Our Web 2.0 Presentation on Blippr.com

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This is my group's IT101X presentation on the company Blippr. Blippr is a social review site that lets you easily share movie, game, and book reviews to friends

Group Members:
Garrick Balacuit
Jack Tran
Paul Smits

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Our Web 2.0 Presentation on Blippr.com

  1. 1. Blippr By: Garrick Balacuit, Jack Tran, Paul Smits
  2. 2. About Blippr <ul><li>A Tag Team Interactive company. </li></ul><ul><li>Launched in alpha November 2007 and currently in public beta </li></ul><ul><li>A social review site </li></ul><ul><li>Reviews are short and simple. </li></ul><ul><ul><li>Their view is that this will let you share recommendations with friends faster. </li></ul></ul><ul><li>Since the company is in the earlier stages of beta, hardly any advertising is seen on this site. </li></ul>
  3. 3. First Impressions <ul><li>Blippr seems like it has the potential to be a very popular social networking community based around user contributed content. </li></ul><ul><li>The biggest problem with the site is that it doesn't really have a lot of users yet. Like all web 2.0 companies the user experience will get better as the site gains popularity. </li></ul><ul><li>They just don’t have the user base yet required for it to be the next big thing. </li></ul>
  4. 4. Major Web 2.0 Features <ul><li>User Interface is easy to use and visually appealing. </li></ul><ul><li>Use of “tags” for “blips” created by users. </li></ul><ul><li>All blips are created by users with incentives such as gaining “badges”. </li></ul><ul><li>Use of other applications such as Youtube. </li></ul><ul><li>RSS feeds for new blips. </li></ul><ul><li>Has its own social network through “followers” and list sharing. </li></ul><ul><ul><li>Can be linked to other social networking applications such as Facebook. </li></ul></ul>
  5. 7. As you Blipp more you get badges!!!
  6. 10. Comparisons <ul><li>Blippr resembles a number of sites that have the same features. </li></ul><ul><ul><li>Review based </li></ul></ul><ul><ul><li>User-generated content </li></ul></ul><ul><li>Metacritic </li></ul><ul><li>Rotten Tomatoes </li></ul><ul><li>Digg </li></ul>
  7. 11. Comparisons - Metacritic <ul><li>Resembles Metacritic the most. </li></ul><ul><li>Both review a wide range of media. </li></ul><ul><li>Blippr is completely user-oriented in that all reviews are generated by users. </li></ul><ul><li>Metacritic is more like a newspaper in which editors decide which articles to publish. </li></ul><ul><li>There are user comments, but the main focus are the chosen critic’s articles. </li></ul>
  8. 12. Comparisons – Rotten Tomatoes <ul><li>Rotten Tomatoes also has a similar purpose. </li></ul><ul><ul><li>Mostly movie reviews, however, everything is user-generated. </li></ul></ul><ul><li>User reviews are also mostly short and to the point. </li></ul><ul><li>Rotten Tomatoes is the path that Blippr will follow if more users use the site. </li></ul>
  9. 13. Comparisons - Digg <ul><li>Digg also uses this system of reviewing. </li></ul><ul><li>It allows users to rate news stories using “diggs” and the highest rated news stories will be put onto the front page. </li></ul><ul><li>In Blippr, items being reviewed with the most “blips” are put at the front of the page. </li></ul>
  10. 14. Comparisons - Conclusion <ul><li>The thing that will separate Blippr from other user generated review sites is that Blippr allows for video reviews. </li></ul><ul><li>If you do not want to type out a review, Blippr allows for you to record a short 12 second video. </li></ul><ul><li>Blippr stresses short reviews as they cap their text reviews at 160 words. </li></ul><ul><li>This can either hurt them or help them. Short reviews can prevent spoilers and plot divulging, but can also not provide enough information. </li></ul>
  11. 15. Our Suggestions <ul><li>Reviews on T.V. shows. </li></ul><ul><li>Have a system of control for spam reviews such as visible moderators. </li></ul><ul><li>Broader range of titles. </li></ul><ul><ul><li>More obscure titles are harder to find on the site. </li></ul></ul><ul><li>More incentives to “blip” besides badges. </li></ul>
  12. 16. Sources and More Info <ul><li>www.blippr.com </li></ul><ul><li>www.tagteaminteractive.com </li></ul><ul><li>www.digg.com </li></ul><ul><li>www.rottentomatoes.com </li></ul><ul><li>www.metacritic.com </li></ul>

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