Business Bulletin
taking care of business in Kingston

in this edition
Kingston Sustainable Business
Network Breakfast

“Know Your Customer”
Kingston Demographic Booklets

Now Available

From the editor
Happy New Year. I hope 2014 is
a prospe...
Free digital training programs
for business to be held in Kingston

Getting Down
to Business
Getting Down to Business is a...
New Year, New Partnership
for Kingston Business Women’s Network
The Kingston Business Women’s
Network continues to grow fr...
Meet Your Mates

Planning Basics
Everyone wants their
business to prosper, grow
and succeed.
It takes creativity,...
Kingston Sustainable Business Network Breakfast
For all businesses committed to
reforming their business practices
to redu...
Kingston Businesses to Benefit from IT
Student Projects

OECD recognition for
south east Melbourne

Kingston Council is of...
What’s on


For a business to be successful and
seen as credible, people need to
know about you. Business events
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Kingston Business Bulletin- Feb 2014 - Read all the latest on business news in the City of Kingston


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Kingston Council's Business Bulletin keeps you up to date with information on the latest trends in business and Council's business support services and networking events.

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Kingston Business Bulletin- Feb 2014 - Read all the latest on business news in the City of Kingston

  1. 1. Business Bulletin taking care of business in Kingston in this edition Kingston Sustainable Business Network Breakfast Photo Courtesy of Metalsa Australia 6 Free digital training programs for business Automotive supply chain The City of Kingston is one of Victoria’s most important industrial locations with local companies providing over 17,000 jobs in manufacturing. A number are involved in the automotive sector. 3 “Know Your Customer” Kingston Demographic Booklets 2 9581 4735 It was therefore disappointing to learn that Holden had decided to cease manufacturing in Australia from 2017. Coupled with the exit of Ford, this decision is expected to have a significant impact on local component suppliers. In order to get a better understanding of the implications for individual businesses, Council convened a roundtable forum with component suppliers on 18th December 2013. The primary purpose was to hear from local companies the degree to which their businesses will be impacted by the recent decisions of Ford and Holden. Council also wanted to understand the types of support and transition assistance that would Volume 1 • 2014 most efficiently and effectively help these businesses to diversify into new markets, move into new areas of production and to retrain their employees. Following this forum Kingston’s Mayor, Cr Paul Peulich, wrote to the Premier outlining the concerns and suggestions from local companies. In particular, the Mayor emphasised that it was imperative for any transition assistance to flow through the whole supply chain. A follow-up meeting was held on 23rd January to further develop a strategy to meet the challenges these businesses are facing. Council will continue to work with local automotive component manufacturers and the State and Federal Governments, to minimise the negative impacts of international decisions on the local community. For further information contact Suzanne Ferguson on 9581 4712. February 2014 Kingston Business Bulletin 1
  2. 2. “Know Your Customer” Kingston Demographic Booklets Now Available From the editor Happy New Year. I hope 2014 is a prosperous one for all of Kingston’s business community. At the beginning of each year, we muse about what the next twelve months might hold. Unfortunately the future is not ours to see so we can only deal with what is known and what can reasonably be expected. One of the “knowns” is that technology will continue to drive business efficiency and competitiveness. Buyer behaviour has clearly shiſted with consumers doing more and more of their research on products and services online. This not only applies to the retail consumer but also to business-to-business buyers. Consequently, if your online presence is less than adequate, you will be missing out on potential sales. Outlined in this bulletin, you will find a variety of opportunities to improve the online aspect of your business. I encourage you to take advantage of those workshops, seminars and networking opportunities that are relevant to you. You may also benefit from having a team of Monash University students work with you on an IT project. Council has recently updated our own website and would now like to ensure that as many businesses as possible are registered on Kingston’s online business directory which will help boost your own search engine optimisation. Even if you are currently registered I urge you to