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Olli Twitter Class October 2011


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Presentation from Twitter class for Osher Lifelong Learning Institute at the University of Cincinnati.

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Olli Twitter Class October 2011

  1. 1. What’s All the Tweet About? Kathy Rose October 27 , 2011
  2. 2. A CB radio for the internet Everybody gets their own channel Anybody can tune into that channelA combination of text messaging, instant messagingand blogging
  3. 3. NewsBuild communityLearn
  4. 4. Follow – to subscribe to another user’s tweetsFollower – another Twitter user who is following youTweep or Tweeple – one who posts and/or reads tweetsHandle – a user’s usernameTweet – a message posted via Twitter 140 characters or lessTimeline – a real-time list of tweets on Twitter Home timeline – a real-time list of tweets from those that you followChat – a scheduled “conversation” on a common topic
  5. 5. “@” – used to call out usernames and link to theirprofile “@username message” – directs a tweet to another user “message @username” – a mention“#” – used to mark keywords or topics in a tweet “#jobs” – generally tweets about job opportunities
  6. 6. Navigate to http://twitter.comSelect the yellow button on the right hand side of thepage
  7. 7. Twitter will try to make suggestions on topics andpeople to follow I recommend ignoring this by clicking on “Next Step”Once you confirm the email that twitter sent, you areready to begin
  8. 8. Click on either of the options under set up your profile This is one of the ways that people will find you
  9. 9. This is how people will find you and first see you
  10. 10. Who should you follow? Thought leaders in your industry Leaders in your area People who share a common passion Amusing people Real-life friends People who tweet about things that interest you
  11. 11. Click on “Who to Follow”
  12. 12. Click “Follow” to follow
  13. 13. Find people tweeting about Cincinnati entertainment
  14. 14. Review suggestions that Twitter makes
  15. 15. Search Operators job search = containing both “job” and “search” (default) “happy hour” = containing the exact phrase “happy hour” love or hate = containing either “love” or “hate” (or both) beer –root = containing “beer” but not “root” “happy hour” near:”Cincinnati, OH” – containing the phrase “happy hour” and sent near “Cincinnati, OH” #haiku – marked with the keyword “haiku” @mashable – referencing user “mashable”
  16. 16. Online sites that search Twitter profiles “Advanced Search”
  17. 17.
  18. 18. From websites, blogs and email
  19. 19. Useful websites - all phases of government on Twitter - directory of users by category - white & yellow page directory
  20. 20. Use search
  21. 21. Good way to follow topics of interestNavigate to
  22. 22. Timeline Statistics
  23. 23. Lists – a way to group your twitter feed
  24. 24. Click on “Create a List” in the drop-down boxGive list a name (Mark as “public” or “private”)Click on “following” to add names from list
  25. 25. Click on list icon next to personSelect desired list from drop-down boxA person may be in more than one list
  26. 26. Filter tweets by clicking on List tab and then selectingdesired list
  27. 27. Connect to your audienceAsk questions that invite discussionBe transparent Be yourself Don’t pretendKnow your followers Keep in touch with themHighlight content generated by your followers Retweet
  28. 28. Retweet
  29. 29. Reply
  30. 30. Type your message in the “What’s happening?” box atthe top of the pageHit the Tweet button
  31. 31. Take part in Twitter chats #MCChat - Managing Money - Friday 4 – 5 PM EST #Booktweet – Book Discussions - Saturday 12 – 1 PM EST #CruiseChat – Tuesday 2 – 3 PM EST #TogChat – Photography – Wednesday 3 – 4 PM EST #FNIchat – Food Night In – Monday 4 – 6 PM ESTFind chats on Twitter Chats Schedule on Google Docs
  32. 32. Tweet Chat – tool to make participation in chats easier
  33. 33. Link shortening services
  34. 34. Seesmic www.seesmic.comHas both a desktop and web version Tweetdeck www.tweetdeck.comResides on your PC Hootsuite www.hootsuite.comResides on web
  35. 35. Navigate to www.hootsuite.comClick “Sign up now” button
  36. 36. Fill in account informationClick “Create Account” button at the bottomAdd desired social networks
  37. 37. Select Twitter from list of social networksClick “Connect with Twitter” buttonFill in Twitter username and passwordClick “Authorize” button to permit Hootsuite toconnect
  38. 38. Tweet Box SearchTabs Streams
  39. 39. Home Feed - Tweets of all people that you are followingMentions – Tweets that include @KNRoseDirect Messages – Tweets sent privately to KNRoseSent Tweets – Tweets sent by KNRose
  40. 40. Click on “+” in tab sectionType name of tabClick “Add Streams” button
  41. 41. Streams are groups of related tweetsCan be created from searches, keywords or Twitter lists
  42. 42. Click the “Lists” tabSelect desired list from those presented
  43. 43. Click the “Keywords” tab (Words found with “#”)Enter up to three sets of keywords to track
  44. 44. Click the “Search” tabEnter criteria in box indicated using search syntax
  45. 45. knmrose@roadrunner.comwww.linkedin/in/kathynrose@KNRose