Technical Analysis SAIL vs Tata Steel


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  • TATA Steel Candlesticks
  • SAIL Candlesticks
  • TATA Steel Bar Chart
  • SAIL Bar Chart
  • TATA Steel Line Graph
  • SAIL Line Graph
  • Technical Analysis SAIL vs Tata Steel

    2. 2. Industry Profile- Background • Privatization of Iron & Steel Sector under New Industrial policy • Imports of foreign technology ,FDI were freely permitted up to certain limits under an automatic route. • Dominating giants Tata Steel takeover of the UK-Dutch steel company Corus (country's biggest buyout). • LN Mittal-owned Mittal Steel acquired French steel company Arcelor (the world's no. 1 steel co) Arcelor Mittal; • Korean steel giant POSCO was pumping money into mines & steel plants in Orissa(now cancelled)
    3. 3. Current Scenario(India) • Expected Demand (2013-14)= 7 percent. • Total Expected Demand=75 million tonnes • Present Demand= 5.5 percent • Total demand in 2011-12=71 mil tonnes • Steel expected to reach 200 million tonnes by 2020 as compared to 71 million tonnes recorded last year • India is expected to leave behind USA and Japan in a couple of years.
    4. 4. Industry Structure Iron & Steel Industry Integrated producers Secondary producers
    5. 5. Production Scenario • India is the 4th largest crude steel producer of steel in the world. • In 2011-12 (prov), production for sale of total finished steel (alloy + non alloy) was 73.42 mt. Consumption Scenario • the Ministry of Steel, domestic real steel consumption grew 6.8 % YoY to 70.92 million tonnes. • The growth in consumption of steel has been impacted by lower demand from steel using industries from automobiles and infrastructure to white goods and capital goods.
    6. 6. Export-Import EXPORT IMPORT
    8. 8. Strength TATA STEEL • Mineral Reserves • Brand Value • Operations in various Countries • Excellent integration with Corus • Raises over 14 million tons of ores from its captive collieries, iron ore mines and quarries SAIL • Strong employee workforce with over 130,000 employees • Largest producer of iron ore and country’s second largest mines network. • Biggest in-house research and development centres in Asia. SAIL's RDCIS (Research & Development Centre for Iron & Steel) • Annual production of 13.5 million metric tons
    9. 9. Weakness TATA STEEL • High cost of capital • Low labor productivity • Operational efficiency are not as good as international leaders • Slightly lagging in technological front SAIL • High cost of capital • Low labor productivity • Dependent on the market purchase for a key input - coking coal • Govt. and political intervention affects operational efficiency
    10. 10. Opportunity TATA STEEL • Enormous scope for increasing consumption of steel in almost all sectors in India. • Latest Technology must be adopted • Export market penetration SAIL • Enormous scope for increasing consumption of steel in almost all sectors in India. • Latest Technology must be adopted • Export market penetration • Globalization with tie-ups with international players
    11. 11. Threat TATA STEEL • Government & regulatory norms • Domestic and International competition • India is plagued with violent agitation against land acquisition • Global Economic Slowdown SAIL • Intensification of competition from domestic as well as foreign steel producers. • Subdued domestic demand for steel could result in excess steel capacity in the country. • Adverse movement in prices of imported coking coal. • Global Economic Slowdown
    12. 12. PESTELANALYSIS The PESTEL terms include the political, economic, socio-culture, environmental and legal aspects from by which the company influenced. These factors are important because these factors are bound with each and every aspect of the society internally as well as externally. POLITICAL • Government is launching the various schemes for the development of the infrastructure of roads and transport. • Steel industries in India spends a huge amount on the freight and transportation with the launch of various schemes in infrastructure company could be able to save some amount which company spends on the freight and transportation. • The various liberalization schemes launched by the government is responsible for the tremendous growth in the various sectors but the particularly in this sector. • Apart from this the mining policies of the government and other policies helped the industry in reduction of import duty and export duty and other things that were responsible for the high growth of the steel industry globally.
    13. 13. ECONOMICAL The economic aspect of pestel analysis includes market trends, inflation rate, demand and supply of the particular commodity and globalization. If these factors are in unstable in nature the company may face the tremendous loss. • In 2008, United States economy faces the subprime crisis which affected each and every strong economy in a very negative way. Many foreign investments and equities got dampened because of the reduction in the confidence in the liquidity and the returns on the investment. • Steel industry may got affected because of the cyclical economic condition. Many industries like automobiles, appliances and construction depends on the steel industry and if industries faces any kind of downturn in the economy, the steel companies may face losses. • Steel production process are completely dependent on the energy market which can affect the Tata steel in the economic manner. • With the change in the economic conditions a company should change its policy accordingly and to sustain in the depression period a detail research and survey should be done by the particular country.
