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Twitter Tactics For Business

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10 Great Tactics To Use Twitter For Marketing, Promoting and Growing Your Business

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Twitter Tactics For Business

  1. 1. 10 Twitter Tactics For Business Created By Karim Gargum www.KarimGargum.com Copyright © 2008 Karim Gargum. All rights reserved.
  2. 2. 1. Easily Update Clients • Display your Twitter profile on your website • Promote it on your emails and other client communications • Easily update clients & prospects on new services and features via your Twitter profile Copyright © 2008 Karim Gargum. All rights reserved.
  3. 3. 2. Track leads • Create a private ‘leads’ profile • Give your sales team access • They get an update when a new lead comes in (needs a bit of IT work but very handy) Copyright © 2008 Karim Gargum. All rights reserved.
  4. 4. 3. Centralised Brainstorming • Create a new project/brainstorming twitter profile • Employees use profile to exchange thoughts • An archive of ideas is created for future reference Copyright © 2008 Karim Gargum. All rights reserved.
  5. 5. 4. Cover Trade Shows & Events • Create a trade show, seminar or event profile • Cover the event with informative twitter updates • Keep clients, prospects, and fans informed Copyright © 2008 Karim Gargum. All rights reserved.
  6. 6. 5. Connect With Remote Workers • Create a private twitter profile • Users on the road can update their progress here • Head office can update remote workers • Quick access to key information and news Copyright © 2008 Karim Gargum. All rights reserved.
  7. 7. 6. Customer Research • Get thoughts on new offerings • Ask users what features they want • Discover which features are most popular • Get quick and concise answers on your twitter profile Copyright © 2008 Karim Gargum. All rights reserved.
  8. 8. 7. Centralise Business Information • Create a private twitter profile • Upload latest sales figures, monthly targets and website traffic data • Managers & staff can easily access information Copyright © 2008 Karim Gargum. All rights reserved.
  9. 9. 8. Light-Weight Email Tool • We all spend A LOT of time on email • Use twitter to send and RECEIVE short, 140 character emails Copyright © 2008 Karim Gargum. All rights reserved.
  10. 10. 9. Promote Educational Events • Promote a new product guide • Promote seminars • Promote webinars Copyright © 2008 Karim Gargum. All rights reserved.
  11. 11. 10. Promote Your Blog • Leverage twitter to drive traffic to blog • New blog posts can appear automatically on twitter with a tweak of your blog settings • Get blog post feedback • Twitter word of mouth can increase readership Copyright © 2008 Karim Gargum. All rights reserved.
  12. 12. Signing Up For Twitter • Go to http://twitter.com • Click on ‘Get Started - Join!’ • Follow sign-up steps • You’ll be given option to set your profile to private Copyright © 2008 Karim Gargum. All rights reserved.
  13. 13. About The Author • London based online marketing specialist with over six years experience marketing retail financial services • Find out more at www.KarimGargum.com • Follow me on twitter http://twitter.com/Kazimor Copyright © 2008 Karim Gargum. All rights reserved.
  14. 14. 11. Bonus Tactic - Networking • Got to http://search.twitter.com/ • Type in a theme, keyword, company name, service that you are interested in • You’ll get results of the Twitter users discussing these issues, follow these users • If they follow you, you can exchange ideas Copyright © 2008 Karim Gargum. All rights reserved.

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