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Wardley mapping and using Cynefin to navigate uncertainty

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Wardley mapping and using Cynefin to navigate uncertainty

  1. 1. Wardley Mapping and Using Cynefin to Navigate Uncertainty
  2. 2. 2 Strategy – Tactics - Operations What to keep in-house Outsourcing Decommissioning Extending – adding new features Update – modernise Decisions
  3. 3. Senior Leader ‘We need to commoditise ‘X’ Teams ‘But we have a very specific need’ Both can be right 3 How would we find that out?
  4. 4. 4 Why should we create a Wardley Map? Just like an ordinary map, a Wardley map helps us to know where we are now and make good decisions about where to go to next It is a way of visualising the systems, functions and features that support our Customer or user needs
  5. 5. 5 What is a Wardley Map? Product or Rental Commodity/ Utility Visibility Genesis Custom Built Evolution Shop Computer Terminal in ShopDisplay List Customer device in shop Website Interface to ISBN system Internet Buy a Book View a list of books Website host
  6. 6. 6 How to create a Wardley Map? Place the need at the top of the map Place the functions and features that support that need underneath the need from most visible to the Customer/user at the top (e.g. website) to least visible to the Customer/user at the bottom (e.g. Oracle Database) Identify a user or Customer need Keep these simple and small scale – better to multiple maps than one great big map Visibility Genesis Custom Built Product or Rental Commodity/ Utility Evolution Buy a Book View a list of books Display List Shop Computer Terminal in Shop Website
  7. 7. 7 How to create a Wardley Map? • Genesis at the very left (for items that no-one has built before and you need to create) • Custom built – (others have built it, but it needs to be customised to suit your needs) • Product or rental (you can use it as it comes) • Commodity/Utility (it is ubiquitous and standardised – such as electricity) Spread out the functions and features from left to right across the map (4 major stages) Genesis Custom Built Product or Rental Commodity/ Utility
  8. 8. 8 Outcomes from Wardley Mapping For example • Are we handcrafting software that everyone else buys ‘off the shelf’? – like a CRM system • Have we outsourced something that should be brought back in-house? Such as specialised configuration to support research needs (the overhead to manage contracts/vendors could be significant) Once we have a map of the current state, have a good look at it and see if that makes sense for the future. Genesis Custom Built Product or Rental Commodity/ Utility Replace Manual List with Automated Inventory Management
  9. 9. ’This should have taken 2 hours – not 2 weeks’ 9
  10. 10. Using Cynefin to Navigate Uncertainty 10
  11. 11. The Cynefin Framework 11The Cynefin Framework by Dave Snowden 2014 Unordered Ordered kb2bkb
  12. 12. Cynefin – A Checking Tool 12kb2bkb Not a direct tool – like a trowel when we are building a wall More like a spirit-level or string line – without it the wall is wonky
  13. 13. Context – Project-Based Work 13kb2bkb
  14. 14. Idea Collaboration Sessions 14kb2bkb
  15. 15. List the capabilities – Broad and Shallow 15kb2bkb
  16. 16. Narrow the Scope 16kb2bkb
  17. 17. Argue Scope In - Easier 17kb2bkb Argue Scope Out - Harder
  18. 18. Classify the Capabilities 18kb2bkb
  19. 19. Easy - Can ask for an Estimate 19kb2bkb
  20. 20. Analysis Can be Solved by Subject Matter Experts 20kb2bkb
  21. 21. Can of Worms Tricky to Tackle or No Obvious Answers 21kb2bkb
  22. 22. Name the People and Groups for Easy and Analysis Items 22kb2bkb
  23. 23. Cans of Worms – Experiments turn Assumptions into Facts 23kb2bkb
  24. 24. 24 Experiment Design? Who has tried to design experiments?
  25. 25. Some of the Theory Behind the Context and Experience 25
  26. 26. Expertise 26kb2bkb Experts Non-Experts 'Expertise can also get us in trouble. It can lead us to view problems in stereotyped ways. The sense of typicality can be so strong that we miss subtle signs of trouble...these shortcomings seem a small price to pay; however, there may be times when a fresh set of eyes proves helpful‘ Klein, G. 1998. Sources of Power: How People Make Decisions. MIT Press.
  27. 27. 140 Decisions in 2 Days 27kb2bkb Can of Worms DecisionsExperts Analysis Decisions Experts Experts
  28. 28. Using Cynefin in Context 28 Obvious Easy Complicated Analysis Complex 'Can of Worms' Chaotic kb2bkb
  29. 29. 29 Cynefin on a Wardley Map
  30. 30. 30 Cynefin on a Wardley Map – A Thing
  31. 31. 31 Cynefin/Wardley Map – Genesis to Custom
  32. 32. 32 Cynefin/Wardley Map – Custom to Product
  33. 33. 33 Cynefin/Wardley Map – Product to Commodity
  34. 34. 34 Cynefin and Wardley Mapping • Where analysis of the present is corrupted by the desired end-state – Wardley Mapping can be an enabling constraint • Visualise bias by mapping the same types of components on multiple maps to build up a profile Roles and Cynefin • Hack Days (Pioneers love them – Complex domain -and Settlers wondered why we were doing them – Complicated domain) • Six Sigma (Town Planners loved it – Complicated to Obvious – Pioneers did not love it) • Common Source – Max Boisot (I-Space Model of Knowledge)