Library Favorites and Resource Modeling

Ken Varnum
Ken VarnumSenior Program Manager for Discovery, Delivery, and Library Analytics at University of Michigan Library
Library Favorites &
                            Resource Modeling
                                    Ken Varnum
                              Web Systems Manager
                           University of Michigan Library
                                     @varnum

LITA National Forum 2012
Overview
  •   Introduction
  •   MTagger (social bookmarking)
  •   Siloed Favorites
  •   Unified Favorites
  •   Where it’s leading




LITA National Forum 2012
MTagger




LITA National Forum 2012
Favorites
  • Mirlyn Classic has “My Shelf”
  • Mirlyn (VuFind) had “favorites”
  • We extended that metaphor into new systems
    as we built them




LITA National Forum 2012
Silos




LITA National Forum 2012
Catalog Favorites




LITA National Forum 2012
Search Tools Favorites




LITA National Forum 2012
Search Tools Favorites Interface




LITA National Forum 2012
Why Integrate?
  • Power of Favorites is in mixing & matching
  • A small workgroup formed
      Albert Bertram, Sigrid Cordell, Sonali Mishra,
      Jon Rothman, and Ken Varnum
  • Conducted a small user study
  • Showed them our “recommended tags”
    function


LITA National Forum 2012
Tags
  • We had experience with tagging
  • Tagging was wrong user interaction
  • Actual needs:
        – Save stuff for later
        – Organize it logically
        – Tie to academic life




LITA National Forum 2012
Favorite Tags
  • People had been tagging Mirlyn favorites
  • We noticed some trends
        – Tags were sometimes course names or
          abbreviations
        – Tags often highly idiosyncratic (names of projects,
          evaluations of materials’ worth)
        – Unlikely to be helpful to others



LITA National Forum 2012
MLibrary Favorites Interface
Favorites in Articles (1/4)




LITA National Forum 2012
Favorites in Articles (2/4)




LITA National Forum 2012
Favorites in Articles (3/4)




LITA National Forum 2012
Favorites in Articles (4/4)




LITA National Forum 2012
Recommended Tags




LITA National Forum 2012
How We Built It
  • All done in Drupal 6
  • Very closely tied to our own systems
        – Save record IDs mostly
        – Articles is a challenge
  • Will probably move to MySQL and Views in
    Drupal 7 early next year



LITA National Forum 2012
How’s It Used?
  • Didn’t launch until September 11, 2012
  • Initial data based on usage 9/11-10/1, 2012
  • Thanks to Albert Bertram for pulling together
    the data




LITA National Forum 2012
Number of Users Who Saved Favorites
                             9/11-10/1/2012 (n=1333)




                             Other            Grad
                             33%              31%




                                         Undergrad
                                           20%
                  Faculty/staff
                      16%
LITA National Forum 2012
Number of Users Who Added Tags
                           9/1/12-10/1/12 (n=255)




                           Other           Grad
                           31%             34%



          Faculty/st
             aff                                Undergrad
            17%                                   18%
LITA National Forum 2012
Who Uses Tags?
                          Academic        % Who Added
                            Status           a Tag
                       Grad (87)                 20.91%
                       Undergrad (47)            17.47%
                       Faculty/staff (42)        19.35%
                       Other (79)                18.33%
                       Overall (255)             19.13%




LITA National Forum 2012
Distinct Items Added Since Launch
                                        (n=7111)

                           Databases                Online
                              3%                   Journals
                                                     2%
                                                        ArticlesPlus
                                                            18%



                               Mirlyn
                                77%



LITA National Forum 2012
Number of User Favorites from
                  Multiple Sources
                           Two   Three
                            50     4
                                                Four
                                                 2




                                         One
                                         1287


LITA National Forum 2012
Users with Course Tags by Kind
                                        (n=98)

                       Faculty/staff              Other
                           4%                      5%




                            Undergrad
                              35%                Grad
                                                 56%




LITA National Forum 2012
Items with Course Tags by Source
                                       (n=351)

                           Databases                Online
                              1%                   Journals
                                                     0%


                                            ArticlesPlus
                                                37%
                             Mirlyn
                              62%




