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About the Webinar
You spend lots of time, effort, and budget making great emails - but very few people will see your campaigns if you have a bad sending reputation.
Luke Martinez, deliverability expert from SendGrid, will share insider knowledge to stay on the "good" reputation list. After you master how to land in the inbox, Kelly Kenney, marketer at Sendwithus, will review ways to try new content and tactics while keeping deliverability in check.
A Few Highlights
9 most important email engagement metrics for sending reputation
Top 4 expectations for senders
How to use A/B testing to try new things without impacting deliverability