Learning at the Speed of Need:
10 Tasks for L&D
Departments in 2014
26/2/2014

Presented by:

TO DIAL IN:
Australia: +61 3...
About
Kineo
Part of a powerful group

2 million awards
500 qualifications

10,000 centres
Over 350 staff

80 countries

8 countries
15...
Kineo and City & Guilds: supporting clients globally
− Head offices in UK
− Learning design and
production teams in US,
Au...
Working with the world’s leading
organisations...

....to improve Performance through Learning & Technology
We Build Integrated Programmes In Key Areas

Induction

Design

Customer
experience

Compliance

Technology

Leadership &
...
But enough about us….
Learning at the Speed of Need:
10 Tasks for L&D Departments in 2014
www.kineo.com
@kineopacific #kineoinsights
“Insights are the new
currency...”
(in case you thought it
was bitcoin)
Please use your phone, tablet or
laptops - Share y...
What challenges,
trends, issues?
Learning
at the
speed
of need

10 Trends
& Opportunities
in 2014
1

Learning is pervasive
Learning is continuous,
collaborative & connected.
Lives outside a learning
management system.
Yo...
70 : 20 : 10

33 : 33 : 33
14
Learning always taken
many forms:
- problem solving
- watching
- trial and error
- imitating
- coaching
- feedback
- conve...
Informal and user generated learning content
expanding e.g. Google, ebooks, videos, podcasts,
blog articles, slides, webin...
2

Assessment is different
in a pervasive learning
world
“As learning becomes
social and fluid, the 10
question test just ...
Open Badges- show you know, keep it fresh
Example - Good Shepherd
Microfinance
Example – Open2Study
3

Design and delivery
challenges

Content and learning
needs to be pervasive
across all devices
Workforces more global, more mobile
Speed of change - legislation, products
Technology - multiple devices
How many devices do
you use in a typical day?
(Desktop, laptop, smartphones, tablets)
1.
2.
3.
4.

One
Two
Three
More than...
We live in a multi-device world
We live in a multi-device world
Reality is not desktop v mobile but
multi-device delivery
Web moving from mobile design
to responsive multi-device design

Volume of Google
searches

Mobile web design
Responsive w...
From multiple versions to a single
responsive version
www.shell.com
New Scrolling Navigation
Driven by scrolling
on phones and
tablets
More elegant
More exploratory
No navigation
Becoming a ...
Scrolling Designs

http://www.dangersoffracking.com/

http://titanic.q-music.be/
Scrolling Advocates
Amazon. Each product has a single page. The Kindle,
the product page was 17,244 pixels long. Amazon
cl...
Implications for E-Learning
Old World
Delivering to
Multiple Devices

Publish to or produce:
- native iPhone app
- native Blackberry app
- native Andr...
One version that responds
not multiple versions

Fluid design, not fixed screen sizes
Is it a dream? Let’s see a demo
Kineo’s Adapt Framework
Intelligent Responsiveness
• Simplifies content for smartphones
• Changes interaction for smaller screens
• Reduces image ...
Benefits of
Responsive E-Learning
One version works on all devices
One version to track and maintain
Distribute from a sin...
Adapt
Delivering learning
content to multiple
devices.
4

Design higher empathy learning

Adaptive and personalised learning
and engagement models
e.g
Compliance
course

High system

Contribute &
collaborate

Efficient but
impersonal

Immersive
& real

Low empathy

Hig...
The web is moving this way
Amazon and Google are highly
personalised based on your behaviour
Amazon knows what sites you v...
Learning Sites
We track and record learning, mostly so we can
report on activity, progress, and completion
Commercial Site...
49
High system

Low empathy

High empathy

Low system
5

Line managers remain critical
Higher empathy
approaches
-

Coaching
Mentoring
Feedback
Reflection

- All rely on managers
and coaches
6

Never underestimate the power of
learners to help each other and
learn from each other
Users forming their own groups and
seeking help from their networks
Social learning
Users adopting new
technologies
- Facebook Groups

- Webinars
Users not waiting
7

Danger Informal Learning Becomes
Chaotic

How can we guide learners?
Provide resources not
courses.

Curate content.
Pr...
Marketing to Support Learning
But how do you get people interested in them?

