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Kavita Verryth &
   Abbie Bjugstad from
                 Present...




Trends 2013
●   Spring/Summer 13
●   Autumn/Winter 13/14
●   Consumer Trends
●   Mobile/Tablet Optimisation
●   Loyalty Marketing
●   Optimising for Publishers
●   2013 Fashion Calendar
THE SOCIAL SHOPPING SITE

● New and innovative
  international concept
● NL, FR, DE, USA & UK
● Daily source of inspiration
● Fashion news, latest trends,
  new online stores, must-haves,
  seasonal sales and the most
  popular brands
● Filter options to make
  browsing easier and quicker
● Social network of users who
  can share their style and
  follow others
Fashion Focus 2013
Marc Jacobs - Louis Vuitton - Ralph Lauren - Lanvin - Saint Laurent - Moschino
Zalando - House of Fraser - Dorothy Perkins - Zalando - Spartoo - My-Wardrobe - Sarenza
Haider Ackermann - Louise Gray - 3.1 Phillip LIm -Vera Wang - Clover Canyon

Debenhams - House of Fraser - John Lewis - Missguided - Urban Outfitters - Ted Baker




                                                        Print
Oscar de la Renta - House of Holland - Peter Som - Christian Siriano - Yigal Azrouel

Very.co.uk - BooHoo - Phase Eight - John Lewis - My-Wardrobe - Zalando - Sarenza
Balmain - Mulberry- Issey Miyake - Max Mara - Christopher Kane - Vivienne Westwood safdsafdsa

Dorothy Perkins - House of Fraser - Zalando - Debenhams - Miss Selfridge - Marks & Spencer
● Double
  Breasted
  Blazers
● Classic Look
● Summer
  Coats
● Neon
● Suit Shorts
Fashion Focus 2013
Paul & Joe -VivienneWestwood -Valentino -Dolce Gabbana -Cavalli -Balmain

Dorothy Perkins - AX Paris - Ted Baker - House of Fraser - My-Wardrobe - Debenhams
Antonio Marras -House of Holland - Manish Arora -Oscar De La Renta - Tom Ford

Tommy Hilfiger - BooHoo - Monsoon - John Lewis - New Look - Zalando - Nelly.com
Balmain - Dries Van Noten - Issey Miyake - Max Mara - Rodarte - Vivienne Westwood

 Very.co.uk - BooHoo - Phase Eight - John Lewis - My-Wardobe - Zalando - Sarenza
House of Holland - Manish Arora - Matthew Williamson - Oscar De La Renta - Peter Pilotto

  Boohoo - Sarenza - New Look - Monsoon - Urban Outfitters - Zalando - Dorothy Perkins
● Colour: Safety
  Orange
● Contemporary
  Conservative
● Coats
● Graphic Prints
● Headwear
● First Time Older Shoppers
  ○ Retailers and Publishers in Sync

● Peak Period Conversion Rates
  ○ Customer Service
  ○ Guest Profiles
  ○ Special Offers & Deals
Optimising Mobile/Tablet Strategy
●   Responsive Design vs. Mobile Website
●   Highlight Crucial Information
●   Develop a Mobile Email Strategy
●   Review Mobile Analytics
Increasing Loyalty Marketing

●   Social Media Connection
●   Build a Reputation for Reliability
●   Be Flexible with Policies
●   Improve Your "Thank You"
Marketing Collateral
Brand Guide
Program Updates
Our Data Feed Dream:
● Size
● Colour
● Material
● Stock Quantity
April
Coachella Music Festival
Vogue Festival
Wedding & Summer Fashion                                        August
May                                               A/W Trends Re-cap
6th MET Gala Ball - Punk Influence                          September
Cannes Film Festival                       London S/S14 Fashion Week
Summer Body/Beauty Prep & Swimwear           Vogue Fashion Night Out
June                                                           October
Graduate Fashion Week                       Winter Buys. Coats & Boots
Royal Ascot & Wimbledon                                     November
Glastonbury                                      Christmas Party Edits
Summer Accessories & Footwear                                December
July                                                    Holiday Period
Kate Middleton & Kim Kardashian Due   Mega Monday & Boxing Day Sales
                                                            Gift Giving
Any questions?
            We don't bite!

