The A3 Process:
Include a problem statement
State the problem; do not offer a solution State the problem; do not offer a solution
Background – information for understanding the
importance and extent of the problem.
H d th bl l t t l ? How does the problem relate to company goals?
How was the problem discovered? How long has it
been a problem?
’ ? What evidence demonstrates that there’s a problem?
What degree of variation exists currently compared to a
Tailor information for the audience.
Present information visually.
“S ll” th d f i t t f
© 2011 Karen Martin & Associates
“Sell” the need for improvement; create a sense of