update your entry to make sure it contains current information. Please feel free to contact the Economic Development team if there is anything that you think we may be able to help you with. Suzanne Ferguson Manager Economic Development CITY OF KINGSTON It always seems impossible until it is done. Nelson Mandela 2 Kingston Business Bulletin February 2014 Kingston Council has created a suite of demographic booklets on specific Kingston retail precincts to help businesses better target their offer to attract local shoppers. The comprehensive “Know Your Customer” booklets individually look at the catchment demographics for shopping areas in: • • • • • • • • • • Chelsea Cheltenham Clarinda Dingley Village Highett Mentone Moorabbin Mordialloc Parkdale Patterson Lakes This work was funded under the State Government’s “Streetlife” project which supports local retailers in suburban shopping strips and hubs. The “Know Your Customer” booklets can be accessed online at Kingston-Business/Retail or you can obtain a free hardcopy by emailing Council’s business unit at or call 9581 4735. Make safe, buy safe, sell safe. If you supply businesses and consumers with goods and product-related services in Australia, you must comply with product safety requirements under the Australian Consumer Law (ACL). Everyone in the supply chain must keep up-to-date with the ACL – including suppliers, manufacturers, importers, distributors, hirers and retailers. Get it right from the beginning. Whether you manufacture, import or purchase your stock from local suppliers, you must ensure the products you purchase are safe and meet Australian product safety standards. Relying solely on statements by the manufacturer and supplier that the products are safe is not a substitute for implementing your own quality checks or procedures. Mandatory safety standards apply to products that can pose hazards - such as children’s toys and safety equipment - and require them to comply with particular rules relating to performance, composition, contents, methods of manufacture or processing, design, construction, finish or packaging. with information to help them decide whether a good or product-related service is appropriate for them. For more information, view the Product Safety Australia website What happens if the product is unsafe? If you recall a product, you must notify the Commonwealth Minister within 48 hours. For more information, view the Submit a recall page on the Product Safety Recalls Australia website. This content was provided by Consumer Affairs Victoria. For more information visit Mandatory information standards, such as the inclusion of warning labels, provide consumers
  3. 3. Free digital training programs for business to be held in Kingston Getting Down to Business Getting Down to Business is an innovative new program for young people aged 16 – 25 years with a passion for enterprise – whether you’re looking to kick start your business idea or take your venture to the next level, Getting Down to Business will help transform your ideas into reality. The Digital Enterprise Workshops are aimed at business owners and Not for Profit organisations looking to take advantage of opportunities to improve their businesses through the introduction of high-speed broadband. VECCI (Victorian Employers’ Chamber of Commerce & Industry) has developed a series of short, practical workshops aimed at giving businesses the information they need to improve doing business digitally. The workshops have been developed to meet the needs of a diverse range of businesses at varying levels of digital experience and engagement so, whether you are a micro business that is yet to develop a website or a medium-sized enterprise that is looking to utilise innovative technologies to improve productivity, broaden your markets or reduce your costs, these workshops can help. The first workshop – Going Global Online – will cover: • • • • • Export/import opportunities Online resources (Australian Tradelinks, Austrade, APEC Business Travel Card) Outsourcing Cultural awareness Case studies – best practice in specific industries If you are studying, running or developing your own business, working or have other commitments, Getting Down to Business can be tailored to meet your needs. Getting Down to Business is an initiative of the Victorian Government, delivered by Enterprising Partnerships. The program will be held annually, beginning March 2014, and running through to November. The first workshop will be run on Wednesday 26 February at Kingston Council offices, 1230 Nepean Highway, Cheltenham. Businesses can register for this training by calling VECCI on 8662 5333, emailing or registering on the VECCI website What’s on offer? • Workshop 1 Going Global Online When: 26 February 2014 6.00pm - 8.00pm • Where: 1230 Nepean Highway Cheltenham • Bookings: 8662 5333 or business-solutions • • Mordialloc Food, Wine