Setup your E-commerce Business In India
eCommerce Software for Indian SME’s
If you are creative or have a very good business sense, there is really no reason you
shouldn't launch your eCommerce store and sell your products online.
Ever since people realized the perks of owning an online store and earning with it, the list of
businesses seems to just expand every hour of the day. And why shouldn’t it? Being online is way
so much better than being in line. Also the success and popularity of the millions of online sites
like Flipkart, Myntra etc have encouraged many to tap the e-commerce business opportunity.
However, dreaming the whole idea is one thing and getting the entire thing set up and in action is
another thing altogether. So lets look at some of the actual needs to get our foundation straight
on the latter idea.
Build Your Online Store:
Now you can attack the internet all Zuckerberg style; build your own website that will have your
store. However, if you are not that much of a tech-junkie or loaded with cash to get your own
site, get help from online sites such as kartrocket.com(yep that’s us) that provide you with an
excellently furnished platform to get your e commerce business alive and kicking. What with all
the publicity to the most beautiful templates that you may require. The basic services that you
require to set up an online shop are all laid in front of you and that too handled by experts–
services such as uploading your product/services content and pictures, shipping situations,
payment procedure, queries and online orders.
Originality, because nothing else will do:
You are starting out as a nobody but you are here to stay so you best make a mark while you are
at it. People who tie up with you or for whom you work should not see you as a phoney or mere
copy of another company. You don’t want to be the just another shop to buy from. The quality
matters and you better work on that. What you represent in the trade and how well you
represent yourself thereat is what majorly matters. You should customize your online store so as
to reflect the real company that you will have. This means, the logo, color schemes should be in
Get A Secured Payment Gateway:
A very important point to consider when you are setting up an e-commerce business is the
payment details. That is what you are primarily here for. Respect that, duh! Now there are two
alternate routes that help you get a secure connection of payment.One, your own account in
your own bank which provides its own payment gateway and the other, the third-party services
which tie up with many banks to provide a gateway; something like PayPal. Rates of these
providers vary and hence, you need a do a proper market research on the provider that suits your
requirements the best. More discussion on this later!
Clearly Specify The Terms & Conditions:
In case of banks customer satisfaction is not the goal, instead the goal is scoring well (i.e just
making the big bucks irrespective of whether the customer returns or not) But quite contrarily,
owning an e-commerce business implies that you are expected to provide your users the most
convenient of all such methods that they continue shopping with you. You don’t wanna trap them
with phoney deals and discounts that robs them of their money (fraud alert!) or they lose their
faith in you. The competition is tough already in the net world. Further, it is very easy to cause
customer dissatisfaction with poor store layout, payment problems and unclear terms of services.
It is therefore imperative to specify the shipping terms, the returns policy, etc. so that there is no
ambiguity in case of a sale going wrong.
What is known shall never be forlorn:
okay that probably sounded a little too bad for a title. But well the point is you need to make
your presence felt if you really want to rock the world. Alright again pathetic rhetoric advice. But
in one word what I want to emphasize on is: Publicity. With an e-commerce business, it is rather
obvious that your means of publicizing should be somewhat digital too. Take benefit out of the
various free advertising portals made available to mankind to propel your business further amidst
people. There are social platforms like Facebook, Twitter, Pinterest, Google+ and so on. These
channels will get you virality on social platforms with minimal cost.
Your wish, my command!:
people love having an opinion and they are frankly never satisfied. Combine those
two things and you get the ideal customer of the 21st century. Plus you just get started
and there are billions of things that need to be altered before you become the
ultimate shopping destination for shoppers (huh! That sounded cool like hell!). Make
channels of feedback so that you can improvise on the way you run everything in your
enterprise. Also improvise your customer service and have people entertain your
prospective buyers with immense love and attention! Sooner or later you will surely
master your entrepreneur course and will make a blast at the internet stock market
(um no that is rhetoric again, there isn’t one really. But you wish there was one, don’t
you? Well focus on getting the start-up right first, genius! Ponder the rest later!)
Click to create your eCommerce store
For enquiries, call at +91-9015644441