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Anne
„Any new system
has to be as self-
service as
possible; we can‟t
have staff pulled
away from helping
other patrons‟
Key goals We must
We must notBehaviours
• Serve as many patrons as possible
• Balance time spent troubleshooting
to with well-placed referrals to
classes
• Balance the time and space taken
up by computers with everything
else the library provides
• Have enough access so people
don’t get booted off after an hour
• Guide them through sign-up process
or help with printing and hardware
issues
• Be inclusive of all uses of the
computer and all cultures and
languages.
• Thinks practically and realistically
• Accepts all patrons
• Refers patrons with training needs
• Take on more technology we can
realistically maintain
• Divert space/money/staff from books
and other resources
Librarian
Kayla
„My clients need
access to
computers and
wi-fi on a daily
basis and I don‟t
always know the
best place to refer
them‟
Key goals We must
We must notBehaviours
• Make a good referral to their client
• Be prepared to address questions
about hours of service and what
resources are available
• Respond quickly and don’t let their
client down
• Provide up-to-date & accurate
information on what is available
• Have an easy-to-use site with
reliably quick results
• Make qualifications or limitations
very clear
• Works quickly and efficiently
• Knows their clients’ backgrounds
and special needs well
• Give false information
• Require specialized searching skills
or jargon to use the search
Social Worker
Daniel
„When people
call up I need to
make a quick
and accurate
referral‟
Key goals We must
We must notBehaviours
• Make a good referral to their caller
• Be prepared to address questions
about hours of service and what
resources are available
• Respond quickly and don’t let their
caller down
• Provide up-to-date & accurate
information on what is available
• Have an easy-to-use site with
reliably quick results
• Make qualifications or limitations
very clear
• Works quickly and efficiently
• Must make inquiries about the
callers’ backgrounds and special
needs
• Give false information
• Require specialized searching skills
or jargon to use the search
211 Agent
Rob
„When I‟m out
talking to people
in the
community I get
a lot of
questions about
computer or
wi-fi access
Key goals We must
We must notBehaviours
• Leave behind printed materials on
computer and wi-fi access points
• Spread the word about community
resources
• Ensure his materials are accurate
and up-to-date
• Provide up-to-date & accurate
information on what is available
• Allow for the quick compilation and
printing out of resources in a variety
of languages
• Make qualifications or limitations
very clear
• Understands his community and
their needs on a deep level
• Grows frustrated with the lack of
usable resources to help them
• Give false information
• Require specialized searching skills
or jargon to use the search
Community
Activist
William
„On the weekends
I manage my
personal finances
and pay bills
online, but I don‟t
have a computer
at home‟
Key goals We must
We must not
Behaviours
• Get information and make financial
transactions at a comfortable pace
• Keep up-to-date on news and
financial trends
• Check email and social network
feeds
• Provide ample access so I don’t
have to be logged out after 1 hour
• Provide adequate hours in the
evenings and on weekends when
I’m not at work
• Provide privacy and security for
viewing sensitive information
• Drives to the library from home or
stops on his way home from work
• Worries about the security of the
library’s network
• Keeps focused on his task so he
can move onto more enjoyable
things
• Limit usage by time period
• Close for an extended period of
time for renovation
Bank Teller
Arnold
„I use my laptop
to keep
connected to
friends and
family, but wi-fi
isn‟t in my
budget‟
Key goals We must
We must notBehaviours
• Check email and social networks
• View and print messages and event
details
• View video and photos from family
• Apply for services such as Medicare
Part-D online
• Provide easy-to-access wi-fi
• Provide adequate hours during the
day before I get busy with activities
• Provide ability to watch videos with
the volume on
• Walks to the library first thing in the
morning
• Savours his computer time and the
chance to feel connected to people
who are far away
• Always goes to the same library and
sits in the same place
• Charge or add any other barriers to
wi-fi access
• Close for an extended period of
time for renovation
Retiree
Esme
„I‟ve been looking
for work for 6
months. Every
employer requires
an online job
application
nowadays‟
Key goals We must
We must not
Behaviours
• Search for jobs and research
companies in the area
• Apply for jobs