How do you make them feel it is
something the...
Marketing to Support Learning

Parallel marketing campaign to:
• Reach more people more
quickly
• Attract and convert lear...
This worked brilliantly with the Brandon
Hall award-winning Warner Bros
campaign for Data Protection

Programme
Trailers

...
Content Authority.
Authorship = new currency

Google concerned
with the author and
their authority in the
topic, now track...
Content Authority - Social Signals

Number of shares signals how
valuable content is.
Learners rank relevance, not
designe...
8

Internal staff development

Recruit for attitude, motivation,
…‘Will not skill’

Growth in Apprenticeships
9

More for less
More for less
Business case

Focus on benefits
Align to strategy
“Follow the money”
Utilise lower cost
methods
- Open source
- Rapid tools
-Free tools e.g. Google
hangouts, Skype
Objectives:
• Improvement in mystery dining scores
• Growth in sales in cafés
• Reduction in volume of customer
complaints...
10

Where web technology goes,
learning will follow
Hummingbird – First new Google
Algorithm for 10 years

Semantic search understands
meaning....
Users asking questions not
...
If Google was building
an LMS....
Provide what you need before you ask for it
Instantly available on all devices

Voice se...
In Summary
The future is not what it was...
10 Suggestions for 2014
1. Establish a culture of pervasive learning
Curate, champion, connect – don’t control

2. Increas...
4. Improve systems, reduce their cost technology
Open source / authoring tools
Spend on distribution as well as content (a...
6. Follow the money and prove the value
ROI still key but include Google Analytics in your measure too

7. Empathise with ...
9. Be a consultant
It’s up to us to drive change - one project at a time
“We need to make from taking orders for more of t...
Thank you
Report and lots more available at

www.kineo.com/resources
twitter @kineopacific
zack.harvey@kineo.com.au
Thank you and please keep in touch…
• Showcase Access

(AU) Zack Harvey - zack.harvey@kineo.com.au
(NZ) Nolen Smith - nole...
Thank you
Report and lots more available at

www.kineo.com/resources
twitter @kineopacific
zack.harvey@kineo.com.au
10 Tasks for L&D Departments in 2014 - Learning Insights Report Webinar Feb 2014
10 Tasks for L&D Departments in 2014 - Learning Insights Report Webinar Feb 2014
10 Tasks for L&D Departments in 2014 - Learning Insights Report Webinar Feb 2014
10 Tasks for L&D Departments in 2014 - Learning Insights Report Webinar Feb 2014
10 Tasks for L&D Departments in 2014 - Learning Insights Report Webinar Feb 2014
10 Tasks for L&D Departments in 2014 - Learning Insights Report Webinar Feb 2014
10 Tasks for L&D Departments in 2014 - Learning Insights Report Webinar Feb 2014
10 Tasks for L&D Departments in 2014 - Learning Insights Report Webinar Feb 2014
10 Tasks for L&D Departments in 2014 - Learning Insights Report Webinar Feb 2014
10 Tasks for L&D Departments in 2014 - Learning Insights Report Webinar Feb 2014
10 Tasks for L&D Departments in 2014 - Learning Insights Report Webinar Feb 2014
10 Tasks for L&D Departments in 2014 - Learning Insights Report Webinar Feb 2014
10 Tasks for L&D Departments in 2014 - Learning Insights Report Webinar Feb 2014
10 Tasks for L&D Departments in 2014 - Learning Insights Report Webinar Feb 2014
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10 Tasks for L&D Departments in 2014 - Learning Insights Report Webinar Feb 2014

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Technology is shaking the foundation that L&D was built on. Nowadays, learning is becoming more collaborative, continuous connected and community-based. In this webinar, we’re identifying 10 emerging learning technology trends that learning and development professionals need to look out for, and 10 practical ways to implement them in the workplace.

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10 Tasks for L&D Departments in 2014 - Learning Insights Report Webinar Feb 2014

