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Bachmann harlow2011

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Bachmann harlow2011

  1. 1. Opening the Gates: Interactive and Multimedia Elements of Newspaper Websites in Latin America Ingrid Bachmann Summer Harlow The University of Texas at Austin ISOJ 2011
  2. 2. Aims  Understand how newspaper websites in Latin America are handling an industry-wide shift toward participatory journalism.  Are newspapers opening their newsrooms to citizens by providing web features that encourage reader participation?  How much participation is actually possible, considering the digital divide?
  3. 3. Theoretical framework  Gatekeeping (White, 1950; Shoemaker, 1991)  Citizen journalism, para-journalism, public journalism, user-generated content, collaborative journalism, and participatory journalism (Black, 1997; Burns, 2010; Kovach & Rosenstiel, 2001; Rosen, 2008; Thurman, 2008; Vujnovicet al., 2010; Bowman & Willis, 2003)  Digital divide (Castells, 2001; Diani, 2000; Fuchs, 2009)
  4. 4. Methods  Content analysis  19 Latin American newspapers  Flagship newspaper from each country except Puerto Rico  Dec. 9-15, 2010  Home pages, and 2,304 articles coded  Inter-coder reliability  Cohen’s kappa .81-1
  5. 5. Methods  Multimedia  Video, photo, mobile devices, links  Interactive  Sharing via social media or email, search feature, most popular stories  Participatory  Reporting corrections, submitting citizen reports, reader comments
  6. 6. Results  Homepage multimedia features
  7. 7. Results  Homepage interactive features
  8. 8. Results  Homepage participatory features
  9. 9. Results  Stories’ multimedia features
  10. 10. Results  Stories’ interactive features
  11. 11. Results  Stories’ participatory features
  12. 12. Results  The features were included in varying degrees.  These web features were not correlated with press freedom or development.  However, multimedia features and combined web features were significantly correlated with Internet penetration. That is, newspapers from countries with higher rates of Internet access included more multimedia elements.
  13. 13. Conclusions  These Latin American newspapers include basic multimedia elements, but are slow to adopt more interactive and participatory features.  Newspapers in Latin America still follow a print- first mentality, adapting new technologies to fit with old practices.  Reader interaction allowed only on a superficial basis.  Digital divide limiting web features offered?
  14. 14. Will newspapers…  …forego their traditional role as gatekeepers and fully embrace the interactive potential of the Internet? OR  …remain static, clinging to traditional print practices and philosophies in a digital world?
  15. 15. Opening the Gates: Interactive and Multimedia Elements of Newspaper Websites in Latin America Ingrid Bachmann Summer Harlow The University of Texas at Austin ISOJ 2011

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