Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

New ways to brainstorm

19 views

Published on

An interactive session on new ways to brainstorm at Product Camp Silicon Valley 2018

Published in: Technology
  • Be the first to comment

  • Be the first to like this

New ways to brainstorm

  1. 1. NEW WAYS TO BRAINSTORM: FIND IDEAS FOR YOUR PRODUCT KIRTHI VANI PRODUCT CAMP 2018
  2. 2. AGENDA • Introductions 5 mins • Brainstorming Guidelines 5 mins • Brainstorm session 30 mins • Q&A 5 mins
  3. 3. BRAINSTORMING GUIDELINES • Understand the question you are trying to solve • Know your users • Examine the data • Get the right set of people • Think 10X • Go for quantity • Build on other’s ideas • Defer judgement!
  4. 4. PRODUCT IDEA : BAY AREA TRAVEL APP Book flights & hotels ReviewsLocal tours & experiences Question: How to improve user engagement with the App? (Assume an App similar to Expedia or Airbnb or TripAdvisor)
  5. 5. INTERVIEW USERS
  6. 6. KNOW YOUR USERS Adventure Seekers Experience Seekers Family Travelers I need to enjoy new experiences I need a hassle free travel with my kids I need to do at least one sports activity
  7. 7. EXAMINE THE DATA • User data • Engagement – MAU, DAU, User Retention • Session logs • Customer Support logs
  8. 8. BEGIN BRAINSTORMING SESSION

×