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Collins

  1. 1. Sept. 2014: Alex MacCallum forms Audience Development team We want to ensure our world-class journalism is reaching readers. And we want to bring those readers back to The Times again and again.
  2. 2. Oct. 2014: Here come the Brown sisters
  3. 3. #1 most visited page in 2014 #1 in social referrals
  4. 4. 1.Command attention
  5. 5. 2. Connect
  6. 6. 3. Show and tell
  7. 7. Show and tell
  8. 8. Show and tell
  9. 9. Show and tell
  10. 10. Show and tell
  11. 11. Show and tell
  12. 12. Show and tell
  13. 13. Show and tell
  14. 14. Show and tell
  15. 15. 4. Learn from your wins and losses
  16. 16. When you add it all up
  17. 17. When you add it all up
  18. 18. Thank You

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