Evaluation Question #5How did you attract/address youraudience?
A film audience can be attracted through manyways, a couple of them are:• Advertising (TV, posters, billboards, etc)• Word of mouthI thought since I am currently in Sixth Form, itwould be a quick and easy way to attract myaudience through these methods and reach mytarget audience through school colleagues andfamily.Attracted:
Advertising• To advertise my product, I created a small posterto spread the word to my target audience. Thisgave them something to expect.
Word of Mouth• While creating my product, I made sure I toldmy friends and family about it to create a buzz. Itold them the basic plot but didn’t give too muchaway, this meant that they had something tolook forward to and to keep them guessing aboutwhat would happen.
I addressed my audience by screening my film tothem in person and over the internet, as mostpeople today use the internet including sites likeYouTube, which made it easy and convenient towatch, then I carried out a survey to get theirfeedback and opinions of it.Addressed: