January 23, 2013Presentation available on Slideshare.netSearch “Madison College”
Guest Panel• American Marketing Association (AMA) Michol Banes, President  Elect AMA, Senior Marketing Associate, Baker Ti...
American Marketing Association (AMA) Michol Banes, President Elect AMA
American Marketing Association (AMA)Organizational HighlightsMission/Purpose       The AMA is a professional association f...
AMA-Trends and TopicsBack to basics – strategy before technologies • Rapid pace of change in technology is forcing strateg...
American Society of Quality (ASQ)Tedd Snyder, Community Liaison
American Society of Quality (ASQ)Organizational HighlightsMission/Purpose                  The purpose of this group is to...
ASQ Certifications•   Biomedical Auditor       • Six Sigma Green Belt•   Calibration Technician   • Six Sigma Black Belt• ...
ASQ-Trends and TopicsFuture of Quality Study (2011) • Global responsibility • Consumer awareness • Globalization • Rate of...
Greater Madison Chamber of            CommerceBob Ansheles, Director of Membership          and Marketing
Greater Madison Chamber of CommerceOrganizational HighlightsMission/Purpose                 To be INTREPID….              ...
Member Services• ChamberCare Insurance Program• www.GreaterMadisonChamber.com• Ask Sam Business Resources• @TheCHamber Wee...
Programs and Events• Behind the Business• Let’s Have Coffee• Breakfast Blender• Annual Dinner• Annual Business Expo and Sm...
Public Policy• Business Advocacy on Issues Impacting the greater  Madison Area• Direct Givers Conduit• Small Business Advi...
Business DevelopmentChamber Ceremonies: • Open House • Ribbon Cutting • Grand Opening• Small Business Advisory Council• Ch...
-Trends and TopicsRecent survey of Greater Madison Chamber ofCommerce members shows:• 71% plan to grow in the next three y...
Society of Human Resource Management              (GMA SHRM)Michele Thoren, Human Resource Manager   at Cintas and Directo...
January 23, 2013
GMA SHRMOrganizational HighlightsMission/Purpose             To serve the needs of the human resources                    ...
Organizational Goals• Community Outreach• Member Engagement• Operational Excellence• Effective Use of Technology
GMA SHRM-Trends and TopicsSocial Media • Establishing company policies • Using as an effective recruiting toolElection and...
Wisconsin Manufacturers and Commerce   Jim Morgan, President of the WMCFoundation and Vice President of WMC
Wisconsin Manufacturers andCommerceOrganizational HighlightsMission/Purpose                 To make Wisconsin the most com...
-Trends and TopicsUncertainty Rules the Day      Economy      Politics      Health Care      Workforce      Elections...
Uncertainty Rules the Day Economy   Recovery is just around the    corner, I think   ? x ? x ? = ??????   No faith   ...
Uncertainty Rules the Day Politics     Hypersensitive     My way or no way     Was: Good policy is good politics     ...
Uncertainty Rules the Day Health Care     Will it stay or will it go?     What’s legal?, What’s right?     What’s comp...
Uncertainty Rules the Day Workforce     Availability     Mismatch     Paradigm shift     Redefine “success”     Imag...
Uncertainty Rules the Day Elections     Pendulum swings     Frequency     Tactics     Recalls     FATIGUE!          ...
Uncertainty Rules the Day Globally   Power of China     But . . . .   Numbers in India   Uncertainty of EU   Brazil i...
Uncertainty Rules the Day Plus   Technology   Competitors   Educated consumers                            Wisconsin Ma...
World Trade Center WisconsinTed Kiel, Director of Operations
World Trade Center WisconsinOrganizational HighlightsMission/Purpose                 The World Trade Center office in Wisc...
Globalization in Wisconsin• Growth is exponential• More readily available information• Better global logistics• Now small ...
Key WI Trade Statistics - 2011•    GSP: $251 billion – #20 in nation•    Exports: $22.1 billion – #19 in nation•    Import...
More Than Just Stats• Our core competency has shifted • Less manufacturing, more technology • Most growth outside of US – ...
Skills needed to succeed in 2013• Multi-function education background • Ex: Marketing + IB Research + Cross Cultural   Com...