    14. 14. SOCIO-CULTURAL Socio-culture aspect means the achievements or the willingness of the company to do the welfare of the people in society without the profit earning motive. It includes the initiatives taken by the company in the form of the skills, and attitudes towards work and other aspects which can be dealt under the development of the society. TECHNOLOGICAL FACTOR Technological aspect in the pestel analysis means that how company is able to use the present technologies in the productions process it can also state as how company is using the technology for the maximum utilization of the resources. • Technological aspect should be always in the nature of changing as per the new circumstances. • Tata steel and the sail(steel authority of India ) started the E-PORTAL system in middle of year 2000. This technology is also known as the METAL JUNCTION which is helpful for not only to Tata steel but also to entire industry. • With the help of this technology e market is the biggest market for the purchasing and selling of the steel in the world.
    15. 15. ENVIRONMENTAL FACTOR Environmental aspect means how the company is protecting the environment from the pollution and other factors which are harmful for the society and nature .it includes the pollution problem, waste disposal methods of the company, noise control and other factors which can be included under the environmental aspect. • In the steel industry there is a major problem of the emersion of the co2 gas during the production process which is extremely harmful for the nature and human being itself. Reduction of CO2 is necessary. LEGAL FACTOR Every company is bound with some internal and external rules and regulations which is helpful for the smooth flow of the company. It also includes the international laws and regulations that company is bound to follow it also include the safety and health regulations of the employees of the company.
    17. 17. EBITDA RATIO • A type of measurement assessment used in analyzing the profitability of a company by taking that company's revenue figures and comparing them with the earnings of the company. This ratio helps in determining the percentage of revenue left over after the company pays its operating expenses.
    18. 18. • EBITDA= EARNINGS BEFORE INTEREST , TAX DEPRECIATION AND AMORTISATION/TOTAL SALES. TATA SAIL 2009 2013 2009 2013 EBITDA 18,174.64 12,321.21 11,406. 20 6,416.31 TOTAL REVENUE 142,030.39 126,381.89 42,168. 39 49,120.70 RATIO(%) 12.79 9.74 27.04 13.06
    19. 19. Long term debt equity ratio • It shows the relationship between long term borrowings of the company and the equity share capital employed.
    20. 20. • Long term debt equity= long term debt/equity employed TATA SAIL 2009 2013 2009 2013 Long term debt 26,946.18 25,911.51 7,538.79 21,500.57 equity 730.79 971.41 4130.40 4,130.53 Ratio 36.87 26.67 1.82 5.20
    21. 21. Return on Capital Employed • It explains how efficiently the company is utilising the capital in the organization. The more it is , the better it is .
    22. 22. EBIT / Capital employed TATA SAIL 2009 2013 2009 2013 EBIT 14816.14 5410.48 13141.40 7758.89 Total Capital Ratio
    23. 23. Inventory Turnover Ratio • It explains how fast the organization is able to convert its inventory/stock into sales. • It is one of the benchmark ratios for investors to test the solvency of any entity • Higher it is , the better it is
    24. 24. Sales / Inventory TATA SAIL 2009 2013 2009 2013 Sales 43187.66 38199.43 24348.52 45598.26 Inventory 3480.47 5257.94 10320.31 16192.02 Ratio 12.40 7.26 2.35 2.81
    25. 25. Fixed Assets Turn over Ratio • It explains how much investment in fixed assets have been made in order to generate revenues. • Or at what extent the revenues got generated with investing into fixed assets • Investors check this ratio to see hoe effective the investment in Fixed asset was
    26. 26. Sales / Total Fixed Assets TATA SAIL 2009 2013 2009 2013 Sales 24348.52 38199.43 43187.66 44598.26 Total fixed Assets 1099.54 2487.05 12305.39 16777.40 2.21 15.35 3.50 2.71
    27. 27. APATM RATIO Adjusted Profit After Tax Margin ratio is calculated by dividing net income after taxes by net sales. A company's after-tax profit margin is important because it tells investors the percentage of money a company actually earns per rupee of sales.
    28. 28. TATA STEEL RATIO 2013 2009 APATM (%) 11.96 19.38 We see a decline in adjusted profit margin ratio in the company from 2009 to 2013. Which means that company was not able to generate revenue from its sales in the same proportion as 2009. The reason could be increase in company’s expenditure over the years. COMPONENT 2013 2009 Sales (in Rs. Crore) 42317.24 26843.53 Net profit (in Rs. Crore) 5062.97 5201.74 Source:
    29. 29. SAIL COMPONENT RATIO 2013 2009 APATM (%) 4.34 12.66 COMPONENT 2013 2009 Sales (in Rs. Crore) 44,598.26 49,331.47 Net profit (in Rs. Crore) 2,170.35 6,174.81 Incase of SAIL we notice a major decline in net profit of the company. The main reason accountable for this decline was increase in miscellaneous expenditure, which increased from 878 crore in 2009 to 5197 crore in 2013. Source:
    30. 30. CPM RATIO Cash Profit Margin Ratio is used to measure operating performance. That is capability of company to generate cash from its sales. Formula: (Pat+Dep)/Gross Sales
    31. 31. TATA STEEL We see a decline in the ratio from 2009 to 2013 indicating a decline in the company’s operating performance. This is again due to the decline in company’s ability to generate cash/profit from it’s sales. RATIO 2013 2009 CPM (%) 15.84 23.00 COMPONENT 2013 2009 Sales (in Rs. Crore) 42317.24 26843.53 PAT plus Depreciation 6703.25 6175.14 Source:
    32. 32. SAIL Here we see a sharp decline in company’s operative performance. The sharp decline in the ratio is primarily due to fall in profit, which can accountable to increase in company’s expenses. RATIO 2013 2009 CPM (%) 7.15 15.31 COMPONENT 2013 2009 Sales (in Rs. Crore) 44,598.26 49,331.47 PAT plus Depreciation 3573.33 7456.93 Source:
    33. 33. INTEREST COVERAGE RATIO Interest Coverage Ratio is used to determine how easily a company can pay interest on outstanding debt. The interest coverage ratio is calculated by dividing a company's earnings before interest and taxes (EBIT) of one period by the company's interest expenses of the same period: The lower the ratio, the more the company is burdened by debt expense.