and Music Festival • This year the successful annual Mordialloc Food, Wine and Music Festival will be held on the first weekend of March – Saturday 1 and Sunday 2 March - at Peter Scullin Reserve, Beach Road, Mordialloc. In a major coup for 2014, the Mordialloc festival has been selected by the Melbourne Food and Wine Festival to be featured as a “must visit” festival in its metropolitan event calendar. Local business, 2 Brothers Brewery, has craſted a specially-made beer, “Mordi Lager”, for sale exclusively at the festival. The fine Australian barley, soſt water and premium quality yeast and hops were forged together at the brewery in January and will be freshly ready in time for the festival. • • Four groups comprising of forty enterprising young people, supported by Enterprise Facilitators, where you share and solve problems with your peers Three presentation days - where you pitch, refine and deliver your ideas with enterprise and industry experts Experienced facilitators that will help you develop your business plans to start and grow your business, and create your own personalised mentor and training plan One-on-one coaching and mentoring you’ll be matched to enterprise and industry experts Five short courses to build your business and management and skills New connections and networks – find new opportunities for collaboration Online, face-to-face and conferencing support Five short courses - your personalised mentoring and training plans will be tailored to meet your requirements. Apply now The Mordialloc Food, Wine and Music Festival is presented by the City of Kingston and sponsored by Hocking Stuart. If you are interested in festival sponsorship or advertising on the big screen, please contact Council’s Festivals and Events Team on 9581 4754 or For more details, please visit The competitive application process is open until Friday 21 February and limited places (maximum 40) are available. To find out more and apply, visit ng-down-to-business February 2014 Kingston Business Bulletin 3
  4. 4. New Year, New Partnership for Kingston Business Women’s Network The Kingston Business Women’s Network continues to grow from strength to strength and has a new sponsor for 2014, the Bank of Melbourne! The aim of the network is to empower women to reach their full potential in business. It supports women in their pursuit of success and helps to progress your ‘start up’ or established business into a more profitable enterprise. There are business information sessions complemented by networking events and online forums. The business to business relationships established between members is one of the network’s most recognised and valued benefits. By participating in the network you can tap into a local community of business and personal contacts in an environment that is supportive of both your business and personal goals. The first networking event will feature a presentation on “Marketing Your Business” for success, and will provide opportunities for participants to actively network and make new contacts for the coming year. Marketing Your Business for success! DaTE: Tuesday 11th February 1.15pm to 2.45pm VENuE: Quest moorabbin, kingston Rd, Heatherton NExT EVENT: Tuesday 29th april TOpiC: guiding your business in the right direction FOR bOOkiNgS aND mORE iNFORmaTiON ViSiT : For 2014, the following business events will be offered: Events-Workshops/Networking-Events • Four bi-monthly networking meetings with presentations on business topics Kingston Council is a major sponsor of the Melbourne Business Awards. Bi-monthly breakfast networks provide a forum to recognise the achievements of business enterprises operating in the South East Region of Melbourne. The Awards inspire small to medium sized companies and enable participants to engage with other businesses and Government services. To be part of the Melbourne Business Awards in 2014, your company has the opportunity to become an Annual Member, or attend breakfast meetings on a casual basis. 2014 Breakfast Dates • • • • • • A special business luncheon to be held mid-year • A Christmas Cocktail event in December Starting Your Business Workshop However good your business idea, taking the plunge and starting your own business can be a daunting process. Making the right moves at this early stage can help set your new business on the road to success. Offering clear, straightforward advice and a free mentoring session from an experienced business adviser, this workshop covers all essentials. From carrying out a feasibility study and determining the best company structure to preparing a business plan, you will leave this workshop with a clearer idea of how your business will look. Starting Your Business Workshop DaTE: Wednesday 12th February 2014 TimE: 6.00pm - 9.30pm VENuE: kingston Council – 1230 Nepean Highway, Cheltenham COST: $30 Light catering will be provided during the event. 4 Kingston Business Bulletin February 2014 Melbourne Business Awards Friday 21 February Friday 4 April Friday 18 July Friday 5 September Friday 5 December Refer to the link for member benefits: February Networking Breakfast DaTE: Friday 21st February 2014 TimE: 6.30am - 9.00am VENuE: Hemisphere Conference Centre – 488 South Road, moorabbin bOOkiNgS:
