Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Who we are, What we do - Globalpark

1,398 views

Published on

MANAGE WHAT MATTERS introductory presentation

Published in: Business, Spiritual
  • Be the first to comment

  • Be the first to like this

Who we are, What we do - Globalpark

  1. 1. MANAGE WHAT MATTERS ACROSS THE ENTERPRISE <br />GLOBALPARKFEBRUARY 2010<br />
  2. 2. AGENDA<br />WhatWe Do<br />HowWe‘re Different<br />OurProducts & Services<br />Summary<br />
  3. 3. GLOBALPARK HELPS AGENCIES & END-CLIENTS GAIN INSIGHTS TO MANAGE WHAT MATTERS<br />
  4. 4. GLOBALPARK: WHAT WE DO<br />ONLINESOFTWARE FOR ENTERPRISE-WIDE FEEDBACK MANAGEMENT<br />Gain insights from the<br />people that matter most:<br />Consumers<br />Employees<br />Partners<br />…more!<br />
  5. 5. GLOBALPARK: WHAT WE DO<br />ONLINESOFTWARE TO ENGAGE, LISTEN TO & ACT ON {CUSTOMER} FEEDBACK<br />
  6. 6. GLOBALPARK: WHAT WE DO<br />ONLINESOFTWARE FOR ON-DEMAND INSIGHTS THAT DRIVE GROWTH <br />Product Innovation<br />Customer Engagement, Loyalty<br />Ad / Campaign Effectiveness<br />Marketing Word-of-Mouth Reach<br />REACH <br />REVENUE<br /> LOYALTY<br />INNOVATION<br />
  7. 7. GLOBALPARK: CUSTOMER EXAMPLE<br />FOR PEARSON EDUCATION, SAVVY TEACHERS MATTER<br />PEARSON EDUCATION / EDEXCEL<br />Teacher Community (5,500)<br />Product Feedback<br />Curriculum Development Insight<br />REACH <br />REVENUE<br /> LOYALTY<br />INNOVATION<br />
  8. 8. GLOBALPARK: CUSTOMER EXAMPLE<br />FOR NINTENDO, LOYAL GAMERS MATTER<br />NINTENDO<br />Gamer Community (3 million)<br />Integrated with website, CRM<br />Track customer attitude, behavior<br />Capture product, campaign feedback<br />REACH <br />REVENUE<br /> LOYALTY<br />INNOVATION<br />
  9. 9. GLOBALPARK: CUSTOMER EXAMPLE<br />FOR ESPRIT, SHOPPERS MATTER<br />ESPRIT<br />Customer Panel (1.5 million)<br />Voice of the Customer <br />Product / Campaign Testing<br />On-demand lever to spike sales via coupon incentive system<br />REACH <br />REVENUE<br /> LOYALTY<br />INNOVATION<br />
  10. 10. GLOBALPARK: CUSTOMER EXAMPLE<br />FOR GENERAL MILLS, BRAND ADVOCATES MATTER<br />GENERAL MILLS<br />Pssst… (170,000 Consumers)<br />MyBlogSpark (2500 Bloggers)<br />Online, offline campaign mix<br />Enable sharing through existing social/online networks <br />REACH <br />REVENUE<br /> LOYALTY<br />INNOVATION<br />
  11. 11. AGENDA<br />WhatWe Do<br />HowWe‘re Different<br />OurProducts & Services<br />Summary<br />
  12. 12. GLOBALPARK: PROVEN PIONEERS<br />Founded in 1999 by research scientists<br />Then: <br />Online panel pioneers with35,000 Daimler customers<br />Now:<br />Community, Mobile,Surveytainment…<br />Always: <br />Core focus on Quality<br />ONLINE RESEARCH PIONEERS, CONTINUING TO PAVE THE WAY<br />
  13. 13. GLOBALPARK: A RELIABLE PARTNER<br />Deloitte “Fast 50” company since 2007<br />422% organic growth in 5 years<br />Diverse customer-base<br />B2B<br />B2C<br />Government<br />Academia<br />Seeding next-generation researchers<br />Unipark<br />STABLE COMPANY WITH HIGH GROWTH & LONG TERM PLANS<br />
  14. 14. GLOBALPARK: OPEN APPROACH TO MARKET<br />PLUG-IN TO THIRD-PARTY TECHNOLOGIES, RESEARCH ASSETS<br />Technology Vendors<br />MR<br />GLOBALPARKplatform<br />PR<br />Research Agencies<br />HR<br />
  15. 15. AGENDA<br />WhatWe Do<br />HowWe‘re Different<br />OurProducts & Services<br />Summary<br />
  16. 16. GLOBALPARK’S ENTERPRISE FEEDBACK SUITE<br />ONLINE SOFWARE FOR ENTERPRISE-WIDE FEEDBACK MANAGEMENT<br />
  17. 17. GLOBALPARK’S ENTERPRISE FEEDBACK SUITE<br />ONLINE SOFWARE FOR ENTERPRISE-WIDE FEEDBACK MANAGEMENT<br />EFFICIENT<br />Over 10 years on online panel product development<br />Automation of routine tasks<br />Integration with existing assets<br />EASY TO USE<br />Up and running in 2 days; Expert in 2 weeks<br />Visual guides to questionnaire design<br />Baked-in methodology & quality assurance<br />ENGAGING<br />Mobile integration (SMS, mobile web)<br />Surveytainment<br />Open API<br />
