The Desktop is Dead ...
Let’s Talk About the Living!
Bruce Richardson, Chief Enterprise Strategist
brichardson@salesforce....
The Customer Revolution
Safe Harbor
Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contai...
About Us:
World’s #1
CRM
Cloud
Computing
Innovation
2011, 2012, 2013
1%
Time • Equity • Product
500,000+
Hours Service
18,000
Non-profit
organizations
$50M+
Grants
Become a Customer Company
Connect With Your Customers in a Whole New Way
Connected
Products
Connected
Customers
Connected
...
Social Mobile Big Data Community
Apps Cloud Trust
Customer Revolution
Social Revolution
Customer Companies Engage on Social Channels
Share Feeds, Profiles, Groups, and Files
4.5 Billion Aggreg...
“Twitter Files for IPO”
September 2012:
• Facebook: 900 Million
• LinkedIn: 177 Million
• Twitter: 140 Million
September 2013:
• Facebook: 1.15 Bi...
Which Gamer Wants to Talk to An Agent on the Phone?
Twitter Is the New 1-800 Number
80+% Resolution Through Self –Service
...
Touch Revolution
More Tablets Sold Today Than PC’s
1.7 Billion Touch Devices Shipped in 2012
We’re Now A “Mobile-First” Pr...
Early Adopter
What’s In Your Pocket?
What Do You Do When 90% of Your Employees Don’t Have a Desk?
Branded Social Intranet Built Mobile First
Key Business Metri...
Customer Profile
Sales
Marketing
Product
Service
Creating a Consistent Experience in the Store, on the Web …
Creating New ...
Big Data Revolution
Collect Customer, Product and Usage Data
Rise of Predictive Analytics
6.6 Billion Network Connected “O...
Philips New Cooker Linked to Recipes
FitBit + Wi-Fi Scale = Weight and BMI
From Telematics to Driverless Trucks
Community Revolution
For Customers, Employees, Partners, and
Suppliers
Great Loyalty Tools
Ford Builds a Network of Advocates
Created 1st Social Car Launch with Ford Explorer
Built Ford Social, a community for ins...
GE Capital Built a Network for SMBs
#1 Enterprise Social Network
Use It to Form Relationships with CEOs
Open Innovation @ Dell
IdeaStorm Has Received Nearly 15,000 Suggestions.
Dell Has Made About 500 Refinements Based on Them...
Talent Communities
Ecosystem Revolution
Every Company is Building Mobile Apps
Customer Companies Use Apps to Interact with Customers
Do You Have Your Own App Store?
Cloud Revolution
$111 Billion Industry in 2012
18% YOY Growth
Many F500 Companies Adopting a “Cloud First” Strategy
Realtor: “This would be a great place for your data center.”
CEO: “What data center?”
Cloud Revolution
Earn Customer Trust
Build Relationships on Equal Terms
Respect Privacy, Identity & Money
Trusted: Our Highest Value
Transactions per Quarter Average Page TimeTrust.salesforce.com
79B Transactions FY12: 306ms
FY1...
The Future: All Business Processes Are Social ...
Sourcing
Supply Chain
New Product Launch
Product Development
S&OP
Trade ...
Next: Social Listening + SC Ops Centers?And Visual, Too.
Become A Customer Company:
Connect With Your Customers in a Whole New Way
Connected
Products
Connected
Employees
Connected...
The Desktop Is Dead, Salesforce
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The Desktop Is Dead, Salesforce

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The Desktop Is Dead, Salesforce