  1. 1. Learning at the Speed of Need: 10 Tasks for L&D Departments in 2014 26/2/2014 Presented by: TO DIAL IN: Australia: +61 3 8644 7030 New Zealand +64 4 974 7248 UK +44 20 7151 1848 US +1 (516) 453 – 0014 Access Code: 785 699 807 Twitter - @kineopacific #kineoinsights Zack Harvey 1
  2. 2. About Kineo
  3. 3. Part of a powerful group 2 million awards 500 qualifications 10,000 centres Over 350 staff 80 countries 8 countries 150 blue chip clients Ranked # 1 Over 200 organisations 750,000 awards 35,000 members 1 million + users 65 Partners
  4. 4. Kineo and City & Guilds: supporting clients globally − Head offices in UK − Learning design and production teams in US, Australia, New Zealand, South Africa, China, Israel, Sweden, Middle East, India, Mexico and Malaysia
  5. 5. Working with the world’s leading organisations... ....to improve Performance through Learning & Technology
  6. 6. We Build Integrated Programmes In Key Areas Induction Design Customer experience Compliance Technology Leadership & Management Sales & product knowledge Delivery Assessment & qualifications Technical & process training
  7. 7. But enough about us….
  8. 8. Learning at the Speed of Need: 10 Tasks for L&D Departments in 2014 www.kineo.com @kineopacific #kineoinsights
  9. 9. “Insights are the new currency...” (in case you thought it was bitcoin) Please use your phone, tablet or laptops - Share your insights and thoughts on Twitter @kineopacific #kineoinsights
  10. 10. What challenges, trends, issues?
  11. 11. Learning at the speed of need 10 Trends & Opportunities in 2014
  12. 12. 1 Learning is pervasive Learning is continuous, collaborative & connected. Lives outside a learning management system. You can’t control it.
  13. 13. 70 : 20 : 10 33 : 33 : 33
  14. 14. 14
  15. 15. Learning always taken many forms: - problem solving - watching - trial and error - imitating - coaching - feedback - conversation - helping others - enquiry - critical thinking - listening - writing - reflecting - competing
  16. 16. Informal and user generated learning content expanding e.g. Google, ebooks, videos, podcasts, blog articles, slides, webinars, etc. Social learning expanding through online networks, that allow commenting, ratings, and sharing.
  17. 17. 2 Assessment is different in a pervasive learning world “As learning becomes social and fluid, the 10 question test just won’t cut it any more”
  18. 18. Open Badges- show you know, keep it fresh
  19. 19. Example - Good Shepherd Microfinance
  20. 20. Example – Open2Study
  21. 21. 3 Design and delivery challenges Content and learning needs to be pervasive across all devices
  22. 22. Workforces more global, more mobile Speed of change - legislation, products Technology - multiple devices
  23. 23. How many devices do you use in a typical day? (Desktop, laptop, smartphones, tablets) 1. 2. 3. 4. One Two Three More than 3
  24. 24. We live in a multi-device world
  25. 25. We live in a multi-device world
  26. 26. Reality is not desktop v mobile but multi-device delivery
  27. 27. Web moving from mobile design to responsive multi-device design Volume of Google searches Mobile web design Responsive web design http://en.wikipedia.org/wiki/Responsive_Web_Design
  28. 28. From multiple versions to a single responsive version www.shell.com
  29. 29. New Scrolling Navigation Driven by scrolling on phones and tablets More elegant More exploratory No navigation Becoming a web norm
  30. 30. Scrolling Designs http://www.dangersoffracking.com/ http://titanic.q-music.be/
  31. 31. Scrolling Advocates Amazon. Each product has a single page. The Kindle, the product page was 17,244 pixels long. Amazon clearly does not have a problem with using long pages to sell its best selling product. Amaze redesigned Volvo site using long single section pages. Whilst not all people scroll all the way down, 46% of users see the majority of the content. In the past, the typical user only saw 18% of the content of the relevant car chapter.
  32. 32. Implications for E-Learning
  33. 33. Old World Delivering to Multiple Devices Publish to or produce: - native iPhone app - native Blackberry app - native Android app - Flash version - HTML version for iPads Even single source publishing still means different versions to update and track. Can be further complicated with languages.
  34. 34. One version that responds not multiple versions Fluid design, not fixed screen sizes Is it a dream? Let’s see a demo
  35. 35. Kineo’s Adapt Framework
  36. 36. Intelligent Responsiveness • Simplifies content for smartphones • Changes interaction for smaller screens • Reduces image size or removes for Smartphone
  37. 37. Benefits of Responsive E-Learning One version works on all devices One version to track and maintain Distribute from a single LMS Accessible content Searchable content More cost effective Allows sequential screening
  38. 38. Adapt Delivering learning content to multiple devices.
  39. 39. 4 Design higher empathy learning Adaptive and personalised learning and engagement models
  40. 40. e.g Compliance course High system Contribute & collaborate Efficient but impersonal Immersive & real Low empathy High empathy e.g. Coaching Mentoring e.g. Resources Books Not organised, self directed Targeted & personalised Low system Personal but hard to scale
