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7 FACEBOOK
Strategies To Grow
Your Business
+

= SUCCESS
WHAT WE
WILL
COVER

The Value of Social Media
The Value of Facebook
Creating a Facebook Strategy
Personal vs Fan Page
7 Fa...
A Little About
Me...
Living The Dream
Helping Businesses Make Sense of Social
Certified Social Media Director
Certified HootSuite Professional
It is a social
world...
What is Social Media?
Social Media is the
new search.
There are 2 main
reasons why Social
Media is so powerful.
1. Two-way
Communication
2. Brand Advocates
CREATING YOUR
SOCIAL STRATEGY
Social Strategy 101
1. Why do you want to be on social
media?

2. Who is your ideal audience?
3. What does your audience c...
THE
LARGEST
SOCIAL
PLATFORM
PERSONAL PROFILE
VS FAN PAGES
VS GROUPS
FACEBOOK PROFILE
PEOPLE
FACEBOOK GROUPS
FACEBOOK PAGES

BRANDS
PERSONAL
PROFILE

FAN PAGES
7 FACEBOOK
STRATEGIES
TO HELP
GROW YOUR
BUSINESS
WHAT IS THE BEST
TYPE OF
CONTENT?
CONTENT IS KING
BUT CONTEXT IS
QUEEN AND SHE
RULES THE
ROOST!
Tip #1
LINK YOUR
PROFILE TO
YOUR
FAN PAGE
Start typing your
Fan Page.

Max 120 characters in
description.
Tip #2

OPTIMIZE
YOUR
SHORT
DESCRIPTION
Tip #3
USE
COVER
PHOTOS
Cover Photo Pic 851x315 pixels
Tip #4
USE
IMAGES
TO TELL
YOUR
STORY
IMAGE RESOURCE
PIC MONKEY

CREATIVE COMMONS
Tip #5
BRING
YOUR
FANS
BEHIND
THE
MAGIC
Tip #6
CLEAR
CALLS
TO
ACTIONS
Tip #7
RUN
FACEBOOK
CONTESTS
Ideas for Facebook Contests:
Comment on a photo.
Answer a question.
Like a post.
Share a post.
Post on your page.
Tag you ...
Bonus Tip
POST
CONSISTENTLY
Source: Buddy Media
SCHEDULING

View in activity log
Focus on how do I
make their life better
rather than trying to
interrupt them with
your message.
THANK YOU!
Katt Stearns
/KattStearns
@KattStearns
ENGAGE. ENTERTAIN. EMPOWER
LEADS TO
BUILDING TRUST AND CONVERTING
Tip #4
ENGAGE
FANS

Ask Questions
Fill in the Blank ____
Ask Opinions
Guest Posts
Tag Other Fan Pages
Caption This Photo
G...
Tip #9
FACEBOOK
ADS
$1 A DAY
7 Strategies to Grow Your Business on Facebook
7 Strategies to Grow Your Business on Facebook
7 Strategies to Grow Your Business on Facebook
7 Strategies to Grow Your Business on Facebook
7 Strategies to Grow Your Business on Facebook
7 Strategies to Grow Your Business on Facebook
7 Strategies to Grow Your Business on Facebook
7 Strategies to Grow Your Business on Facebook
7 Strategies to Grow Your Business on Facebook
7 Strategies to Grow Your Business on Facebook
7 Strategies to Grow Your Business on Facebook
7 Strategies to Grow Your Business on Facebook
7 Strategies to Grow Your Business on Facebook
7 Strategies to Grow Your Business on Facebook
7 Strategies to Grow Your Business on Facebook
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7 Strategies to Grow Your Business on Facebook

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Are you still not sure about Facebook Marketing?

In this presentation we will cover:
- The value of social media
- The value of Facebook
- Developing a social strategy
- 7 Key Strategies to grow your business

If you would like a copy of the step by step guide for these 7 strategies please contact me by email katt@KattStearns.com or Tweet me @KattStearns

Published in: Business, Technology
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7 Strategies to Grow Your Business on Facebook

  1. 1. 7 FACEBOOK Strategies To Grow Your Business + = SUCCESS
  2. 2. WHAT WE WILL COVER The Value of Social Media The Value of Facebook Creating a Facebook Strategy Personal vs Fan Page 7 Facebook Strategies to Help Grow Your Business
  3. 3. A Little About Me...
  4. 4. Living The Dream
  5. 5. Helping Businesses Make Sense of Social Certified Social Media Director Certified HootSuite Professional
  6. 6. It is a social world...
  7. 7. What is Social Media?
  8. 8. Social Media is the new search.
  9. 9. There are 2 main reasons why Social Media is so powerful.
  10. 10. 1. Two-way Communication
  11. 11. 2. Brand Advocates
  12. 12. CREATING YOUR SOCIAL STRATEGY
  13. 13. Social Strategy 101 1. Why do you want to be on social media? 2. Who is your ideal audience? 3. What does your audience care about? 4. Where are they hanging out online? 5. What are you going to talk about? 6. What are your goals and objectives? 7. Measure, adjust and repeat.
  14. 14. THE LARGEST SOCIAL PLATFORM
  15. 15. PERSONAL PROFILE VS FAN PAGES VS GROUPS
  16. 16. FACEBOOK PROFILE PEOPLE FACEBOOK GROUPS FACEBOOK PAGES BRANDS
  17. 17. PERSONAL PROFILE FAN PAGES
  18. 18. 7 FACEBOOK STRATEGIES TO HELP GROW YOUR BUSINESS
  19. 19. WHAT IS THE BEST TYPE OF CONTENT?
  20. 20. CONTENT IS KING BUT CONTEXT IS QUEEN AND SHE RULES THE ROOST!
  21. 21. Tip #1 LINK YOUR PROFILE TO YOUR FAN PAGE
  22. 22. Start typing your Fan Page. Max 120 characters in description.
  23. 23. Tip #2 OPTIMIZE YOUR SHORT DESCRIPTION
  24. 24. Tip #3 USE COVER PHOTOS Cover Photo Pic 851x315 pixels
  25. 25. Tip #4 USE IMAGES TO TELL YOUR STORY
  26. 26. IMAGE RESOURCE PIC MONKEY CREATIVE COMMONS
  27. 27. Tip #5 BRING YOUR FANS BEHIND THE MAGIC
  28. 28. Tip #6 CLEAR CALLS TO ACTIONS
  29. 29. Tip #7 RUN FACEBOOK CONTESTS
  30. 30. Ideas for Facebook Contests: Comment on a photo. Answer a question. Like a post. Share a post. Post on your page. Tag you in a post.
  31. 31. Bonus Tip POST CONSISTENTLY Source: Buddy Media
  32. 32. SCHEDULING View in activity log
  33. 33. Focus on how do I make their life better rather than trying to interrupt them with your message.
  34. 34. THANK YOU! Katt Stearns /KattStearns @KattStearns
  35. 35. ENGAGE. ENTERTAIN. EMPOWER LEADS TO BUILDING TRUST AND CONVERTING
  36. 36. Tip #4 ENGAGE FANS Ask Questions Fill in the Blank ____ Ask Opinions Guest Posts Tag Other Fan Pages Caption This Photo Give away tips and ideas. Theme Days
  37. 37. Tip #9 FACEBOOK ADS $1 A DAY

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