Bartley’s cultural components                          Language     History                                 Geography     ...
Cross Cultural Communication• It may take effort to find mutual understanding• Take time before you judge someone as lazy ...
Local Resources for Companies• US Department of Commerce • Fact sheets, databases, one on one support• Wisconsin economic ...
Resources for Individuals•   Madison College Career and Employment Center•   Contacts of contacts when they know you are n...
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Madison College - Business Resources and Trends Guest Panel 1-23-13

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  • Identify the key forces that are most likely to shape the future of quality.Develop alternative scenarios describing how these forces might unfold.Determine implications for organizations, the quality field, and for quality professionals.
  • Madison College - Business Resources and Trends Guest Panel 1-23-13

    1. 1. January 23, 2013Presentation available on Slideshare.netSearch “Madison College”
    2. 2. Guest Panel• American Marketing Association (AMA) Michol Banes, President Elect AMA, Senior Marketing Associate, Baker Tilly Virchow Krause, LLP• American Society of Quality (ASQ), Tedd Snyder, Community Liaison, Lean Six Sigma Master Blackbelt/Consultant• Greater Madison Chamber of Commerce, Bob Ansheles, Director of Membership and Marketing• Society of Human Resource Management (GMA SHRM), Michele Thoren, Human Resource Manager at Cintas and Director of Workforce Readiness Wisconsin Manufacturers and Commerce, Jim Morgan, President of the WMC Foundation and Vice President of WMC• World Trade Center Wisconsin , Ted Kiel, Director of Operations
    3. 3. American Marketing Association (AMA) Michol Banes, President Elect AMA
    4. 4. American Marketing Association (AMA)Organizational HighlightsMission/Purpose The AMA is a professional association for individuals and organizations leading the practice, teaching and development of marketing knowledge worldwide. Our principle role is to serve as a forum to connect like-minded individuals and foster knowledge sharing, provide resources, tools and training, and support marketing practice and thought leadership around the globe.Resources available Monthly educational meeting and networkingto Managers Annual educational conference in Madison Online resource library (templates, best practices, whitepapers, and more) Monthly national publications Local job postingsAnnual Membership Student $97, Full $260Meeting Second Tuesday Lunch programSchedule/Location 11:30 a.m. – 1:00 p.m., Alliant Energy CenterWebsite/URL www.amamadison.orgContact Information President: Tracy Grzybowski, tgrzybowski@n-s.com President Elect: Michol Banes, michol.banes@bakertilly.com
    5. 5. AMA-Trends and TopicsBack to basics – strategy before technologies • Rapid pace of change in technology is forcing strategy to once again become the most important piece of planning process • Research needed prior to implementing new technologiesBig data • Gathering – more and more data available from various technologies used in day-to-day marketing (website, search, PPC, email) • Analyzing – increased need to analyze the data that is generated for meaningful information • Implementing – main area of question for most marketersIncreasing impact of social marketing (Facebook, LinkedIn, Twitter, etc.) • Sharing, Listening, Engaging , and Monitoring
    6. 6. American Society of Quality (ASQ)Tedd Snyder, Community Liaison
    7. 7. American Society of Quality (ASQ)Organizational HighlightsMission/Purpose The purpose of this group is to provide networking opportunities and sharing in the use of quality tools, methods, and approaches that will help create high performance workplaces.Resources available to Managers Monthly meetings (September – June) focusing on quality trends, tours, and industries represented Networking events ASQ certification training and examinations Local job postingsAnnual Membership Student $28, Associate $85, Full $143Meeting Schedule/Location Second Tuesday 5:30-7:30 p.m., Quality Inn and Suites, Fitchburg, $25 (dinner + presentation)/$5 (presentation only)Website/URL www.asq-madison.orgContact Information www.asq-madison.orgOther Leadership opportunities, annual scholarship