• Check email and print job interview
details and directions to the
interview
• Provide troubleshooting support for
when search engines or application
forms aren’t working correctly
• Provide guides to job search and
research in Spanish
• Be on a public transit line and open
convenient hours
• Rides the bus to the unemployment
center three times a week
• Spends a lot of time searching and
applying, is very conscientious and
serious about finding work
• Doesn’t like to ask for help unless
she is really stuck
• Charge for printing, training, or help
• Limit usage by time
• Allow other users to be playing
videos at high volume or using
computer in other distracting ways
Job Seeker
Nimco
„I‟m new to this
country and I
don‟t have any
idea how to find a
computer I could
use or how to use
one‟
Key goals We must
We must notBehaviours
• Find public access computers with
trainers or help on-hand
• Connect with people back home and
with new friends via email
• Research programs and community
resources
• Provide introductory training and
help along the way in Somali
• Provide information on what’s
available via print or dumb phone
• Be reliable and trustworthy
• Does not have any familiarity with
the concept of a free library
• Distrusts government agencies and
is overwhelmed by their complexity
• Doesn’t really know what the
internet could do for her
• Charge for training, or help
• Speak English Only
Mother
Janae
„Most of the time I
have access, but
every once in
awhile something
comes up and
then I feel lost and
disconnected‟
Key goals We must
We must notBehaviours
• Find public access computers
nearby on the rare occasions she
needs one
• Write papers, do research
• Connect with friends via social
media
• Provide lightweight mobile site she
can load on her smartphone
• Provide walking or biking directions
• Provide information on what
software is available at each
location
• Very technologically savvy
• Not familiar with common social
support and referral services like
211 or 311
• Under tremendous pressure with
multiple deadlines
• Limit usage to internet only
• Limit hours to 8-4 M-F
Online
Student
Harriet
„I know a digital
divide exists,
I‟m just not sure
what I can do
about it
personally‟
Key goals We must
We must notBehaviours
• Understand the circumstances that
contribute to the digital divide
• Feel empowered to do something
and connected to those they’ve
helped
• Donate time or hardware
• Provide information about the safety
and worthwhileness of donating
• Provide stories of those helped by
digital divide programs
• Be open convenient hours and
willing to recycle what we can’t use
• Reads newspapers and blog posts
on the digital divide
• Is concerned about how her donated
technology might be used
• Expect her to be involved for
extended periods of time
• Appear ungrateful or unsure of if we
can use her help
Attorney
Cho
„We have these
laptops and free
wi-fi and I wish
more people
knew about
them, they‟re
rarely used‟
Key goals We must
We must notBehaviours
• Publicize his businesses resources
• Feel like he is helping his
community
• Find volunteers to help with training,
troubleshooting, and maintenance
• Provide a very easy to fill out form
• Provide an easy way to search for
people interested in volunteering
their time
• Talks with people in the community
every day and knows how they feel
• Wants to contribute and help others
get a leg up
• Make the barrier to posting too high
• Make it hard to understand how the
information will be accessed by
others
Barista
Anne,
Librarian
„We just renovated and I need to update
our listing to reflect our new resources‟
Kayla,
Social Worker
„Monica called this morning and said the
shelter worker told her a rental unit is
available but she has to apply today‟
Daniel,
211 Agent
„Armando is looking for free wi-fi and he
needs it right away. He has his own
laptop but might need help getting online‟
Rob,
Community Activist
„Headed into the Phillips Neighborhood
today. I‟ll need flyers in Somali and I
should include introductory classes‟
William,
Bank Teller
„Seems like I never get more than an
hour on the library computer when I go
after work. I wonder if there‟s somewhere
else with better availability‟
Arnold,
Retiree
„Some of the guys at the VFW were
talking about this oral history project
they‟re doing, but I don‟t know how to use
my webcam or microphone‟
Esme,
Job Seeker
„Getting to the Unemployment Office
everyday is exhausting, I wish there was
some way to get my own laptop or
someplace close by to just check email‟
Nimco,
Mother
„I‟m sure that there are things I could do
more easily with computer access, but
using government agencies is always so
complicated, and I doubt it‟s really free‟
Janae,
Online Student
„My car and laptop were stolen last night.
