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Non Profit Trends in Alaska


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Presentation that I gave on behalf of the Alaska Chapter of Association of Fund Raising Professionals. Given to the Anchorage Chamber of Commerce on Oct 12, 2015.

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Non Profit Trends in Alaska

  1. 1. Non Profit Fundraising Trends in Alaska AFP Alaska Chapter
  3. 3. ASSOCIATION OF FUNDRAISING PROFESSIONALS – ALASKA CHAPTERAFP, an association of professionals throughout the world, advances philanthropy by enabling people and organizations to practice ethical and effective fundraising. The core activities through which AFP fulfills this mission include education, training, mentoring, research, credentialing and advocacy. -AFP Mission Statement 3
  4. 4. ASSOCIATION OF FUNDRAISING PROFESSIONALS – ALASKA CHAPTER • Founded 1987 • Over 165 members throughout the state • Monthly training luncheons & educational webinars • We provide scholarships for training and conferences 4
  5. 5. AFP – ALASKA CHAPTER NPD DAY NOVEMBER 20, 2015 • Alaska Chapter’s National Philanthropy Day held annually at Denaina • World renowned speakers Tom Ahern and Simone Joyaux • Over 300 business and nonprofit leaders at the luncheon • Awards and recognition for outstanding philanthropy in the community • Full day of training for fundraising professionals 5
  6. 6. Decrease in Federal funding dollars Decrease in State of Alaska funding dollars Trending away from reliance on government grants  Complexity  Increased competition  Reporting requirements 6 Alaska Non Profit Fundraising Trends #1 Government Grants
  7. 7. Decrease in corporate support  Uncertainty of economic situation Increase in foundation support  Rasmuson, Block, Carr, Gottstein…  Tied to investment returns  Usually restricted  Predominately programs & capital 7 Alaska Non Profit Fundraising Trends #2 Corporate & Foundation
  8. 8. Increase in Individual Giving  Direct mail, events, PCG, online/digital  72% of all contributions*  Often unrestricted  Increase in major donors The trend is to increase donor retention vs. acquiring new donors  Avg. 2nd year retention is 40%**  Stewardship – build relationships to grow funding  Acknowledgment & recognition events  Increased multi-channel communication * Giving USA 2015 ** Jeff Brooks 8 Alaska Non Profit Fundraising Trends #3 Individual Giving
  9. 9. Increase in Planned Giving  Bequests amounted to 8% of all gifts nationwide*  Individuals can often make larger gifts through bequests, IRAs and legacy designations than through annual gifts  Sum directed from final estates toward charity is estimated 6.3 trillion** * Giving USA 2015 ** Boston College 9 Alaska Non Profit Fundraising Trends #4 Planned Giving
  10. 10. Increased use of new technology & platforms  Text to Give  Giving Tuesday  Online micro campaigns (Fundly)  Email fundraising campaigns  Increased use of video and PSAs 10 Alaska Non Profit Fundraising Trends #5 New Technology & Platforms
  11. 11. Increased use of storytelling for fundraising  Movement away from facts and numbers  Stories about the impact of the donation  Stories of clients and how they have been helped  Stories of donors and why they support 11 Alaska Non Profit Fundraising Trends #6 Storytelling
  12. 12. Increased training and education by fundraisers  The Foraker Group  Numerous classes, webinars and trainings  AFP Alaska Chapter  Monthly luncheons  Webinars  Fundamentals of Fundraising, CFRE  Funders providing funding for capacity building  Alaska Community Foundation  Mat-Su Health Foundation  AK Mental Health Trust 12 Alaska Non Profit Fundraising Trends # Education
  13. 13. Ken Miller – AFP Alaska Board Treasurer 907 250-8488 – Blogs and websites to favorite AFP Alaska Chapter The Foraker Group Pick.Click.Give. Thank you! 13 AFP Alaska Chapter is dedicated to supporting the fundraising professional