Be Visible, Be Smart!<br />5 Things To Do Before Your First Job in PR<br />
1. Know PR<br />Do your research: Understand the what the job involves<br />Hone your skills: Multitasking, analyzing, sum...
2. Manage Your Digital Life<br />Have one! Get on Twitter, LinkedIn, Facebook; start blogging…<br />Clean up! Pictures, po...
3. Write! <br />Write, write, write! Practice Makes Perfect<br />The AP Style Guide: live it, breathe it, know it.<br />Pr...
4. Read!<br />You will be asked what you read in interviews<br />Know the major players in your industry: reporters, analy...
5. Get out there and meet people!<br />Network! Attend events like PRSA, ColdPavement, SMC, SMB, WTIA<br />Set up informat...
Mindset vs. Checklist<br />“Attitude is more important than skill at this point in your career.”<br />“Problem solver.  Qu...
Questions?<br />Karianne Stinson<br />Mallory Thompson<br />
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Be visible, be smart!

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5 Things to Do Before Your First Job in PR

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  • Introductions
  • Mallory
  • Karianne
  • Mallory
  • Karianne
  • Karianne &amp; Mallory
  • Mallory
  • Be visible, be smart!

    1. 1. Be Visible, Be Smart!<br />5 Things To Do Before Your First Job in PR<br />
    2. 2. 1. Know PR<br />Do your research: Understand the what the job involves<br />Hone your skills: Multitasking, analyzing, summarizing… <br />Expand your scope: learn different types of PR<br />Investigate your options: in-house vs. agency<br />
    3. 3. 2. Manage Your Digital Life<br />Have one! Get on Twitter, LinkedIn, Facebook; start blogging…<br />Clean up! Pictures, posts, comments…<br />Be searchable! Put your resume/portfolio on VisualCV or other similar site<br />Google yourself! Prospective employers will…<br />
    4. 4. 3. Write! <br />Write, write, write! Practice Makes Perfect<br />The AP Style Guide: live it, breathe it, know it.<br />Practice writing releases and other PR collateral in a timed setting<br />
    5. 5. 4. Read!<br />You will be asked what you read in interviews<br />Know the major players in your industry: reporters, analysts, bloggers<br />Read major publications in your industry<br />Set up Google reader or some other reader to manage <br />
    6. 6. 5. Get out there and meet people!<br />Network! Attend events like PRSA, ColdPavement, SMC, SMB, WTIA<br />Set up informational interviews<br />Have personal business cards<br />Follow through, thank you cards, follow-up email<br />Don’t ask for a job; engage in a conversation and build a relationship!<br />
    7. 7. Mindset vs. Checklist<br />“Attitude is more important than skill at this point in your career.”<br />“Problem solver. Quick on your feet. Flexible and open to new challenges.”<br />“Willingness: Jump in. Show your interest and curiosity. Ask questions if you don’t know. Go the extra mile right from the start…”<br />“Be willing to take on and do anything - with a great attitude, follow up and follow through.”<br />
    8. 8. Questions?<br />Karianne Stinson<br />Mallory Thompson<br />

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