWN PINS, SHARE OTHER’S CONTENT AND BUILD YOUR FOLLOWING !
  4. 4. STEP #1- CHANGE THE WAY YOU LOOK AT PINTEREST • STOP THINKING OF PINTERST AS SOCIAL MEDIA! • PINTEREST IS A VISUAL SEARCH ENGINE! (PINTEREST SEARCH OPTIMIZATION IS WAY EASIER THEN SEO!)
  5. 5. STEP #2- MAKE YOUR BLOG PINTEREST FRIENDLY! MAKE IT EASY TO FOLLOW YOU! SOCIAL MEDIA FOLLOW BUTTONS IN YOUR SIDE BAR USE A SMALL POP-UP LIKE MILO TREE OR HELLO BAR PUT FOLLOW WIDGETS WITHIN BLOG POSTS AIM FOR 3 PLACES ON YOUR BLOG FOR PEOPLE TO FOLLOW! MAKE IT EASY TO PIN YOUR CONTENT! HAVE SHARE BUTTONS AT THE TOP AND/OR BOTTOM OF EVERY POST! ADD THE “PIN IT” HOVER BUTTON TO YOUR PHOTOS. MAKE YOUR CONTENT SHARABLE PAY ATTENTION TO YOUR TITLES! MAKE IT SOMETHING SHARABLE! SOLVE A PROBLEM, OFFER GREAT ADVICE- THINK ABOUT YOUR READER & W.I.I.F.M USE A HEADLINE ANALYZER SUCH AS CO- SCHEDULE TO MAKE YOUR TITLES GREAT!
  6. 6. STEP #3- PUT KEYWORDS IN YOUR PROFILE & BOARD DESCRIPTIONS PROFILE • PUT KEYWORDS IN YOUR “BUSINESS NAME” AND IN YOUR “ABOUT ME” SECTIONS BOARD TITLES & DESCRIPTIONS • MAKE EXCITING BOARD TITLES • ADD LOTS OF KEYWORDS IN THE BOARD DESCRIPTION.
  7. 7. STEP #4- HIGHLIGHT YOUR BLOG! CREATE A “BEST OF” BOARD FOR ALL YOUR POSTS CREATE BOARDS FOR EACH OF YOUR MAIN TOPICS PUT YOUR BOARDS IN THE TOP ROW OF YOUR PROFILE!
  8. 8. STEP #5 CREATE AMAZING PINS THE BEST SIZE VERTICAL PINS ARE BEST- THEY TAKE UP MORE SPACE & GET MORE ATTENTION BEST SIZE – 735- 800 WIDE 1100- 2050 HIGH YOU CAN “HIDE” THEM IN YOUR POST GREAT PICTURES & FONTS YOUR OWN PICS IF IT IS YOUR CREATION- DIY RECIPE ETC. STOCK PHOTOS ARE GREAT! WARM COLORS & BRIGHT PICTURES USE A COMBINATION OF FONTS FOR VISUAL IMPACT KEYWORDS IN DESCRIPTION MAKE YOUR DESCRIPTION FABULOUS!! USE AS MANY KEYWORDS AS YOU CAN, STAY CONVERSATIONAL USE HASHTAGS! {NEW}
  9. 9. STEP #6- CONSISTENT & FREQUENT PINNING! JOIN GROUP BOARDS • GROUP BOARDS ARE GREAT FOR MORE EXPOSURE TO A BIGGER AUDIENCE. • ASK IN FACEBOOK GROUPS YOU ARE A MEMBER OF • CHECK OUT PINGROUPIE.COM • JOIN AS MANY AS POSSIBLE JUST KEEP PINNING! • KEEP AN 80/20 RATION OF OTHERS/YOUR PINS • PIN FREQUENTLY- 50 OR MORE PINS A DAY • LIVE PINNING AIM FOR 2 “SESSIONS” A DAY • USE A SCHEDULER LIKE TAILWIND • REPIN YOUR MOST POPULAR CONTENT FREQUENTLY TO GROUP BOARDS & YOUR OWN BOARDS
  10. 10. ENJOY YOUR PINTEREST SUCCESS! •REMEMBER CONSISTENCY IS KEY! •PIN & REPIN QUALITY CONTENT •REMEMBER TO PIN SEASONAL PINS 2 MONTHS AHEAD OF THE SEASON •KEEP PINNING YOUR MOST POPULAR CONTENT WITH NEW CONTENT MIXED IN •FOLLOW OTHER PINNERS & LIVE PIN AS MUCH AS POSSIBLE!

×