  1. 1. The Desktop is Dead ... Let’s Talk About the Living! Bruce Richardson, Chief Enterprise Strategist brichardson@salesforce.com
  2. 2. The Customer Revolution
  3. 3. Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward- looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, risks associated with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year ended January 31, 2013. This document and others are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
  4. 4. About Us: World’s #1 CRM Cloud Computing Innovation 2011, 2012, 2013
  5. 5. 1% Time • Equity • Product 500,000+ Hours Service 18,000 Non-profit organizations $50M+ Grants
  6. 6. Become a Customer Company Connect With Your Customers in a Whole New Way Connected Products Connected Customers Connected Partners Connected Employees Mobile Social Community Cloud
  7. 7. Social Mobile Big Data Community Apps Cloud Trust Customer Revolution
  8. 8. Social Revolution Customer Companies Engage on Social Channels Share Feeds, Profiles, Groups, and Files 4.5 Billion Aggregate Social Users
  9. 9. “Twitter Files for IPO”
  10. 10. September 2012: • Facebook: 900 Million • LinkedIn: 177 Million • Twitter: 140 Million September 2013: • Facebook: 1.15 Billion • LinkedIn: 238 Million • Twitter: 300 Million Look at the Growth in the Last Year:
  11. 11. Which Gamer Wants to Talk to An Agent on the Phone? Twitter Is the New 1-800 Number 80+% Resolution Through Self –Service Communities Exceed 500K/Gamers/Month .
  12. 12. Touch Revolution More Tablets Sold Today Than PC’s 1.7 Billion Touch Devices Shipped in 2012 We’re Now A “Mobile-First” Product Development Company
  13. 13. Early Adopter What’s In Your Pocket?
  14. 14. What Do You Do When 90% of Your Employees Don’t Have a Desk? Branded Social Intranet Built Mobile First Key Business Metrics Customized For Each ‘Teammate” Collaboration For Every Department Business Users Update Content in Real-Time
  15. 15. Customer Profile Sales Marketing Product Service Creating a Consistent Experience in the Store, on the Web … Creating New Digital Experiences 70% of Employees Are Under 30
  16. 16. Big Data Revolution Collect Customer, Product and Usage Data Rise of Predictive Analytics 6.6 Billion Network Connected “Objects” by 2017 Source: Bosch Software
  17. 17. Philips New Cooker Linked to Recipes
  18. 18. FitBit + Wi-Fi Scale = Weight and BMI
  19. 19. From Telematics to Driverless Trucks
  20. 20. Community Revolution For Customers, Employees, Partners, and Suppliers Great Loyalty Tools
  21. 21. Ford Builds a Network of Advocates Created 1st Social Car Launch with Ford Explorer Built Ford Social, a community for insider info & ideas Empowered dealerships to publish, analyze & update social content #2 company in global social mentions
  22. 22. GE Capital Built a Network for SMBs #1 Enterprise Social Network Use It to Form Relationships with CEOs
  23. 23. Open Innovation @ Dell IdeaStorm Has Received Nearly 15,000 Suggestions. Dell Has Made About 500 Refinements Based on Them. Crowdsoucing Is Hot at Food/CPG Companies.
  24. 24. Talent Communities
  25. 25. Ecosystem Revolution Every Company is Building Mobile Apps Customer Companies Use Apps to Interact with Customers
  26. 26. Do You Have Your Own App Store?
  27. 27. Cloud Revolution $111 Billion Industry in 2012 18% YOY Growth Many F500 Companies Adopting a “Cloud First” Strategy
  28. 28. Realtor: “This would be a great place for your data center.” CEO: “What data center?”
  29. 29. Cloud Revolution Earn Customer Trust Build Relationships on Equal Terms Respect Privacy, Identity & Money
  30. 30. Trusted: Our Highest Value Transactions per Quarter Average Page TimeTrust.salesforce.com 79B Transactions FY12: 306ms FY13: 241ms
  31. 31. The Future: All Business Processes Are Social ... Sourcing Supply Chain New Product Launch Product Development S&OP Trade Promotion Mgmt Logistics Business Planning
  32. 32. Next: Social Listening + SC Ops Centers?And Visual, Too.
  33. 33. Become A Customer Company: Connect With Your Customers in a Whole New Way Connected Products Connected Employees Connected Partners Connected Customers

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