K8 Partner Case Study - BrightTag

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Partner case study from BrightTag shared at Kenshoo's K8 Summit on September 9th, 2013.

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K8 Partner Case Study - BrightTag

  1. 1. | Kenshoo: Proprietary and Confidential 1 BrightTag Partner Case Study
  2. 2. ONE FOR ALL THEADVANTAGESOFWORKINGWITHBRIGHTTAG 2ONE FOR ALL Simpler. Faster. Better. A Bright(er) Approach to Tag Management
  3. 3. ONE FOR ALL THEADVANTAGESOFWORKINGWITHBRIGHTTAG 3ONE FOR ALL BrightTag is the world’s most widely adopted enterprise tag management solution… Who We Are for the browser and beyond…
  4. 4. ONE FOR ALL THEADVANTAGESOFWORKINGWITHBRIGHTTAG 4ONE FOR ALL What We Believe • Empowering clients and agencies to run more agile marketing & analytics • It’s about data portability and outcomes, not tags and features • Forming real strategic partnerships with vendors for the common good • Solving for tag management and beyond
  5. 5. ONE FOR ALL THEADVANTAGESOFWORKINGWITHBRIGHTTAG 5ONE FOR ALL • Our award-winning technology • Our award-winning, passionate people • Our approach to real partnerships How We’re Different
  6. 6. ONE FOR ALL THEADVANTAGESOFWORKINGWITHBRIGHTTAG 6ONE FOR ALL A Bright(er) Approach to Partnerships More than a vendor. More than a logo on a website, more than a swapping of code. Real Partnerships.
  7. 7. ONE FOR ALL THEADVANTAGESOFWORKINGWITHBRIGHTTAG 7ONE FOR ALL Leading by Example BrightTag’s partnership with Kenshoo exemplifies all of these principles Let’s hear why…
  8. 8. ONE FOR ALL THEADVANTAGESOFWORKINGWITHBRIGHTTAG 8ONE FOR ALL Don’t Just Take Our Word for It… • What’s it like working with BrightTag? • What are the benefits of partnering with BrightTag? • Why would you recommend BrightTag? • Can you expand on Server-Direct?
  9. 9. ONE FOR ALL THEADVANTAGESOFWORKINGWITHBRIGHTTAG 9ONE FOR ALL Thank you!

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