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Barker

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ISOJ 2009

Published in: News & Politics
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Barker

  1. 1. Online Journalism Symposium Then and Now Gerry Barker’s 12 Minutes
  2. 2. 1999…. Optimism Abounds • Belo Interactive is born. • Dallas web staff grows from 6 to 66. • Early advocate for registration, BT • Belo invests over $100 million in the Web.
  3. 3. 2009….A World Turned Upside Down • Old enemies – Yahoo – are now our friend. • Warren Buffet: “The underlying economics are crumbling.” • Localized niche news sites evolve; the Blogosphere blossoms. • Some newspapers go online only. • Mobility comes into its own.
  4. 4. The next 10 years?
  5. 5. Predictions are hard to predict. From a 1983 Kelsey Conference: “In 1990 [online] will be a $30 billion business. What we don’t know is that revenue or expenses.”
  6. 6. Targeting will continue to dominate advertising
  7. 7. “This is the End of the Beginning, rather than the Beginning of the End.” – Ken Doctor, Industry Analyst
  8. 8. “… the most successful companies will be the ones that harness creator instincts, and the biggest winners will be the companies who harness the smallest creative acts.” – Paul Saffo, Futurist
  9. 9. In 1921 a New York friend said radio – a funny little box – would kill newspapers. “If this radio thing is going to be a menace to newspapers, then maybe we should own the menace.” -- Amon G. Carter, publisher, The Fort Worth Star-Telegram
  10. 10. In 1921 a New York friend said radio – a funny little box – would kill newspapers. “If this radio thing is going to be a menace to newspapers, then maybe we should own the menace.” -- Amon G. Carter, publisher, The Fort Worth Star-Telegram

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