  5. 5. Meet Your Mates Business Planning Basics Everyone wants their business to prosper, grow and succeed. It takes creativity, discipline, energy and planning to make that happen. What if growth happens faster than you expected or slower than you were hoping? What if you get ill or a business partner leaves? You need to consider these and many more questions if you are to create and sustain a successful business. Kingston City Council invites business owners to get together after work at a local venue situated in the industrial precincts of Kingston on a quarterly rotational basis. Melbourne Youth2Business (Y2B) Network Breakfast These business networking events are attended by business owners for the purposes of getting to know “who’s who on the block” and to potentially establish new business relationships with neighbouring businesses. Wednesday 12th march 2014 The main focus of this network is to bring together business, youth and education providers to look at the increasing Victorian youth unemployment rate and develop collaborative approaches to promoting industry employment opportunities and influencing the curriculum to meet skill shortage and industry needs. TimE: Melbourne Youth2Business Breakfast Give yourself the best chance to succeed by attending this practical and engaging seminar. Business Planning Basics HOST: City of kingston DaTE: 6.00pm - 8.00pm They also provide an opportunity for those attending to hear what business services and support Council offers, and to discuss any issues or challenges they are facing in their business. This two-way exchange of information enables Council’s business development team to be an effective voice for the local business community. DaTE: VENuE: kingston Council – 1230 Nepean Highway, Cheltenham COST: $20 per person Wednesday 19th march 2014 The next event will be on the 20th march in the Redwood gardens business estate in Dingley. For further information and to register visit: or call 9581 4735 TimE: 7.00am - 9.00am VENuE: milano's Tavern, brighton Light catering will be provided during the event. guEST SpEakER: Ruslan kogan - Serial entrepreneur, founder and CEO of kogan Technologies CONTaCT: or call Daniela ascone on 8306 6300 Marketing Basics Small businesses that succeed know the importance of marketing! Marketing Basics Marketing is the key to letting people know you exist, so it pays to know how to do it. However, traditional marketing channels such as print, magazines and newspapers are being overtaken by an array of online options, changing the way we market. DaTE: Join us and learn practical tips and ideas about deciding which marketing tools are best for your business and how to create an effective marketing strategy to ensure you are getting value for your marketing dollar. HOST: City of kingston Wednesday 2nd april 2014 TimE: 6.00pm - 8.00pm VENuE: kingston Council – 1230 Nepean Highway, Cheltenham COST: $20 per person Light catering will be provided during the event. February 2014 Kingston Business Bulletin 5
  6. 6. Kingston Sustainable Business Network Breakfast For all businesses committed to reforming their business practices to reduce both operating costs and environmental impacts. You are invited to be part of a growing network of businesses that are aware of the competitive advantage of sharing sustainable knowledge and business innovation. The Kingston Sustainable Business network provides a forum for businesses to explore new and innovative sustainable initiatives. Join with local businesses over a hot breakfast, to hear the business case for solar, challenges and potential barriers, what questions to ask and how solar energy may improve your bottom line. Kingston Sustainable Business Network Breakfast DaTE: TimE: VENuE: COST: Using case studies and language you can understand, VECCI’s Sustainability experts will help you assess and understand the sometimes complicated world of solar energy. Wednesday 19th February 2014 7.00am - 9.00am Woodlands golf Club, White St, mordialloc $20 – includes hot breakfast LimiTED pLaCES aVaiLabLE - bOOk NOW: CONTaCT FOR FuRTHER iNFORmaTiON: angela on 9581 4787 Manufacturing Hall of Fame New program to assist your business cut costs and boost productivity The Australian Industry Group (AiG) and City West Water in conjunction with Sustainability Victoria's Smarter Resources, Smarter Business Program are helping companies cut costs and boost productivity through the delivery of the Resource Efficiency Assist Program. As part of the Program companies with less than 200 employees can access a range of FREE services including onsite assessments and training on energy and materials efficiency. 5 reasons to take advantage of this program 1. Inputs such as energy, materials and water are continuing to increase 6 Kingston Business Bulletin February 2014 2. 3. 4. 5. Waste (including trade waste) disposal charges are also continuing to rise Access specialist advice including onsite assistance at no cost to help you identify and implement opportunities The Program will help reduce your costs and boost productivity It’s FREE for companies with less than 200 employees Be quick as the services available are strictly limited Register your interest with Ai Group's Environment and Energy Team on 1300 733 752 or or visit the Resource Efficiency Assist website: The Minister for Manufacturing has called for nominations for the 2014 Victorian Manufacturing Hall of Fame. The Manufacturing Hall of Fame recognises the innovation, productivity and contribution made by manufacturers to the Victorian economy. Awards will be announced at a Gala Dinner to be held on Monday 16 June 2014. Nominations are now being called for in the following categories: • • • • • • • • • Hall of Fame Inductees Manufacturer of the Year Small Business (<20 employees) Manufacturer of the Year Medium Business (20-99 employees) Manufacturer of the Year Large Business (>100 employees) Enabling Technology Company of the Year Enabling Technology Entrepreneur of the Year Technology in Manufacturing Award Young Manufacturer of the Year Hall of Fame Honour Roll For more detail on the awards and nomination forms visit :
  7. 7. Kingston Businesses to Benefit from IT Student Projects OECD recognition for south east Melbourne Kingston Council is offering another practical support program open to local business, encouraging business owners to take the next step in their development by tapping into the skills of Monash University’s IT students. The Organisation for Economic Cooperation and Development (OECD) has included the South East Melbourne Innovation Precinct (SEMIP) as a case study in its recently released report, Innovation-driven Growth in Regions: The Role of Smart Specialisation. The OECD is a forum where governments work together to address the economic, social and environmental challenges of globalization. During 2013, a sample of Kingston businesses who participated in the Kingston – Glen Eira Mentor Partners Program were given the opportunity to participate in the student project program. The results were positive, providing small local businesses with new tools they would not otherwise have had the confidence or financial investment to achieve. In 2014, Kingston businesses will again benefit from student projects to help grow their business through increasing their IT system capabilities and web presence. Business owners work with a dedicated team of final year IT students who are available to develop customised web-based systems and databases to help businesses improve their processes and grow their business. The projects in turn provide students with practical experience in real-life business settings. There is no cost to business other than time and commitment; based on businesses having the IT hardware capabilities. All projects are facilitated by a program coordinator. This offer is available through a joint initiative with Glen Eira City Council’s BusEd program –linking business and education. “Smart Specialisation” is a policy framework combining industrial, educational and innovation policies that promote new growth opportunities. The “Smart Specialisation” approach suggests that countries or regions should identify and select a limited number of priority areas for knowledgebased investments, focusing on a region's strengths and comparative advantages. Limited places are available, applications close February 2014. The university will ultimately decide which projects are the best fit to meet their criteria. If you would like to know more about the program and how your business could benefit from assistance with developing a website, ecommerce or IT systems, then contact the program coordinator, Sandy Brouvalis on 0438 507 010 or email The City of Kingston has been an active participant in the SEMIP initiative since its inception in 2009. This initiative is a partnership between the cities of Kingston, Knox, Greater Dandenong and Monash together with the Australian Synchrotron, CSIRO, Monash University, the Centre for Nanofabrication, the Small Technologies Cluster and the Victorian Government. The primary objective of SEMIP is to facilitate connections between the advanced manufacturing sector and the region’s world class research institutions to grow the economic prosperity of the region. The report can be found at smart-specialisation.pdf - page 96. For more information on SEMIP activities phone Suzanne Ferguson on 9581 4712. Melbourne