    8. 8. ASQ Certifications• Biomedical Auditor • Six Sigma Green Belt• Calibration Technician • Six Sigma Black Belt• HACCP Auditor • Software Quality• Lean Certification Engineer (AME/SME/Shingo • Quality Improvement Prize/ASQ Partnership) Associate• Manager of • Quality Inspector Quality/Organizational • Quality Process Analyst Excellence) • Quality Technician• Master Black Belt • Reliability Engineer• Pharmaceutical GMP Professional• Quality Auditor
    9. 9. ASQ-Trends and TopicsFuture of Quality Study (2011) • Global responsibility • Consumer awareness • Globalization • Rate of change • Workforce of the future • Aging population • 21st century quality • InnovationOthers • Sustainability • Lean concepts
    10. 10. Greater Madison Chamber of CommerceBob Ansheles, Director of Membership and Marketing
    11. 11. Greater Madison Chamber of CommerceOrganizational HighlightsMission/Purpose To be INTREPID…. INnovative enTREPreneurial IDentifiableResources available to Managers Business connections, education, advocacyAnnual Membership $250 and upMeeting Schedule/Location Ongoing; More than 40 programs a year.Website/URL www.greatermadisonchamber.comContact Information Bob Ansheles, Director Membership Development bansheles@greatermadisonchamber.com 608-443-1944Other Kevin Little, Director Economic Development klittle@greatermadisonchamber.com 608-443-1949
    12. 12. Member Services• ChamberCare Insurance Program• www.GreaterMadisonChamber.com• Ask Sam Business Resources• @TheCHamber Weekly E-mail Newsletter• Membership Directory• UW-Small Business Development Center Discount• $50 Referral Credit• Office Depot Discount Program• Chamber Member Mailing List• Chamber Member Window Decal
    13. 13. Programs and Events• Behind the Business• Let’s Have Coffee• Breakfast Blender• Annual Dinner• Annual Business Expo and Small Business Conference• Ask the Expert Webinar Series• Big Night Out• Connect@Lunch• Eggs and Issues• Leadership Greater Madison• Civitas
    14. 14. Public Policy• Business Advocacy on Issues Impacting the greater Madison Area• Direct Givers Conduit• Small Business Advisory Council
    15. 15. Business DevelopmentChamber Ceremonies: • Open House • Ribbon Cutting • Grand Opening• Small Business Advisory Council• Chamber Ambassadors• Marketing and Sponsorship Opportunities• Enhanced Online Business Directory
    16. 16. -Trends and TopicsRecent survey of Greater Madison Chamber ofCommerce members shows:• 71% plan to grow in the next three years• 65% had positive revenue growth between2009-2011.• Majority would recommend the region as agood place to do business
    17. 17. Society of Human Resource Management (GMA SHRM)Michele Thoren, Human Resource Manager at Cintas and Director of Workforce Readiness
    18. 18. January 23, 2013
    19. 19. GMA SHRMOrganizational HighlightsMission/Purpose To serve the needs of the human resources professional and to advance the human resources profession in the greater Madison area.Resources available to HR Compensation SurveyManagers Seminars Monthly Newsletter Membership Directory Education and Development Workforce Readiness and Diversity Volunteer Opportunities WebsiteAnnual Membership $95 first year/$80 to renewWebsite/URL www.gmashrm.orgContact Information Website or chapteradmin@gmashrm.org
    20. 20. Organizational Goals• Community Outreach• Member Engagement• Operational Excellence• Effective Use of Technology
    21. 21. GMA SHRM-Trends and TopicsSocial Media • Establishing company policies • Using as an effective recruiting toolElection and how it affects HR • The election itself representing diversity • Healthcare changes • UnionsEmployee Engagement • Getting and retaining talentHR Seat at the table • Making sure HR gets heard
    22. 22. Wisconsin Manufacturers and Commerce Jim Morgan, President of the WMCFoundation and Vice President of WMC
    23. 23. Wisconsin Manufacturers andCommerceOrganizational HighlightsMission/Purpose To make Wisconsin the most competitive state in the nation. (education, environment, health care, human resources, taxation, transportation, workforce)Resources available to Managers Lobbying, business information, educational programsAnnual Membership Based on employmentMeeting Schedule/LocationWebsite/URL www.wmc.orgContact Information Jim Morgan, Vice President, WMC President, WMC Foundation jmorgan@wmc.orgOther
    24. 24. -Trends and TopicsUncertainty Rules the Day  Economy  Politics  Health Care  Workforce  Elections  Globally