I have two term papers due on Friday
and no idea where to find a computer
where I can do research and write‟
Harriet,
Attorney
„We upgrade our tablets and laptops at
home about every two years and every
three years at work. That‟s a lot of good,
working hardware just going to waste‟
Cho,
Barista
„A few of our “regulars” have donated
laptops in the last few months, but
nobody knows that they‟re here‟

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Connect Me Minneapolis

  • 1. Anne „Any new system has to be as self- service as possible; we can‟t have staff pulled away from helping other patrons‟ Key goals We must We must notBehaviours • Serve as many patrons as possible • Balance time spent troubleshooting to with well-placed referrals to classes • Balance the time and space taken up by computers with everything else the library provides • Have enough access so people don’t get booted off after an hour • Guide them through sign-up process or help with printing and hardware issues • Be inclusive of all uses of the computer and all cultures and languages. • Thinks practically and realistically • Accepts all patrons • Refers patrons with training needs • Take on more technology we can realistically maintain • Divert space/money/staff from books and other resources Librarian
  • 2. Kayla „My clients need access to computers and wi-fi on a daily basis and I don‟t always know the best place to refer them‟ Key goals We must We must notBehaviours • Make a good referral to their client • Be prepared to address questions about hours of service and what resources are available • Respond quickly and don’t let their client down • Provide up-to-date & accurate information on what is available • Have an easy-to-use site with reliably quick results • Make qualifications or limitations very clear • Works quickly and efficiently • Knows their clients’ backgrounds and special needs well • Give false information • Require specialized searching skills or jargon to use the search Social Worker
  • 3. Daniel „When people call up I need to make a quick and accurate referral‟ Key goals We must We must notBehaviours • Make a good referral to their caller • Be prepared to address questions about hours of service and what resources are available • Respond quickly and don’t let their caller down • Provide up-to-date & accurate information on what is available • Have an easy-to-use site with reliably quick results • Make qualifications or limitations very clear • Works quickly and efficiently • Must make inquiries about the callers’ backgrounds and special needs • Give false information • Require specialized searching skills or jargon to use the search 211 Agent
  • 4. Rob „When I‟m out talking to people in the community I get a lot of questions about computer or wi-fi access Key goals We must We must notBehaviours • Leave behind printed materials on computer and wi-fi access points • Spread the word about community resources • Ensure his materials are accurate and up-to-date • Provide up-to-date & accurate information on what is available • Allow for the quick compilation and printing out of resources in a variety of languages • Make qualifications or limitations very clear • Understands his community and their needs on a deep level • Grows frustrated with the lack of usable resources to help them • Give false information • Require specialized searching skills or jargon to use the search Community Activist
  • 5. William „On the weekends I manage my personal finances and pay bills online, but I don‟t have a computer at home‟ Key goals We must We must not Behaviours • Get information and make financial transactions at a comfortable pace • Keep up-to-date on news and financial trends • Check email and social network feeds • Provide ample access so I don’t have to be logged out after 1 hour • Provide adequate hours in the evenings and on weekends when I’m not at work • Provide privacy and security for viewing sensitive information • Drives to the library from home or stops on his way home from work • Worries about the security of the library’s network • Keeps focused on his task so he can move onto more enjoyable things • Limit usage by time period • Close for an extended period of time for renovation Bank Teller
  • 6. Arnold „I use my laptop to keep connected to friends and family, but wi-fi isn‟t in my budget‟ Key goals We must We must notBehaviours • Check email and social networks • View and print messages and event details • View video and photos from family • Apply for services such as Medicare Part-D online • Provide easy-to-access wi-fi • Provide adequate hours during the day before I get busy with activities • Provide ability to watch videos with the volume on • Walks to the library first thing in the morning • Savours his computer time and the chance to feel connected to people who are far away • Always goes to the same library and sits in the same place • Charge or add any other barriers to wi-fi access • Close for an extended period of time for renovation Retiree