  41. 41. The web is moving this way Amazon and Google are highly personalised based on your behaviour Amazon knows what sites you visited, what you looked at, prices you were offered, where your mouse hovered.....
  42. 42. Learning Sites We track and record learning, mostly so we can report on activity, progress, and completion Commercial Sites Track activity so can change what is provided to us on the next visit eg adverts, offers, relevant content Would you rather deliver an LMS or Amazon experience?
  43. 43. 49
  44. 44. High system Low empathy High empathy Low system
  45. 45. 5 Line managers remain critical
  46. 46. Higher empathy approaches - Coaching Mentoring Feedback Reflection - All rely on managers and coaches
  47. 47. 6 Never underestimate the power of learners to help each other and learn from each other
  48. 48. Users forming their own groups and seeking help from their networks
  49. 49. Social learning Users adopting new technologies - Facebook Groups - Webinars Users not waiting
  50. 50. 7 Danger Informal Learning Becomes Chaotic How can we guide learners? Provide resources not courses. Curate content. Provide guidance / templates / toolkits
  51. 51. Marketing to Support Learning But how do you get people interested in them? How do you make them feel it is something they MUST go through? How do you target messages to specific audiences? How can you keep the messages out there to help embed any elements of learning and behaviour change? How do you get learners to return to the learning? A marketing-style campaign can make the difference… 59
  52. 52. Marketing to Support Learning Parallel marketing campaign to: • Reach more people more quickly • Attract and convert learners into advocates • Involve the community and respond to early feedback 60
  53. 53. This worked brilliantly with the Brandon Hall award-winning Warner Bros campaign for Data Protection Programme Trailers Digital and Physical Posters E-learning Viral Videos
  54. 54. Content Authority. Authorship = new currency Google concerned with the author and their authority in the topic, now tracks authors and displays them.
  55. 55. Content Authority - Social Signals Number of shares signals how valuable content is. Learners rank relevance, not designers or admins
  56. 56. 8 Internal staff development Recruit for attitude, motivation, …‘Will not skill’ Growth in Apprenticeships
  57. 57. 9 More for less
  58. 58. More for less Business case Focus on benefits Align to strategy “Follow the money”
  59. 59. Utilise lower cost methods - Open source - Rapid tools -Free tools e.g. Google hangouts, Skype
  60. 60. Objectives: • Improvement in mystery dining scores • Growth in sales in cafés • Reduction in volume of customer complaints • Deliver to 8,000 people as fast as possible • Control costs and deliver a significant return on investment
  61. 61. 10 Where web technology goes, learning will follow
  62. 62. Hummingbird – First new Google Algorithm for 10 years Semantic search understands meaning.... Users asking questions not searching keywords.... Predicts what you want.... That’s what we should be doing
  63. 63. If Google was building an LMS.... Provide what you need before you ask for it Instantly available on all devices Voice search Personalised results Guide you to resources based on author authority & social signals Content seamlessly works across all devices Content itself be immersive, adapt to your needs Assess and recognise learning wherever it takes place
  64. 64. In Summary The future is not what it was...
  65. 65. 10 Suggestions for 2014 1. Establish a culture of pervasive learning Curate, champion, connect – don’t control 2. Increase empathy in your learning experiences Show people you care – diagnostic, support, manager follow through 3. Let Google lead – but don’t fall too far behind How can you personalise results in your LMS and systems? Can you offer meaningful suggestions to learners?
  66. 66. 4. Improve systems, reduce their cost technology Open source / authoring tools Spend on distribution as well as content (and it’s cheap) 5. Make assessment an experience not an event Think beyond the test, continuous and multi-channel Social participation as assessment?
  67. 67. 6. Follow the money and prove the value ROI still key but include Google Analytics in your measure too 7. Empathise with and enable your line managers They are your empathy agents – are they looked after?
  68. 68. 9. Be a consultant It’s up to us to drive change - one project at a time “We need to make from taking orders for more of the same to saying let’s do it differently” 10. Become an authority “Design and delivery is a commodity, expertise is a differentiator” Show your expertise – share inside and outside via Social Media Be relentless – be pervasive – build your brand!
  69. 69. Thank you Report and lots more available at www.kineo.com/resources twitter @kineopacific zack.harvey@kineo.com.au
  70. 70. Thank you and please keep in touch… • Showcase Access (AU) Zack Harvey - zack.harvey@kineo.com.au (NZ) Nolen Smith - nolen.smith@kineo.co.nz • LinkedIn eLearning Professionals Group Kineo Pacific Company Page • Twitter @kineopacific • FREE Resources www.kineo.com/au/resources • Top Tips App iTunes App Store • Blogs Cammy Bean – Learning Visions Nigel Young – Nth Degree
  71. 71. Thank you Report and lots more available at www.kineo.com/resources twitter @kineopacific zack.harvey@kineo.com.au

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