LITA National Forum 2012
What Will We Do with the Data
  • Mix user favorites with course information
  • Combine data from Course Management
    System & Favorites
  • Compare favorites with syllabi
  • Build course profile pages
  • Generate reading lists
  • Put (some?) favorites on personal start page

LITA National Forum 2012
Thanks


                              Ken Varnum

                           varnum@umich.edu
                                @varnum


LITA National Forum 2012
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Library Favorites and Resource Modeling

  • 1. Library Favorites & Resource Modeling Ken Varnum Web Systems Manager University of Michigan Library @varnum LITA National Forum 2012
  • 2. Overview • Introduction • MTagger (social bookmarking) • Siloed Favorites • Unified Favorites • Where it’s leading LITA National Forum 2012
  • 4. Favorites • Mirlyn Classic has “My Shelf” • Mirlyn (VuFind) had “favorites” • We extended that metaphor into new systems as we built them LITA National Forum 2012
  • 7. Search Tools Favorites LITA National Forum 2012
  • 8. Search Tools Favorites Interface LITA National Forum 2012
  • 9. Why Integrate? • Power of Favorites is in mixing & matching • A small workgroup formed Albert Bertram, Sigrid Cordell, Sonali Mishra, Jon Rothman, and Ken Varnum • Conducted a small user study • Showed them our “recommended tags” function LITA National Forum 2012
  • 10. Tags • We had experience with tagging • Tagging was wrong user interaction • Actual needs: – Save stuff for later – Organize it logically – Tie to academic life LITA National Forum 2012
  • 11. Favorite Tags • People had been tagging Mirlyn favorites • We noticed some trends – Tags were sometimes course names or abbreviations – Tags often highly idiosyncratic (names of projects, evaluations of materials’ worth) – Unlikely to be helpful to others LITA National Forum 2012
  • 13. Favorites in Articles (1/4) LITA National Forum 2012
  • 14. Favorites in Articles (2/4) LITA National Forum 2012
  • 15. Favorites in Articles (3/4) LITA National Forum 2012
  • 16. Favorites in Articles (4/4) LITA National Forum 2012
  • 18. How We Built It • All done in Drupal 6 • Very closely tied to our own systems – Save record IDs mostly – Articles is a challenge • Will probably move to MySQL and Views in Drupal 7 early next year LITA National Forum 2012
  • 19. How’s It Used? • Didn’t launch until September 11, 2012 • Initial data based on usage 9/11-10/1, 2012 • Thanks to Albert Bertram for pulling together the data LITA National Forum 2012
  • 20. Number of Users Who Saved Favorites 9/11-10/1/2012 (n=1333) Other Grad 33% 31% Undergrad 20% Faculty/staff 16% LITA National Forum 2012
  • 21. Number of Users Who Added Tags 9/1/12-10/1/12 (n=255) Other Grad 31% 34% Faculty/st aff Undergrad 17% 18% LITA National Forum 2012
  • 22. Who Uses Tags? Academic % Who Added Status a Tag Grad (87) 20.91% Undergrad (47) 17.47% Faculty/staff (42) 19.35% Other (79) 18.33% Overall (255) 19.13% LITA National Forum 2012
  • 23. Distinct Items Added Since Launch (n=7111) Databases Online 3% Journals 2% ArticlesPlus 18% Mirlyn 77% LITA National Forum 2012
  • 24. Number of User Favorites from Multiple Sources Two Three 50 4 Four 2 One 1287 LITA National Forum 2012
  • 25. Users with Course Tags by Kind (n=98) Faculty/staff Other 4% 5% Undergrad 35% Grad 56% LITA National Forum 2012
  • 26. Items with Course Tags by Source (n=351) Databases Online 1% Journals 0% ArticlesPlus 37% Mirlyn 62% LITA National Forum 2012
  • 27. What Will We Do with the Data • Mix user favorites with course information • Combine data from Course Management System & Favorites • Compare favorites with syllabi • Build course profile pages • Generate reading lists • Put (some?) favorites on personal start page LITA National Forum 2012
  • 28. Thanks Ken Varnum varnum@umich.edu @varnum LITA National Forum 2012

Editor's Notes

  1. Good afternoon!Self-introduction… Web Systems Manager, oversee Drupal, Article Discovery, Proxy server.Note about NISO ODI – been taking part, many of you saw survey invitation. Looking to standardize vocabulary and processes around discovery systems so libraries, services, and vendors are all speaking the same language. Survey & report coming out in spring 2013. Talk to me later if you have questions.And now on to the main event….SENTENCEDesigning, building, and mining data from an academic library's "favorite resources" tool.FULL DESCRIPTIONWeb site visitors to the University of Michigan library can save some kinds of resources (catalog items, databases, online journals, and article citations) to their user account for future use. Users can optionally organize these resources into categories (the system recommends courses they are taking and categories they have previously used, but individuals can create any categories they like). In this session, attendees will learn about our design process (including user studies, design elements, and Drupal coding) and the usage of the tool. The pool of saved items becomes a rich data source for providing anonymized, aggregated data to library staff and site visitors. We will conclude by exploring some of the possible uses of this data, including building supplemental reading lists for specific courses.
  2. Been at University of Michigan since 2007.Led a Drupal implementation, development of Summon article discovery with a Drupal module, personalized search interface, MTaggerCurrently serving on the NISO Open Discovery Initiative – looking to develop common vocabulary and best practices for communication between libraries, discovery providers, vendors – so we’re all talking about the same thing. Survey just closed. Report coming late winter/early spring 2013.When I submitted this proposal way back in January, the new system was to have launched in June.Well, things happen.So we launched it, but not until September 11. So usage data I’ll talk about will be smaller than I’d hoped. But it’s still interesting.
  3. We had experience with tagging. Launched MTagger in 2008. Very little adoption. A few librarians jumped at it. “MLibrary 2.0”. Mostly, didn’t.Tagging was wrong user interactionActual needs:Save stuff for laterOrganize it logicallyTie to academic life
  4. Mirlyn Classic still does.
  5. Needed a quick replacement for MetalibExpediencyExplore the value
  6. Most functionalAllowed tags
  7. Search Tools is our brand for article discovery (ArticlesPlus/Summon), Database, and Journal Finder. Favorites is just a toggle; available in your list of favoritesOnly findable from list of Article, Database, or Journal favorites (you had to remember).
  8. Same as for Databases and Journals.A simple list (alphabetical) of your saved items.A little bit clever; saved both a short-term reference ID plus enough metadata to rebuilt an OpenURL (for articles).
  9. Sonali Mishra, in library’s User Experience Department, was largely responsible for this inquiry. Workgroup was colleagues Albert Bertram, Jon Rothman, Sigrid Cordell, Sonali Mishra, and myself.Used a paper prototype to validate the initial design and metaphors
  10. Our experience; it didn’t work. We pulled tagging out of catalog and digital image collections in January 2012. Nobody noticed. We pulled it from the library web site without fanfare when we launched Favorites. Nobody noticed. Plus, nobody had tagged anything in a long, long time.
  11. Idiosyncracies:“to read”, “ignore”, “looked at”“project 1”, “later”Random keywords of obvious significance to user, but not to the casual observer (me)We weren’t sure if the right label was “tags” or “labels”. Users had a weak preference for “tags” (1 said label, 2 said tags, 5 didn’t have an opinion). A couple said “labels” reminded them of GMail labels. Those act very differently, so we ditched that name.Liked recommended tags.
  12. Walk through the screen, what’s where, how it works.
  13. Two kinds of tagsMost recently used (by that user)Currently-enrolled courses (for students & faculty)
  14. This thing creates lots of nodes: favorite items, favorite tags, and favorite (the glue)May not be sustainableArticlesPlus – no record identifier that is persistent. So we save enough data to build a citation & create a viable OpenURL.
  15. Data generated by Albert Bertram
  16. Data generated by Albert Bertram
  17. Data generated by Albert Bertram
  18. Data generated by Albert BertramArticlesPlus is our article discovery toolMirlyn is our catalogDatabases & Online Journals are from the DB & journal finder
  19. Data generated by Albert Bertram
  20. Data generated by Albert Bertram
  21. Data generated by Albert Bertram
  22. Interesting privacy concerns.Of course, data are still pretty sparseDare I say “Portal”? I didn’t think so.
  23. Happy to answer any questions.