  • 7. Esme „I‟ve been looking for work for 6 months. Every employer requires an online job application nowadays‟ Key goals We must We must not Behaviours • Search for jobs and research companies in the area • Apply for jobs • Check email and print job interview details and directions to the interview • Provide troubleshooting support for when search engines or application forms aren’t working correctly • Provide guides to job search and research in Spanish • Be on a public transit line and open convenient hours • Rides the bus to the unemployment center three times a week • Spends a lot of time searching and applying, is very conscientious and serious about finding work • Doesn’t like to ask for help unless she is really stuck • Charge for printing, training, or help • Limit usage by time • Allow other users to be playing videos at high volume or using computer in other distracting ways Job Seeker
  • 8. Nimco „I‟m new to this country and I don‟t have any idea how to find a computer I could use or how to use one‟ Key goals We must We must notBehaviours • Find public access computers with trainers or help on-hand • Connect with people back home and with new friends via email • Research programs and community resources • Provide introductory training and help along the way in Somali • Provide information on what’s available via print or dumb phone • Be reliable and trustworthy • Does not have any familiarity with the concept of a free library • Distrusts government agencies and is overwhelmed by their complexity • Doesn’t really know what the internet could do for her • Charge for training, or help • Speak English Only Mother
  • 9. Janae „Most of the time I have access, but every once in awhile something comes up and then I feel lost and disconnected‟ Key goals We must We must notBehaviours • Find public access computers nearby on the rare occasions she needs one • Write papers, do research • Connect with friends via social media • Provide lightweight mobile site she can load on her smartphone • Provide walking or biking directions • Provide information on what software is available at each location • Very technologically savvy • Not familiar with common social support and referral services like 211 or 311 • Under tremendous pressure with multiple deadlines • Limit usage to internet only • Limit hours to 8-4 M-F Online Student
  • 10. Harriet „I know a digital divide exists, I‟m just not sure what I can do about it personally‟ Key goals We must We must notBehaviours • Understand the circumstances that contribute to the digital divide • Feel empowered to do something and connected to those they’ve helped • Donate time or hardware • Provide information about the safety and worthwhileness of donating • Provide stories of those helped by digital divide programs • Be open convenient hours and willing to recycle what we can’t use • Reads newspapers and blog posts on the digital divide • Is concerned about how her donated technology might be used • Expect her to be involved for extended periods of time • Appear ungrateful or unsure of if we can use her help Attorney
  • 11. Cho „We have these laptops and free wi-fi and I wish more people knew about them, they‟re rarely used‟ Key goals We must We must notBehaviours • Publicize his businesses resources • Feel like he is helping his community • Find volunteers to help with training, troubleshooting, and maintenance • Provide a very easy to fill out form • Provide an easy way to search for people interested in volunteering their time • Talks with people in the community every day and knows how they feel • Wants to contribute and help others get a leg up • Make the barrier to posting too high • Make it hard to understand how the information will be accessed by others Barista
  • 12. Anne, Librarian „We just renovated and I need to update our listing to reflect our new resources‟
  • 13. Kayla, Social Worker „Monica called this morning and said the shelter worker told her a rental unit is available but she has to apply today‟
  • 14. Daniel, 211 Agent „Armando is looking for free wi-fi and he needs it right away. He has his own laptop but might need help getting online‟
  • 15. Rob, Community Activist „Headed into the Phillips Neighborhood today. I‟ll need flyers in Somali and I should include introductory classes‟
  • 16. William, Bank Teller „Seems like I never get more than an hour on the library computer when I go after work. I wonder if there‟s somewhere else with better availability‟
  • 17. Arnold, Retiree „Some of the guys at the VFW were talking about this oral history project they‟re doing, but I don‟t know how to use my webcam or microphone‟
  • 18. Esme, Job Seeker „Getting to the Unemployment Office everyday is exhausting, I wish there was some way to get my own laptop or someplace close by to just check email‟
  • 19. Nimco, Mother „I‟m sure that there are things I could do more easily with computer access, but using government agencies is always so complicated, and I doubt it‟s really free‟
  • 20. Janae, Online Student „My car and laptop were stolen last night. I have two term papers due on Friday and no idea where to find a computer where I can do research and write‟
  • 21. Harriet, Attorney „We upgrade our tablets and laptops at home about every two years and every three years at work. That‟s a lot of good, working hardware just going to waste‟
  • 22. Cho, Barista „A few of our “regulars” have donated laptops in the last few months, but nobody knows that they‟re here‟