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Presentation

  1. 1. Connected Through Technology: A Look at Online Reference Services Presented by Casey Schacher
  2. 2. Overview <ul><li>What technologies are they using? </li></ul>What is technology? Who is using it?
  3. 3. What is Technology? Technology is a broad concept that deals with a species' usage and knowledge of tools and crafts, and how it affects a species' ability to control and adapt to its environment.
  4. 4. Who are we Serving?
  5. 5. <ul><li>Connected Interconnected </li></ul><ul><li> Multitasking </li></ul>Digital Natives
  6. 6. Digital Immigrants Adoption Adaptation
  7. 7. Group Characteristics <ul><li>Challenges </li></ul><ul><ul><li>Immediacy </li></ul></ul><ul><ul><li>Web Reliance </li></ul></ul><ul><ul><li>“ Google mentality” </li></ul></ul><ul><ul><li>Resistance </li></ul></ul><ul><li>Strengths </li></ul><ul><ul><li>Inherent Knowledge </li></ul></ul><ul><ul><li>Transferable Skills </li></ul></ul><ul><ul><li>Confidence </li></ul></ul><ul><ul><li>Vocabulary </li></ul></ul><ul><ul><li>Digital Natives </li></ul></ul>
  8. 8. Group Characteristics <ul><li>Strengths </li></ul><ul><ul><li>Receptive </li></ul></ul><ul><ul><li>Fewer “Bad Habits” </li></ul></ul><ul><ul><li>Patience </li></ul></ul><ul><li>Challenges </li></ul><ul><ul><li>Anxiety / Skittishness </li></ul></ul><ul><ul><li>Lack of Experience </li></ul></ul><ul><ul><li>Limited Technical Vocabulary </li></ul></ul><ul><ul><li>Digital Immigrants </li></ul></ul>
  9. 9. Online Reference Services Common Online Reference Services <ul><li>Email-based </li></ul><ul><li>Chat-based </li></ul>
  10. 10. Email vs. Chat Reference
  11. 11. The Future of Reference Services <ul><li>Emerging Reference Services </li></ul><ul><li>Video Chat </li></ul><ul><li>3D / Virtual World </li></ul><ul><li>Co-Browsing </li></ul><ul><li>Self-Service Inquiry Databases </li></ul>
  12. 12. The Future of Reference Services <ul><li>Video Chat Reference </li></ul><ul><li>Face-to-Face Simulation </li></ul><ul><li>Body Language </li></ul><ul><li>Personable </li></ul>
  13. 13. The Future of Reference Services Virtual World Reference
  14. 14. <ul><li>Co-Browsing </li></ul>The Future of Reference Services <ul><li>Co-Navigation </li></ul><ul><li>Hands-On Assistance </li></ul><ul><li>Instructional Application </li></ul>
  15. 15. <ul><li>Self-Service Inquiry Databases </li></ul>The Future of Reference Services
  16. 16. Conclusion Collaboration and Communication

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