    25. 25. Uncertainty Rules the Day Economy  Recovery is just around the corner, I think  ? x ? x ? = ??????  No faith  Bipolar Wisconsin Manufacturers & Commerce
    26. 26. Uncertainty Rules the Day Politics  Hypersensitive  My way or no way  Was: Good policy is good politics  Is: Good politics trumps good policy Wisconsin Manufacturers & Commerce
    27. 27. Uncertainty Rules the Day Health Care  Will it stay or will it go?  What’s legal?, What’s right?  What’s competitive?  What’s next?!?! Repeal, fix or clarify Wisconsin Manufacturers & Commerce
    28. 28. Uncertainty Rules the Day Workforce  Availability  Mismatch  Paradigm shift  Redefine “success”  Image Wisconsin Manufacturers & Commerce
    29. 29. Uncertainty Rules the Day Elections  Pendulum swings  Frequency  Tactics  Recalls  FATIGUE! Wisconsin Manufacturers & Commerce
    30. 30. Uncertainty Rules the Day Globally  Power of China But . . . .  Numbers in India  Uncertainty of EU  Brazil is #6 Wisconsin Manufacturers & Commerce
    31. 31. Uncertainty Rules the Day Plus  Technology  Competitors  Educated consumers Wisconsin Manufacturers & Commerce
    32. 32. World Trade Center WisconsinTed Kiel, Director of Operations
    33. 33. World Trade Center WisconsinOrganizational HighlightsMission/Purpose The World Trade Center office in Wisconsin is a strategic partner to companies across the state in their international activities, facilitating global networking opportunities by leveraging its over 300 offices around the world, contact introductions, market intelligence, education, trade missions, business services, and savings on necessary costs of doing business.Resources available to Managers Market intelligence, business to business matchmaking, strategic trade education seminarsAnnual Membership $300-900 depending on company sizeMeeting Schedule/LocationWebsite/URL www.wistrade.orgContact Information +1 414.274.3840Other
    34. 34. Globalization in Wisconsin• Growth is exponential• More readily available information• Better global logistics• Now small companies have the tools to source / sell abroad• More centers of excellent outside of USA• What is good for the local consumer, not necessarily good for local companies
    35. 35. Key WI Trade Statistics - 2011• GSP: $251 billion – #20 in nation• Exports: $22.1 billion – #19 in nation• Imports: $21.9 billion – #23 in nation• 9 fortune 500 companies – #17 in nation • Johnson Controls, Northwestern Mutual, Manpower, Kohls, Oshkosh corp., American Family, Rockwell Automation, Bemis, Harley Davidson
    36. 36. More Than Just Stats• Our core competency has shifted • Less manufacturing, more technology • Most growth outside of US – Manufacturing now close to customer • Headquarters not moving – Logistics, Billing, Legal, etc still local• Key Industries • Engines / Motors, Medical Devices, Cranes, Mining, Water• Wisconsin Products Abroad
    37. 37. Skills needed to succeed in 2013• Multi-function education background • Ex: Marketing + IB Research + Cross Cultural Communications• What specific skills are needed in your field? • Find networking events and ask important questions• Skills needed in every field? • Communication • Attention to detail • Ability to work in a multi-cultural environment
    38. 38. Bartley’s cultural components Language History Geography Politics Economics ©Faleiro 2013
    39. 39. Cross Cultural Communication• It may take effort to find mutual understanding• Take time before you judge someone as lazy or rude• No one wants the burden of representing an entire culture• Trust is very important in new relationships• Time works differently in other places• Show you are making an effort to be sensitive• Do not abandon your company’s objectives and values
    40. 40. Local Resources for Companies• US Department of Commerce • Fact sheets, databases, one on one support• Wisconsin economic development corporation • Resources for Business start – ups, local fact sheets• US Export Assistance Center • Export marketing, trade finance support• EX-IM Bank • Free finance seminars, Access to capital, support in getting paid
    41. 41. Resources for Individuals• Madison College Career and Employment Center• Contacts of contacts when they know you are not asking for time–intensive favors• Linked-in Groups• Networking / volunteer associations: Rotary, Kiwanis , etc

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