3chron.com
Blogging: Just the beginning
Blogs
Engaging our writers – and our Web site – more
with readers
Providing more perspective on topics than we
could with our own staff alone
4chron.com
Blogging: Just the beginning
Blogs
Engaging our writers – and our Web site – more
with readers
Providing more perspective on topics than we
could with our own staff alone
Changing the way we cover news
– for the better
5chron.com
Blogging: Just the beginning
Blogs
Engaging our writers – and our Web site – more
with readers
Providing more perspective on topics than we
could with our own staff alone
Changing the way we cover news
– for the better
The future? It's not about us.
It's about the readers
9chron.com
Blogging: Just the beginning
The staff
Blogging by reporters and editors
Still the newspaper’s voice
First steps at building a relationship with the
readers through comments and feedback
12chron.com
Blogging: Just the beginning
MeMo
Started as a daily
commentary on
popular culture for
staff
Now one of site’s
most popular
blogs, earned
honors (including
an EPpy) for its
clever, oblique
angle.
16chron.com
Blogging: Just the beginning
Mama Drama
Early step at giving
community a voice
Launched early
2006
Original videos,
great comment-
conversation
22chron.com
Blogging: Just the beginning
The Road Home
Readers’ report on
evacuation via
phone, e-mail, text
Share tips on gas,
supplies, highway
congestion
23chron.com
Blogging: Just the beginning
The Road Home
Readers’ report on
evacuation via
phone, e-mail, text
Share tips on gas,
supplies, highway
congestion
‘Networked
journalism’ on a
simple scale
25chron.com
Blogging: Just the beginning
Best blogs
"Number One …
the Houston
Chronicle. By a
mile"
Relationship with
readers:
“Alternately
inform, and be
informed by them”
34chron.com
Blogging: Just the beginning
Changing reporting
Reporters blogged
Enron trial live
Readers added
depth via
comments
35chron.com
Blogging: Just the beginning
Changing reporting
Reporters blogged
Enron trial live
Readers added
depth via
comments
Back-and-forth
grew into “Ask
Mary”
43chron.com
Blogging: Just the beginning
It’s not about us
It’s about the
network
Tools for people to
tell their own
stories
44chron.com
Blogging: Just the beginning
It’s not about us
It’s about the
network
Tools for people to
tell their own
stories
Make groups
45chron.com
Blogging: Just the beginning
It’s not about us
It’s about the
network
Tools for people to
tell their own
stories
Make groups
Drive the news