Repurpose and Reuse Your Content

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Increase your web traffic and exposure by repurposing and reusing your content.

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Repurpose and Reuse Your Content

  1. 1. Repurpose Your Content Presented by Kim Larocquewww.kimva.ca
  2. 2. We are all guilty of it. Yes, even you!www.kimva.ca
  3. 3. We are all sitting on content that we can repurpose and reuse in our marketing strategy.www.kimva.ca
  4. 4. Let’s start with a blog post… www.kimva.ca
  5. 5. Convert your blog post into a PowerPoint presentation and submit your presentation to Slideshare.net.www.kimva.ca
  6. 6. Kinda like this one!www.kimva.ca
  7. 7. Be sure to add the Slideshare app to your LinkedIn profile for increased exposure.www.kimva.ca
  8. 8. Now take the same presentation and create a screencast video with it.www.kimva.ca
  9. 9. You will need either PowerPoint 2010 or Camtasia to do this.www.kimva.ca
  10. 10. Record your slides in presentation mode with either background music or narration.www.kimva.ca
  11. 11. Upload your video toYouTube, Vimeo, andany other videosharing sites.www.kimva.ca
  12. 12. Next up… “Record a Cinch” over at Cinch.fmwww.kimva.ca
  13. 13. Nothing major here.Just record yourselfreading or talking aboutyour blog post topic.www.kimva.ca
  14. 14. The final destination (for now) is Scribd.www.kimva.ca
  15. 15. Compile a series ofblog posts around aparticular topic andcreate a short report.www.kimva.ca
  16. 16. Submit your report to Scribd.www.kimva.ca
  17. 17. Repurposing your content is not difficult.www.kimva.ca
  18. 18. Just a little time consuming!www.kimva.ca
  19. 19. But well worth the investment of time or money if you outsource the task. Hint.Hint.www.kimva.ca
  20. 20. Increase your web traffic and exposure by saturating the internet with your content!www.kimva.ca
  21. 21. Learn more about my services at www.kimva.ca

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