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Augmented reality presentation


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Augmented reality presentation

  1. 1. AUGMENTED REALITY Communication Technologies and Change Research Project Presentation Kate Morrison 3025120
  2. 2. Definition: Augmented reality combines the real and the virtual by the addition of digital graphics or audio to a real world environment.
  3. 3. - Essentially enhancing our perception of reality
  4. 4. Entertainment and Gaming Advertising Education Retail Defence Navigation, Maps and Tourist Information guides… among many others
  6. 6. Handheld devices
  7. 7. • Or a spatial display Head Mounted Displays & Wearable Computers
  8. 8. Or a Spatial Display
  9. 9. If you’re using a smart phone it can look like this:
  10. 10. It’s awesome because…
  11. 11. …It blurs the line between the imagined and the real. Creating an altogether new form of reality…
  12. 12. …Changing the ways in which we view the world and perform tasks
  13. 13. As Jesse Schell says:
  14. 14. “How can there be a more powerful art form than one that actually changes what you see?”
  15. 15. Thanks for watching!