Improving UX of   your Blog  with AdSense in Mind.  WordCamp Baroda 2013      King Sidharth
Bad Design
Good Design
King Sidharth      Co-Founder Web MutinyEntrepreneur, Designer and an Artist      www.kingsidharth.com         @kingsidharth
1. Readability    Content   Typography   Readability
Repeat After Me: I will not use:      Arial       or    Helvetica
Things to do:• Font-Size: 14-16px• Line-Height: 1.5em - 1.6em• Characters Per Line: 60-90  http://www.pearsonified.com/typo...
Some Good Fonts           StacksLucid Grande, Lucida Sans, Tahoma, sans-serif;Verdana, sans-serif;Google Fonts:Open Sans, ...
2. LayoutsWhat really matters.
Do you really need to show all that      crap?
Revisit:• Home Page• Sidebar• Single Article Page• Footer
Seriously, Get rid of the crap.It will make you lookmore professional & help you stand out.
3. Kill the Sidebar     A Radical Idea.
Really?
“Perfection is achieved,   not when there is nothing more to add,   but when there is  nothing left to take         away.”...
4. Advertisements    The devil’s deal.
Do not Disturb!
Where to place    them?Not in the content
Place ads where       people click        naturally:In Between Other Article / Related Article               Promotion  In...
Mix ads withself-promotion ads
RandomizePlacementHide themsometimes
Let them Read Re-think LayoutUse Sidebars Wisely  Do not Disturb
There is nosubstitute for good     content.
And if you have good content, honor it with good design.
I Thank Thee!www.64notes.com/speaking/wcbrd-2013/           www.kingsidharth.com                  @kingsidharth           ...
Improving UX of your Blog with AdSense Boosters
Improving UX of your Blog with AdSense Boosters
Improving UX of your Blog with AdSense Boosters
Improving UX of your Blog with AdSense Boosters
Improving UX of your Blog with AdSense Boosters
Improving UX of your Blog with AdSense Boosters
Improving UX of your Blog with AdSense Boosters
Improving UX of your Blog with AdSense Boosters
Improving UX of your Blog with AdSense Boosters
Improving UX of your Blog with AdSense Boosters
Improving UX of your Blog with AdSense Boosters
Improving UX of your Blog with AdSense Boosters
Improving UX of your Blog with AdSense Boosters
Improving UX of your Blog with AdSense Boosters
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Improving UX of your Blog with AdSense Boosters

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Addressing the most common UX design problems of blogs: Improve Readability, Rethinking Layout, Kill Sidebars and use advertisements more effectively.

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Improving UX of your Blog with AdSense Boosters

  1. 1. Improving UX of your Blog with AdSense in Mind. WordCamp Baroda 2013 King Sidharth
  2. 2. Bad Design
  3. 3. Good Design
  4. 4. King Sidharth Co-Founder Web MutinyEntrepreneur, Designer and an Artist www.kingsidharth.com @kingsidharth
  5. 5. 1. Readability Content Typography Readability
  6. 6. Repeat After Me: I will not use: Arial or Helvetica
  7. 7. Things to do:• Font-Size: 14-16px• Line-Height: 1.5em - 1.6em• Characters Per Line: 60-90 http://www.pearsonified.com/typography/
  8. 8. Some Good Fonts StacksLucid Grande, Lucida Sans, Tahoma, sans-serif;Verdana, sans-serif;Google Fonts:Open Sans, Droid Sans, Droid Serif, Ubuntu, Lato
  9. 9. 2. LayoutsWhat really matters.
  10. 10. Do you really need to show all that crap?
  11. 11. Revisit:• Home Page• Sidebar• Single Article Page• Footer
  12. 12. Seriously, Get rid of the crap.It will make you lookmore professional & help you stand out.
  13. 13. 3. Kill the Sidebar A Radical Idea.
  14. 14. Really?
  15. 15. “Perfection is achieved, not when there is nothing more to add, but when there is nothing left to take away.” Antoine de Saint-Exupery
  16. 16. 4. Advertisements The devil’s deal.
  17. 17. Do not Disturb!
  18. 18. Where to place them?Not in the content
  19. 19. Place ads where people click naturally:In Between Other Article / Related Article Promotion In Between Repetitive Content Blocks
  20. 20. Mix ads withself-promotion ads
  21. 21. RandomizePlacementHide themsometimes
  22. 22. Let them Read Re-think LayoutUse Sidebars Wisely Do not Disturb
  23. 23. There is nosubstitute for good content.
  24. 24. And if you have good content, honor it with good design.
  25. 25. I Thank Thee!www.64notes.com/speaking/wcbrd-2013/ www.kingsidharth.com @kingsidharth for WordCamp Baroda 2013

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