  18. 18. EFS: MAKING LIFE EASIER FOR MANAGERS, RESEARCHERS & ADMINISTRATORS ALIKE<br />
  19. 19. GLOBALPARK SERVICES<br />MANAGED SERVICE, CONSULTING AND TRAINING<br />We offer training & consulting to maximize value<br />Globalpark is not a research agency: we do not design or interpret studies, we offer services for everything in-between<br />Program<br />Surveys,CustomWidgets<br />ManageIncentives,Communications<br />Create Tables &Charts<br />Build Panel,Community<br />designresearch <br />interpretresults<br />
  20. 20. AGENDA<br />WhatWe Do<br />HowWe‘re Different<br />OurProducts<br />Summary<br />
  21. 21. GLOBALPARK HELPS AGENCIES & END-CLIENTS GAIN INSIGHTS TO MANAGE WHAT MATTERS<br />Your best partner to engage {customers, employees, partners} and capture actionable insights that drive business improvement<br />REACH <br />REVENUE<br /> LOYALTY<br />INNOVATION<br />
  22. 22. ABOUT US<br />Globalpark provides panel, community and survey software that enables organizations to manage what matters across the enterprise. By capturing feedback and tracking behavior of customers, employees and partners, they gain insights that drive better business decisions. By identifying and empowering influential advocates, they build reputation and extend reach. Founded in 1999, Globalpark software is German-engineered and globally-tested by leading brands and top market research institutes, including: Continental, Daimler, General Mills, GfK, IDC, Nintendo, SonyBMG, TNS, Warner Music and Wrigley. Globalpark is staffed by renowned research pioneers, with offices across the US, UK, Germany and Austria.<br />Globalpark AG<br />Kalscheurener Str. 19a<br />50354 Huerth<br />Germany(Headquarters)<br />Tel.: +49 2233 7933 6<br />Globalpark Inc.<br />299 Broadway, 19th Floor<br />New York, NY 10007<br />United States of America<br />Tel.: +1 888 299 9422 <br />LOCATIONS<br />Globalpark UK Ltd.<br />5 Archie Street <br />London SE1 3JT<br />Great Britain<br />Tel.: +44 207 403 3900<br />GlobalparkOesterreichGmbH<br />Wassergasse 25<br />1030 Vienna<br />Austria<br />Tel.: +43 1715 0289 11<br />info@globalpark.com<br />www.globalpark.com<br />Twitter/Globalpark_News<br />CONTACT<br />
  23. 23. © 2010 – Globalpark AG, Globalpark UK Ltd., Globalpark USA, Globalpark Oesterreich GmbH<br />The information contained in this publication is the property of Globalpark AG and its subsidiaries. Passing on and reproduction of this publication or any parts of it is only permitted with the express written approval of Globalpark AG or its subsidiaries. <br />This publication is issued without any guarantee whatsoever. Information contained herein can be changed without prior notification. In addition Globalpark accepts no guarantee as to the exactness or completeness of the information, text, graphics, links and other items in this publication. This publication is a preliminary version, which is not subject to any valid licence agreement or other agreements with Globalpark. <br />The software products offered by Globalpark AG, its subsidiaries and/or its distributors may contain software components of other software manufacturers. All products may show country-specific differences. <br />Globalpark, Enterprise Feedback Suite, EFS, EFS Survey, EFS Panel, EFS Employee and EFS Leadership, other Globalpark products and services mentioned in the text and their corresponding logos are trademarks and can be registered trademarks of Globalpark AG and/or its subsidiaries in Germany and other countries worldwide. All other names of products and services are trademarks of their respective companies.<br />

×