   Come have a chat with us!
Kavita Verryth kavita@fashionchick.co.uk
Abbie Bjugstad  abbie@fashionchick.com



                               CONTACT
                               kavita@fashionchick.co.uk
                               abbie@fashionchick.com

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Fashion Focus 2013

  • 1. Kavita Verryth & Abbie Bjugstad from Present... Trends 2013
  • 2. Spring/Summer 13 ● Autumn/Winter 13/14 ● Consumer Trends ● Mobile/Tablet Optimisation ● Loyalty Marketing ● Optimising for Publishers ● 2013 Fashion Calendar
  • 3. THE SOCIAL SHOPPING SITE ● New and innovative international concept ● NL, FR, DE, USA & UK ● Daily source of inspiration ● Fashion news, latest trends, new online stores, must-haves, seasonal sales and the most popular brands ● Filter options to make browsing easier and quicker ● Social network of users who can share their style and follow others
  • 5. Marc Jacobs - Louis Vuitton - Ralph Lauren - Lanvin - Saint Laurent - Moschino Zalando - House of Fraser - Dorothy Perkins - Zalando - Spartoo - My-Wardrobe - Sarenza
  • 6. Haider Ackermann - Louise Gray - 3.1 Phillip LIm -Vera Wang - Clover Canyon Debenhams - House of Fraser - John Lewis - Missguided - Urban Outfitters - Ted Baker Print
  • 7. Oscar de la Renta - House of Holland - Peter Som - Christian Siriano - Yigal Azrouel Very.co.uk - BooHoo - Phase Eight - John Lewis - My-Wardrobe - Zalando - Sarenza
  • 8. Balmain - Mulberry- Issey Miyake - Max Mara - Christopher Kane - Vivienne Westwood safdsafdsa Dorothy Perkins - House of Fraser - Zalando - Debenhams - Miss Selfridge - Marks & Spencer
  • 9. ● Double Breasted Blazers ● Classic Look ● Summer Coats ● Neon ● Suit Shorts
  • 11. Paul & Joe -VivienneWestwood -Valentino -Dolce Gabbana -Cavalli -Balmain Dorothy Perkins - AX Paris - Ted Baker - House of Fraser - My-Wardrobe - Debenhams
  • 12. Antonio Marras -House of Holland - Manish Arora -Oscar De La Renta - Tom Ford Tommy Hilfiger - BooHoo - Monsoon - John Lewis - New Look - Zalando - Nelly.com
  • 13. Balmain - Dries Van Noten - Issey Miyake - Max Mara - Rodarte - Vivienne Westwood Very.co.uk - BooHoo - Phase Eight - John Lewis - My-Wardobe - Zalando - Sarenza
  • 14. House of Holland - Manish Arora - Matthew Williamson - Oscar De La Renta - Peter Pilotto Boohoo - Sarenza - New Look - Monsoon - Urban Outfitters - Zalando - Dorothy Perkins
  • 15. ● Colour: Safety Orange ● Contemporary Conservative ● Coats ● Graphic Prints ● Headwear
  • 16. ● First Time Older Shoppers ○ Retailers and Publishers in Sync ● Peak Period Conversion Rates ○ Customer Service ○ Guest Profiles ○ Special Offers & Deals
  • 17. Optimising Mobile/Tablet Strategy ● Responsive Design vs. Mobile Website ● Highlight Crucial Information ● Develop a Mobile Email Strategy ● Review Mobile Analytics
  • 18. Increasing Loyalty Marketing ● Social Media Connection ● Build a Reputation for Reliability ● Be Flexible with Policies ● Improve Your "Thank You"
  • 19. Marketing Collateral Brand Guide Program Updates Our Data Feed Dream: ● Size ● Colour ● Material ● Stock Quantity
  • 20. April Coachella Music Festival Vogue Festival Wedding & Summer Fashion August May A/W Trends Re-cap 6th MET Gala Ball - Punk Influence September Cannes Film Festival London S/S14 Fashion Week Summer Body/Beauty Prep & Swimwear Vogue Fashion Night Out June October Graduate Fashion Week Winter Buys. Coats & Boots Royal Ascot & Wimbledon November Glastonbury Christmas Party Edits Summer Accessories & Footwear December July Holiday Period Kate Middleton & Kim Kardashian Due Mega Monday & Boxing Day Sales Gift Giving
  • 21. Any questions? We don't bite! Come have a chat with us! Kavita Verryth kavita@fashionchick.co.uk Abbie Bjugstad abbie@fashionchick.com CONTACT kavita@fashionchick.co.uk abbie@fashionchick.com