    34. 34. TATA STEEL Although there has been a slight decline in interest coverage ratio, it still very healthy and shows that company has enough liquidity to cover it’s interest obligations. RATIO 2013 2009 Interest Coverage 5.18 5.91 COMPONENT 2013 2009 EBIT (In Rs. Cr.) 11,126.24 9,176.44 Interest Expense (In Rs. Cr.) 1,876.77 1,489.50 Source:
    35. 35. SAIL Although company’s interest coverage ratio is still safe, but we notice a sharp decline in the ratio from 2009 to 2013. This is again due to fall in company’s profit generating ability. RATIO 2013 2009 Interest Coverage 5.33 37.23 COMPONENT 2013 2009 EBIT (In Rs. Cr.) 3,333.68 8,941.44 Interest Expense (In Rs. Cr.) 747.66 253.24 Source:
    36. 36. Profit before depreciation, interest and tax margin (%) • PBDITM (%) =operating income before depreciation,interest and tax/net sales • Operating margin gives analysts an idea of how much a company makes (before interest and taxes) on each dollar of sales. • The higher the margin, the better.
    37. 37. TATA STEEL (cr) • 2013=11,353.75/38,199.43 =29.72% • 2009=9,779.51/24,348.32 =40.16% SAIL (cr) • 2013=3,333.68/44,598.26 =7.48% • 2009=10,944.21/43,798.58 =24.99% The ratios for both the Companies has dropped from 2013 to 2009 The drop for SAIL has been more than for TATA STEEL.
    38. 38. Return on Net Worth (%) • ROE= NET INCOME/NET WORTH • Net Worth=Share Capital + Reserves & Surplus • It reveals how much profit a company generates with the money that the shareholders have invested • ROE is useful for comparing the profitability of a company with that of other firms in the same industry. • The higher the ratio, the better it is.
    39. 39. TATA STEEL • 2013=5062.97 /55,209.68 =9.17% • 2009=5,201.74/29,704.60 =17.51% SAIL • 2013=2,170.35/41,024.64 =5.29% • 2009=6,174.81/27,984.10 =22.065% The ratios for both the Companies has dropped from 2013 to 2009 The reserves have increased considerably for TATA STEEL whereas for SAIL, reserves have not increased much. The drop for SAIL has been more than for TATA STEEL.
    40. 40. CURRENT RATIO 0 0.2 0.4 0.6 0.8 1 1.2 1.4 1.6 1.8 SAIL TATA STEEL 2009 2013
    41. 41. INTERPRETATION • The current ratio of SAIL shows improvement, it has increased by 60% over the four year period which is a good sign as it shows that they are increasing their current assets. • The current ratio of TATA Steel decreased marginally over the period which is not good as their current ratio is already quite low as compared to other competitors and industry benchmark.
    42. 42. DEBT EQUITY RATIO 0 0.2 0.4 0.6 0.8 1 1.2 1.4 SAIL TATA STEEL 2009 2013
    43. 43. INTERPRETATION • The DER of SAIL increases because they have increased the debt portion by many folds to arrange funds for the available opportunities. • The TATA Steel has improved their debt equity position by decreasing the debt and at the same time by increasing the equity capital to make their firm less leveraged.
    44. 44. DEBTORS TURNOVER RATIO 0 5 10 15 20 25 30 35 40 45 50 SAIL TATA STEEL 2009 2013
    45. 45. INTERPRETATION • SAIL DTR is quite low in comparison to TATA Steel. It is favourable to have higher DTR because it shows that how many times company is collecting debts from its debtors. • On the other hand TATA Steel’s DTR is good and also matching to industry benchmark.
    46. 46. Types of Charts Line Chart • Represents only the closing prices over a set period of time
    47. 47. Types of Charts Bar Chart • Vertical line represents the high and low for the trading period, along with the closing price
    48. 48. Types of Charts Candlestick Chart • Combination of a line-chart and a bar-chart; represents the range of price movement over a given time interval
    49. 49. Moving Averages Simple Moving Average (SMA)
    50. 50. Moving Averages Exponential Moving Average (EMA)
    51. 51. TATASteel – Open high low close chart (OHLC) bar chart
    52. 52. THANK YOU