Social Media By Kay Green, My Precious Kid

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A class on social media for business given by Kay Green, founder of MyPreciousKid.com to Chamber of COmmerce, Hillsboro Oregon

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Social Media By Kay Green, My Precious Kid

  1. 2. So, what is social media and why do I care? Kay Green My Precious Kid LLC
  2. 3. <ul><li>What </li></ul><ul><li>Why </li></ul><ul><li>How </li></ul>Social Media
  3. 4. What <ul><li>Facebook </li></ul><ul><li>Personal profile page </li></ul><ul><li>Business “Fan” page </li></ul><ul><li>Twitter </li></ul><ul><li>Personal account </li></ul><ul><li>Business account </li></ul>
  4. 5. Why <ul><li>Public branding </li></ul><ul><li>Incoming links </li></ul><ul><li>Promotions </li></ul><ul><li>Public awareness </li></ul><ul><li>Educate </li></ul><ul><li>Public Service Announcement </li></ul>
  5. 6. <ul><li>Twitter since October 2008; </li></ul><ul><li>11800 followers </li></ul><ul><li>Coupon code used 388 times; $10,4000 </li></ul><ul><li>Facebook since 2009; 1200 fans </li></ul>The Stats
  6. 7. <ul><li>Social media is a circle </li></ul><ul><li>Site> Blog>Facebook>Twitter </li></ul><ul><li>Post info one place and link to it </li></ul><ul><li>Schedule regular posts </li></ul>How social media works
  7. 8. <ul><li>Offer coupons </li></ul><ul><li>Talk to your customer </li></ul><ul><li>Become an expert </li></ul><ul><li>Create a freebie </li></ul>How social media works
  8. 9. How to use Facebook <ul><li>Set up personal account first </li></ul><ul><li>Then set up business fan page </li></ul><ul><li>Username=business name </li></ul><ul><li>Add your photo, contact info, links </li></ul><ul><li>Ask others to become a fan </li></ul><ul><li>Post Facebook button on your site </li></ul>
  9. 10. <ul><li>Post interesting facts </li></ul><ul><li>New products, sales, coupons </li></ul><ul><li>Schedule time to post </li></ul><ul><li>Asks questions </li></ul><ul><li>Respond to questions </li></ul><ul><li>Select Facebook to twitter option </li></ul>More Facebook tips
  10. 11. <ul><li>Set up personal name account </li></ul><ul><li>The set up business name account </li></ul><ul><li>Add photo, website URL, and full bio </li></ul><ul><li>Use keywords in bio </li></ul><ul><li>Tweet every day, schedule time </li></ul>How to Twitter
  11. 12. <ul><li>Tips, articles, new products </li></ul><ul><li>Find others to follow </li></ul><ul><li>Use twitter.grader.com search tool </li></ul><ul><li>Ask for followers </li></ul>More Twitter tips
  12. 13. <ul><li>Follow back </li></ul><ul><li>Enter conversations </li></ul><ul><li>Ask questions </li></ul>More Twitter tips
  13. 14. My Precious Kid <ul><li>My Precious Kid LLC </li></ul><ul><li>Child Safety and Baby Gear </li></ul><ul><li>527 SE Baseline St Suite A </li></ul><ul><li>Hillsboro OR 97123 </li></ul><ul><li>Open Monday-Friday 9 am – 4 pm </li></ul><ul><li>503-693-2832 </li></ul><ul><li>Website: www.mypreciouskid.com </li></ul><ul><li>Email: Kay@mypreciouskid.com </li></ul><ul><li>Blog: www.mypreciouskid.com/blog/ </li></ul><ul><li>Facebook: www.facebook.com/MyPreciousKid </li></ul><ul><li>Twitter: www.twitter.com/MyPreciouskid </li></ul>Kay Green, Founder

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