South East Economic Region As businesses compete more and more on a global platform, it is vital that natural ‘economic regions’, such as Melbourne’s South East, work collaboratively and strategically to ensure the success of each of the individual entities and sectors within that region. The Melbourne South East group, made up of 10 councils, ConnectEast, United Energy, and support from both State and Commonwealth governments has recognised the interdependencies within this economic region, and the need for a regional approach to ensure the future growth and success of such a crucial region in Australia’s economy. the region with a mechanism to collectively illustrate the diversity of business and richness of amenities in the area and will reinforce the updated strategic direction of the MSE group. The 2014 MSE Business Awards is the premier business awards recognition program in the south east region of Melbourne and nominations for the Awards have been received from businesses across the South East Region. There will be a Gala Award Presentation Dinner held on May 9th where businesses will compete for a range of business award categories. MSE Business Awards Presentation & Gala Dinner 2014 DaTE: Melbourne South East group (MSE) acknowledges the region is a coherent economic entity in its own right and is planning to showcase the region with a new website to be developed early in 2014. This will provide all 10 councils in TimE: Friday 9th may 2014 7.00pm VENuE: karralyka Centre, mines Road, Ringwood East bOOkiNgS: February 2014 Kingston Business Bulletin 7
  8. 8. What’s on • For a business to be successful and seen as credible, people need to know about you. Business events present the opportunity to network your business with other local businesses. As well as developing new relationships, these workshops and events create an opportunity to meet and secure new clients or customers. Kingston Farmers’ Market 1st Feb, 1st March, 5th April, 3rd May • Mordialloc Food, Wine and Music Festival Saturday 1st -Sunday 2nd March • Kingston Business Women’s Network Tuesday 11th February • Business Planning Basics Wednesday 13th March • Starting Your Business Workshop Wednesday 12th February • Meet Your Mates Thursday 20th March • Kingston Sustainable Business Network Breakfast Wednesday 19th February • IRONMAN Melbourne Sunday 23 March • • Melbourne Business Awards Friday 21st February Marketing Basics Wednesday 2nd April • • Going Global Online Wednesday 26th February MSE Business Awards Presentation & Gala Dinner Friday 9th May MBA winner “Business of the Year 2013” Award Local staircase manufacturer Slattery & Acquroff took out the prestigious ‘Business of the Year’ title at the Melbourne Business Awards’ annual gala breakfast in December, 2013. The Braeside-based company edged out close competition from nominees including Exhaust Control Industries, Heuch and Breadsolutions. Other businesses nominated for the award included: automotive lighting systems manufacturer Hella Australia; synthetic grass and sports surface installer GrasSports Australia; data centre and cloud computing services leader OMNIconnect; and, commercial diving services operator Professional Diving Services. Slattery & Acquroff, is a multi-generational family business that has continued to grow and demonstrated a great product combined with all the key success factors for winning the award. Kingston Council congratulates Slattery & Acquroff on their success, as well as all the nominees, who are deserving of recognition from the business community. This year’s Employee Development Award was presented to Joe Truong, from Lewis Australia, while Sarah Tscholl, from Kinder and Co, received the Young Achiever award. Planning is now well under way for the 2014 Awards program, with the first nominees breakfast set for Friday, 21st February 2014 . For more information about the Melbourne Business Awards, see page 4. IRONMAN Melbourne is back - Sunday 23 March, 2014 For the third year running, triathletes from all over the world will return to Melbourne in March to compete in the IRONMAN AsiaPacific Championship Melbourne 2014 – the most popular IRONMAN event outside of the World Championships in Hawaii. The gruelling 226km event sees athletes battle it out for the chance to grab one of 100 qualifying slots at the World Championships. Race Start: 7.20am Sunday 23 March, 2014 at the Frankston Foreshore Race Finish: From 3.20pm at Catani Gardens, St Kilda Visit for more information or phone 1300 835 411. 4 Kingston Business Bulletin January 2014 To safely accommodate this extraordinary event and wellbeing of triathletes, there are temporary changes in road traffic conditions. The run course incorporates the Nepean Highway so please be aware of the changed conditions on this road on Sunday 23 March, 2014, and the potential business opportunities with increased visitor numbers.